LA Auto Show: Bmw ActiveHybrid 7 pricing announced

Article by Christian Andrei, on August 26, 2010

Pricing for BMW's first hybrid performance/luxury sedans has now been released. BMW made the announcement during the debut of the 2011 ActiveHybrid 7 models at the Los Angeles International Auto Show.

BMW will start delivering the cars in Spring 2011 with a base MSRP of $103,125 including destination and handling for the ActiveHybrid 7 and $107,025 for the long wheelbase ActiveHybrid 7L. 

The BMW ActiveHybrid 7 Sedans are equipped with BMW's 4.4-liter twin-turbo V8 mated to an 8-speed automatic transmission and hybrid electric motor.

The sedans also have an auto stop-start feature that improves efficiency without interrupted climate control and other features. Standard equipment includes 19-inch wheels and tires, Alcantara headliner, leather dashboard and ventilated active front seats. 

Other features that are found standard on the vehicle include the Premium Sound System, Head-up Display and Rear View Camera, Comfort Access, Soft-close doors and Automatic trunkgate closing.

But for the ultimate experience, the customer can opt for any of the following: Camera Package, Driver Assistance Package, BMW Night Vision and Rear Seat Entertainment Package. A Luxury Rear Seating Package is also available on the ActiveHybrid 7L. There is a whole range of options to suit individual tastes.

Spring 2010 would be when the BMW 7 ActiveHybrid would roll into dealerships nationwide in the United States and the Americas. It was an instant hit, with a design that’s geared towards merging both amazing performance and fuel efficiency into one package.

The BMW 7 ActiveHybrid’s powertrains consist, first and foremost, of a twin-turbo V8 engine employing High Precision Direct Injection technology. The V8 engine is paired with a 3-phase synchronous electric motor. The electric motor’s core is a lithium-ion battery that powers up the secondary engine.

Together, these two drivetrains deliver a total of 455 horsepower, with 516 lb-ft. of torque. The powertrains are mated to an 8-speed automatic transmission. Such performance from the engines only became possible through precise control on the interaction between them and the vehicle.

As such, the BMW 7 ActiveHybrid’s performance can rival even the best gasoline-powered car in the market. Stepping on the gas, you only have to wait 4.8 seconds for the BMW 7 ActiveHybrid to jump to 60 mph from a standstill.

Despite the upgraded performance and power, the BMW 7 ActiveHybrid is 15% more fuel efficient than the BMW 750i. In addition to fuel efficiency, the BMW ActiveHybrid 7 is also designed with comfort in mind. In fact, it was the first of its kind.

Never before has BMW put the Auto Start Stop feature to a car in its fleet that has automatic transmission. The Auto Start Stop feature specifically prevents the engine from idling by stopping it automatically, saving gas during traffic jams.

However, with the system engaged, the air conditioning and ventilation systems do not turn off. With the engine turned off, a 120V electrical system fed by the lithium-ion battery powers the AC and ventilation. All components of the car’s performance can be monitored by the driver through the instrument cluster and the Central Display.

While they may look similar as the ActiveHybrid 7 is based on the BMW 7 series, the ActiveHybrid 7 distinguishes itself from the 750i with the 19-inch light-alloy Aero wheels that it carries. These wheels are tuned to be aerodynamic, adding to the car’s performance.

The door cutouts, C-pillars and trunk lids also carry distinctive model designations. The ActiveHybrid 7 is available in two versions – the base and the extended versions. The extended version has a longer wheelbase.

Extended by 5.5 inches, the wheelbase is meant to improve comfort for the rear-seating passengers. Both versions can be personalized according to the owner’s preferences with a range of accessories and optional equipment that is compatible with both body variants.

Press Release

BMW 7 ActiveHybrid

On the heels of the BMW X6 ActiveHybrid, BMW announced the production version of the all-new BMW 7 ActiveHybrid, which will also premiere at the 2009 Frankfurt Auto Show (IAA). The BMW 7 ActiveHybrid will reach America shores in Spring, 2010. Based on the newest BMW 7-Series, this unique car sets new standards for performance and efficiency in the premium luxury class.

This symbiosis of an upgraded twin-turbo, High Precision Direct Injection, V8 engine with a 3-phase synchronous elec¬tric motor gives the BMW 7 ActiveHybrid a combined output of 455 hp and maximum torque of 516 lb-ft (preliminary figures). Power is transmitted via an 8-speed automatic transmission with the electric motor positioned between the engine and the torque converter. The electric motor receives its supply of energy from a lithium-ion battery developed specifically for use in this automobile.

Precisely controlled interaction of both power sources serves to maximize the efficiency and dynamic performance of the BMW 7 ActiveHybrid. The result is a unique driving experience that demonstrates the performance capabilities of modern hybrid technology. The BMW 7 ActiveHybrid accelerates to 60 mph in 4.8 seconds (preliminary), while delivering fuel economy approximately 15% better than the 750i. Official EPA ratings will be available closer to the US market launch.

BMW ActiveHybrid technology also provides new features that promote efficiency while preserving comfort. As an example, the BMW 7 ActiveHybrid is the first BMW with automatic transmission to feature Auto Start Stop to maximize efficiency by avoiding engine idling when stopped. Another advantage is that the air conditioning and ventilation system remains fully operational when using Auto Start Stop. In this case, power is supplied directly through the 120-volt on-board network powered by the lithium-ion battery.

Special displays in the instrument cluster and the Central Display inform the passengers of the degree of efficiency and the current operating status of the hybrid components. The ActiveHybrid 7 is distinguished from the 750i by aerodynamically-tuned ten-spoke 19-inch light-alloy Aero wheels, and model designations on the trunk lid, C-pillars, and on the door cutouts. The BMW 7 ActiveHybrid is also available in Bluewater Metallic exterior paintwork.

Like existing BMW 7-Series models, BMW's first luxury sedan with ActiveHybrid technology will enter the market in two body variants. The extended version of BMW 7 ActiveHybrid has a wheelbase increased by 5.5", all of which is devoted to the enhanced comfort of rear-seat passengers. Both models are available with a wide range of options from the portfolio of equipment and accessories offered on the BMW 7-Series, enabling the tailoring of the ActiveHybrid 7 to individual tastes and requirements.

BMW ActiveHybrid: A key element of the BMW EfficientDynamics philosophy.

The BMW 7 ActiveHybrid takes an innovative approach to ensure outstanding efficiency in this segment. At the same time this unique sport sedan offers dynamic driving characteristics at a level that one would expect from The Ultimate Driving Machine. BMW ActiveHybrid is an important element within the BMW EfficientDynamics philosophy meant to offer technologies able to significantly reduce fuel consumption and emissions on every new model while enhancing driving performance.

BMW uses hybrid technology because it can make an effective contribution to the reduction of fuel consumption and emissions. As a rule, the savings potential of hybrid technology increases with the power of the combustion engine interacting with the system. In the case of the BMW 7 ActiveHybrid precise coordination of the electric motor and the V8 serves to optimize the efficiency of the combustion engine under all operating conditions.

Intelligent energy management for generation, storage and use of electric power.

The ActiveHybrid concept stores energy in a compact, high-performance lithium-ion battery. The processes of charging the battery, supplying power to the electric motor, and electric ancillaries are managed by a control unit developed specifi¬cally for the BMW 7 ActiveHybrid.

Energy Regeneration: Electric power captured using no extra fuel.

BMW ActiveHybrid technology uses energy that would be normally converted into heat through the brakes, and therefore wasted in conventional cars. The BMW 7 ActiveHybrid features an enhanced version of Brake Energy Regeneration already used in some current BMW models running on a combustion engine alone. In this case the integrated electric motor acts as a generator when coasting or applying the brakes, in order to feed electric power into the battery. Brake Energy Regeneration converts some of the vehicle's kinetic energy into electric power for the on-board network whenever the driver lifts off the accelerator or applies the brakes. On acceleration, electricity is fed back into the on-board network from the lithium-ion battery. This sequence relieves the combustion engine from the task of converting some of its fuel energy into electric current, and thus enables the engine to provide more power directly to the rear wheels. The result is better acceleration even than the 750i, despite the fact that the additional power is obtained in a way that does not require additional consumption of fuel.

When the driver requires only a small amount of brake force, the system uses only the drag of the electric generator (motor). The mechanical brakes are activated only when the driver presses down the brake pedal harder for more stopping power. Dynamic Stability Control controls the balance of electrical and mechanical braking so adeptly that the driver does not even perceive the transition from braking with electric power to braking with the mechanical brake system.

Two interconnected on-board networks for flexible management of energy.

The BMW 7 ActiveHybrid features both a conventional 12-volt on-board network fed by an absorbent glass mat (AGM) battery and an additional battery featuring lithium-ion technology operating at 120-volts. The lithium-ion battery supplies power to the electric motor as required and serves to start the engine. Electric power generated by Brake Energy Regeneration is fed into both on-board networks. The air conditioner compressor on BMW 7 ActiveHybrid is integrated in the 120-volt network. All other electrically operated functions of the car are supplied by the 12-volt network. The two on-board networks are connected by a voltage converter featuring flexible energy management. Both batteries are charged and maintained through Brake Energy Regeneration. The 12-volt battery is fed with energy from the high-voltage network.

Cutting-edge battery technology: lithium-ion with superior capacity and multi-cycle operating strength.

BMW found that lithium-ion battery technology offers sufficient energy storage capability while taking up minimal space. The result is that the BMW 7 ActiveHybrid gives up almost no luggage capacity to its conventional siblings (750i and 750Li), because the 120-volt battery is small enough to be mounted underneath the trunk floor. Furthermore, the weight penalty incurred by this battery is minimal, meaning less energy is consumed to carry it. Using this technology enables the ActiveHybrid 7 to maximize storage capacity and acceleration in the hybrid luxury sedan segment. It is the fastest-accelerating hybrid sedan in the world.

The useful energy provided by this high-performance battery is 400 watt-hours. The battery itself is comprised of 35 cells and an integrated control unit which continuously analyzes the charge level and ensures appropriate dependability under all conditions. Despite its high level of performance, the lithium-ion battery measures just 14.6 x 8.7 x 9.1 inches (37 x 22 x 23 centimeters) and weighs a mere 59.5 lb or 27 kg.

Hence, it is only slightly larger than a conventional car battery and is housed conveniently in the trunk floor between the wheel arches of BMW 7 ActiveHybrid, safely surrounded by a high-strength special casing. This location provides protection for the battery and helps to preserve the 7-Series' ideal 50-50 weight distribution. The luggage compartment with its capacity of approximately 13 cu. ft. offers adequate space for four 46-inch golf bags.

Twin-turbocharged V8 gasoline engine with High Precision Direct Injection.

The combustion engine is the innovative reverse-flow V8 introduced in the BMW X6. The world's first V8 gasoline engine with two turbochargers in the V-section between the two rows of cylinders develops power throughout the entire engine speed range. The spontaneous and direct response of this engine results from its compact configuration, which allows the shortest exhaust manifolds.

Displacing 4.4 liters, this outstanding engine delivers its maximum output of 440 hp between 5,500 and 6,000 rpm. Peak torque of 475 lb-ft is maintained from 2,000 to 4,500 rpm, with High Precision Direct Injection ensuring precise supply of fuel at all times. Piezo-injectors positioned in the combustion chambers between the valves ensure a smooth, efficient and clean combustion process. The engine fulfils the European EU5 standard as well as the ULEV II standards in the US.

Compared with the engine featured in the BMW 750i/Li, this version has been modified in numerous respects to the specific requirements of the BMW 7 ActiveHybrid. There is no starter, alternator, or belt drive for the air-conditioning compressor and hydraulic pump. The cooling system has been modified for hybrid operation. The result is remarkable power from idle. The response of the engine is enhanced by the electric motor with its additional torque. The direct response to the accelerator pedal is impressive when compared either with conventional 7-Series models or existing hybrid vehicles already in the market. Acceleration to 60 mph in 4.8 seconds (preliminary) ranks it among the fastest and most thoroughbred sports cars in the world. Top speed of BMW 7 ActiveHybrid is electronically limited to 150 mph.

Electric motor starting and supporting one of the most advanced V8s.

The three-phase synchronous electric motor featured in BMW 7 ActiveHybrid is positioned between the engine and the torque converter, and is connected to the crankshaft. Shaped like a disc, the electric motor weighs 50.7 lb (23 kg). Its compact design ensures full integration in the transmission housing.

The electric motor generates boost of approximately 20 hp and peak torque of 155 lb-ft. When operating as a generator in Brake Energy Regeneration, the electric motor produces approximately 27 hp of brake force.

In total, the BMW 7 ActiveHybrid features a maximum system output of 455 hp and peak torque of 516 lb-ft (preliminary). Normally, this level of power output would require a correspondingly high increase in fuel consumption. The BMW 7 ActiveHybrid, in contrast, combines its power with an equally impressive increase in fuel efficiency of about 15%.

8-speed automatic transmission in combination with Auto Start Stop.

To transmit the drive power developed jointly by the V8 and the electric motor, the BMW 7 ActiveHybrid features a newly developed 8-speed automatic transmission specifically tailored to the demands of hybrid technology. This high-tech transmission combines shift comfort, sportiness and efficiency at unprecedented levels.

The new 8-speed close-ratio automatic transmission uses an inno¬vative gear-set configuration providing two additional gears and a larger overall gear range than the 6-speed automatic transmission used by BMW without negative effects on size, weight, or internal efficiency. With the new transmission, the V8 engine is better able to stay in the power peak while ensuring greater overall efficiency.

Overall efficiency is further enhanced with the Auto Start Stop function. Auto Start Stop automatically switches off the combustion engine at idle, eliminating fuel consumption when stopped. Once the driver's foot comes off the brake pedal, the engine restarts instantaneously.

Starting of the V8 engine is accomplished by the electric motor, which is supplied with power from the high-voltage battery. This enables the engine to start extremely quickly and without any vibration. The automatic transmission is maintained in a "ready-to-drive" mode by a new hydraulic pressure accumulator for the valve body of the transmission. Additionally, the engine control unit "remembers" engine crank position and uses delay-free ignition to restart the engine in less than one crank rotation. The engine is also switched off when the driver uses the Auto Hold function. The driver just has to slightly press down on the gas pedal in order to reactivate the engine.

Continuous climate control in all circumstances.

The climate control system in the BMW 7 ActiveHybrid is supplied with power directly from the high-voltage battery, thus ensuring all the usual functionality regardless of whether the engine is running.

Hence, operation of Auto Start Stop does not compromise the infotainment or climate system operation. The desired interior temperatures are maintained consistently, regardless of how frequently or for how long the engine shuts off.

The standard 4-zone automatic climate control has a parked-vehicle function activated whenever desired by remote control. This feature serves to cool down the interior in hot weather before getting into in the car. The highly efficient air conditioning system can reduce in interior tem¬perature quickly and efficiently by more than 50 degrees Fahrenheit, providing pleasant starting conditions in an appropriately cool and pleasant passenger compartment. By running on pure electric power, the air conditioner compressor begins cooling the car more quickly than in a conventional system.

Efficiency made visible: special display concept.

Featuring Black Panel technology, the instrument cluster in the BMW 7 ActiveHybrid is supplemented by an energy flow display in the lower section of the tachometer, a blue arrow shows the current status of Brake Energy Regeneration. When accelerating, an additional graphic display illustrates the boost effect generated by the electric motor.

Using the iDrive control system in the Central Display, the driver is able to see a detailed view of the interaction between the V8 engine and electric motor. Beyond the current charge level of the lithium-ion battery, this display also shows the real-time flow of energy. As an alternative to this graphic display, the system can analyze the current efficiency. In this case a bar graph, which is updated every minute, shows the efficiency levels achieved by the hybrid components during the last fifteen minutes.

Cutting-edge suspension technology for maximum control and comfort.

When the new BMW 7-Series was introduced in 2009, it set new standards for comfort and driving dynamics. The double-wishbone front suspension and an enhanced Integral-V rear suspension provide the ActiveHybrid 7 with the ride comfort one would expect of a BMW sport-luxury sedan with the handling and control of a sports car.

The long-wheelbase version of BMW 7 ActiveHybrid includes self-leveling rear suspension. Both models are fitted with BMW's vehicle speed-variable Servotronic power steering as well as Driving Dynamics Control. The driver is able to choose the preferred shock absorber setting, the appropriate operation of Dynamic Stability Control, the shift character of the automatic transmission, as well as the throttle response and Servotronic steering assist.

The brake system on the BMW 7 ActiveHybrid provides excellent stopping power in every situation. Inner-vented discs and floating calipers front and rear guarantee resistance to fade. The ActiveHybrid 7 comes standard with 19-inch light-alloy rims in an aerodynamically optimized ten-spoke Aero turbine wheel design, unique to this model. Likewise, runflat tires measuring 245/45 R19 front and 275/40 R19 rear enable the driver to continue even after a complete loss of pressure at a speed of up to 50 mph for up to 150 miles. As an added measure of security, the Tire Pressure Monitor will warn the driver if ever the pressure in any of the tires drops more than 20 percent.

ActiveHybrid safety systems.

The safety concept for the car's hybrid components is comprehensive. All components in the high-voltage system feature full insulation and special plug connectors. The lithium-ion battery is protected by a high-strength steel housing and is positioned between the wheel wells in the luggage compartment, and has already been subjected to a wide range of crash tests. Last but not least, the entire high-voltage system is automatically switched off within a fraction of a second in case of a malfunction or collision.

Best of Hybrid: flexible development for optimized concepts on each model.

The hybrid components featured in BMW 7 ActiveHybrid were developed jointly by BMW and Daimler in a cooperation project seeking to develop and test components for hybrid drive in luxury performance cars. Apart from the electric motor and the lithium-ion battery, this joint venture also served to develop the power electronics for the high-voltage network featured in the BMW 7 ActiveHybrid.

Each manufacturer subsequently integrated the hybrid components into the respective model in accordance with individual, brand-specific requirements. One of the unique characteristics of the BMW 7 ActiveHybrid is exemplified by the combination of an electric motor with a V8 engine.

BMW ActiveHybrid is based on a modular principle which, following the Best of Hybrid strategy, ensures perfect integration of the optimum component in vari¬ous vehicle concepts. Hence, the mild hybrid concept of the BMW 7 ActiveHybrid is tailored ideally to the specific requirements of this model as is the full hybrid concept for BMW X6 ActiveHybrid, which will arrive at BMW Centers in late 2009.

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