Bmw launches i3 smartphone app

Article by Christian Andrei, on January 4, 2012

A new app for the BMW i3 electric city car has been previewed on the BMW i Facebook page. BMW has been working on raising the excitement factor for the BMW i8 plug-in hybrid sports car and the BMW i3 electric city car (which was revealed in concept form last year). The smartphone-car integration on this app is unlike anything that has been made available so far.

The charging status and range may be displayed similar to other existing electric car apps but what’s amazing about this app is that routes and schedules can be programmed into the car, similar to an electronic route diary. It also has a full route planner that allows the user to record the walking and public transport times into the trip.

This enables the driver to know exactly when to leave so that he or she won’t be late. The charging times could also be pre-set to take advantage of the lower electricity rates at off-peak times.

The app isn’t available yet. It seems to have been designed for the Apple iOS platform but it’s expected to be used on other platforms too before the car‘s launching in 2013.

BMW's Project i is one of the group’s new innovative programmes. Started back in 2007, the i project is a part of BMW's search for improved global mobility in a premium vehicle. The goal behind the research and development was to revolutionise the way customers saw BMW and to create a product line which was forward thinking, sustainable and embodies all that is good in modern driving.

The new i brand is a step towards a global scene which is innovative and able to anticipate customer demand. Delivering premium vehicles which are sustainable and fulfilling the dream of consumers to have such a car is now a reality with the BMW i3. It’s only the first in a series of vehicles which are emission-free and designed specifically to be run using an electric drive system.

It harbours the same standout driving satisfaction you come to expect from a BMW but with no emissions and the same power and strength you come to expect from a BMW. Designed, developed and brought to life by BMW's new eDrive programme, the i3 is certainly unique. It comes with a CFRP passenger cell, the powertrain, chassis and battery are all combined within the aluminium module and the new electric motor, high-voltage lithium-ion battery and electronics are all part of the new LifeDrive idea.

The introduction of durable, lightweight materials in a mass production setting is another unique aspect of the i series and the battery has considerable range and sporting performance which makes it ideal for an everyday vehicle. With the crash-resistant CFRP installed combined with a full tank, the i3 is on par with the weight of a regular vehicle of the same size at about 1,195 kg.

It wasn't just the technology the designers were looking to revolutionise. The exterior of the i3 is just under 4m in length, 1.775 m wide and 1.578 m high, which has given the vehicle an agility city drivers rely on. The BMW i3 also comes with short overhangs to aid urban driving. It also has large glass surfaces to help with manoeuvring. These, along with the carbon structures, contribute to its reduced weight.

Topics: bmw, bmw i3, app

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