Mercedes-Benz hits milestone of over 2 million SUVs delivered
By Jonathan, 02 Jan, 2012. 0 Comments
2012 Mercedes-Benz ML350 4Matic
Mercedes-Benz launched the G-Class, its first sports utility vehicle, more than 30 years ago. Since then, it has delivered more than two million units of G-Class, GLK-Class, GL-Class, R-Class and M-Class models to customers. Mercedes-Benz Cars' Executive Vice President Sales and Marketing Dr. Joachim Schmidt commented that the company's "entire" SUV family is "extremely popular" among its customers, specifically in the USA and in China, which is its second biggest market.
Schmidt further commented that the SUVs are an "important pillar" of the company's growth. It has also achieved a new sales record each month beginning July 2010, he added. The new Mercedes-Benz M-Class will further increase sales, he said, adding that the model has "enjoyed fantastic customer response" to date.
In November 2011, 25,552 Mercedes-Benz SUVs (+23.4%) were delivered, hitting another monthly sales record. From January through November, a total of 221,518 units were delivered worldwide (+24.3%), more than ever before in this period. The M-Class' successful run-out was particularly remarkable, as was the excellent beginning of its new models in the USA. GLK set a new peak with deliveries at a record high since the start of the year (+25.6%).
In order to satisfy the strong demand on China's market, the small SUV has been produced locally in the country since early December. The other model series have also developed positively in the year to date with significant increases in sales. For one, R-Class sales increased by 50.3 percent while the G-Class posted growth of 30.9 percent. On the other hand, GL sales rose by 28.9 percent while deliveries of the M-Class were up 15.8% even with the model change.
In the coming year, the new generations of the GLK and the G-Class as well as the new GL are expected to create additional demand in the SUV segment.
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