BMW Motorsport head Jens Marquardt wants to introduce DTM in the U.S. by 2013

Article by Christian Andrei, on October 24, 2011

BMW’s new U.S. race series featuring DTM cars may be launched in 2013, according to BMW's head of motorsport Jens Marquardt. He said that while it’s “realistic” for the series to be introduced in 2013, it has to be done properly. He explained that at the start, it can’t be a headliner and so it would have to be a part of a different race series like NASCAR, Grand-Am or IndyCar.

BMW is presently developing a car for the DTM series in Europe where it will go up against Mercedes and current champion Audi. The series includes bespoke V8-engined racers that could deliver as much as 500hp and boasts an amazing lineup of drivers such as grand prix winners David Coulthard and Ralf Schumacher.

Marquardt said that DTM is one of the best platforms any consumer can get as it features “safe, spectacular cars that can be run for an acceptable cost." He explained that to become successful in the U.S., the series has to attract other manufacturers. One likely candidate is Lexus, which Marquardt describes as “a good fit.”

BMW also plans to offer the Z4 GTS in the U.S., together with the DTM program. But he clarified that it has to have the right support and consistent regulations that are implemented everywhere in the world. These cars will be operated by independent teams but will have technical support from the factory. BMW was burned in Formula One but the company is now committed to "production car-based racing."

He explained further that he wants a new entry-level formula to enable enthusiasts to evolve from track days to racing. He said that BMW wants to make a car that could be bought and entered in 6-7 races for approximately €100,000, equivalent to $138,000.

To celebrate its unprecedented success at the DTM racing series in 2012, BMW M GmbH has unveiled the new BMW M3 DTM Champion Edition. After nearly two decades of being absent in the DTM, BMW Motorsport has made a comeback in 2012. Amazingly, BMW Motorsport managed to grab a number of accolades during the season. For instance, Bruno Spengler captured the drivers' title while BMW Team Schnitzer dominated the team standings.

In addition, BMW grabbed the manufacturers' title. The new BMW M3 DTM Champion Edition features an appearance similar to the racing car driven by Spencer, even mimicking a number of elements of the race car’s livery. Available only in Frozen Black metallic, the new BMW M3 DTM Champion Edition features carbon flaps and gurney as well as various dark chrome elements and matt black wheels that hint at its connection with the season-winning BMW M3 DTM. The theme is repeated by the BMW M logo to the rear of the front wheel arches as well as by the decals in the rear side windows.

In addition, the BMW M3 DTM Champion Edition is provided with a BMW M stripe design over its CFRP roof and boot lid. On the other hand, the interior of the BMW M3 DTM Champion Edition dons door sill strips that mimic the design of Spengler's helmet. Interestingly, the car’s carbon-fiber interior trim strip features the Spengler's signature and the car's serial number.

Of course, as a special release, the BMW M3 DTM Champion Edition boasts of an array of interior improvements. For instance, the steering wheel is wrapped in Alcantara while the handbrake lever is embroidered with "M Power" lettering.

Also, the extended black Novillo leather trim is specified with contrasting Palladium Silver. To further highlight the special edition’s high performance nature, it has several technical additions like M Drive, M DCT Drivelogic, the M Driver's Package and Competition package.

It is also equipped with heated seats, Park Distance Control and Professional navigation system. Only 54 examples of BMW M3 DTM Champion Edition will be produced and made available in a number of global markets. Their owners will be provided with the opportunity to attend the BMW M Fascination Nordschleife driver training course supervised by no other than Spengler himself.

Topics: bmw, dtm

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