Mahindra Racing is now the eighth team to join the new FIA Formula E Championship after inking an agreement with series promoters Formula E Holdings. Mahindra Racing is the motorsports division of the Mahindra Group. Joining the Formula E was considered as natural step for the Mahindra Group, as it is also considered a global force in the development and production of electric vehicles through its Mahindra Reva Company.
“We strongly believe that Formula E can provide an excellent global showcase for our electric vehicle technology,” said Anand Mahindra, Chairman and Managing Director of Mahindra Group. He remarked that they are already “seeing the fusion” of this racing technology into their electric vehicle operations.
He added that racing will accelerate that trend while Formula E will raise global awareness of the benefits of electric vehicles. Mahindra Racing is already an active participant in the MotoGP World Championship, thus it is not anymore unaccustomed to the racing world.
Pawan Goenka, Mahindra’s Executive Director and President of Automotive and Farm Equipment Sectors, remarked that as pioneers of electric mobility in India, they are thrilled to extend EV technology to the “exhilarating world” of the Formula E championship.
He said that the move will not only help them develop next generation EV technologies, but will also raise their product development capabilities to the next level.