The Volkswagen Group has denied reports that it will enter stock car racing. Wolfgang Durheimer, Bentley’s CEO and the head of motorsports for the entire VW Group, said that there are no current plans for VW to enter NASCAR. Durheimer, a former Porsche R&D chief, added that for the coming years, the company is planning to sharply increase its involvement in U.S. racing and that it is currently studying a broad variety of programs.
Durheimer was interviewed after a preview of the new Bentley Convertible GTC convertible was unveiled in Croatia. He said that in this strategy role, he is considering all motorsports activities.
He noted that there are several “interesting race series” in the U.S. but the company isn’t likely to enter NASCAR due to the high cost, says TheDetroitBurreau. Notably, VW has recently involved itself in WRC, a very popular rally championship. VW is considering American Le Mans, the Grand Am, and the Indy Car, which he deems “attractive.”
The classic Pike’s Peak climb is also being considered. Audi used this challenge last year to display its autonomous vehicle. Durheimer has totally removed drag racing from the possibilities though.
VW has pledged an increasing commitment to the U.S. market and aims to more double sales. This is why VW considers U.S. motorsports to be especially important. Durheimer added that in the next several months, he will present his proposals to top management.