Rolls-Royce to show five bespoke models at the 2010 Paris Motor Show

Article by Christian Andrei, on September 22, 2010

At this year’s Paris Motor Show, Rolls-Royce announced that it will bring five models featuring the company’s extensive personalisation programme take to the stand, which means that the bespoke design will take centre stage.

The collection will include a Phantom Extended Wheelbase in Gunmetal metallic with Sunrise leather interior, a Carrara White metallic Phantom Drophead Coupé with Hotspur Red leather interior, a Phantom Coupe and two Ghost models.

The new Phantom Extended Wheelbase features a selection of classic bespoke interior design elements such as seat piping, mother of pearl centres to white instrument dials, control dials and clock face.

Furthermore, the Phantom also offers monogram embroidery in all head restraints and personalised tread plates inscribed with Mondial de l’Automobile Paris 2010 (Paris Motor Show).

The British manufacturer will also bring the exclusive four-person picnic set, unveiled back in August at the Pebble Beach Concours d’Elegance. More images and details of the five cars will be released on September 30.

Press Release

Paris Motor Show to host collection of bespoke commissioned Rolls-Royce models.

Bespoke design will take centre stage for Rolls-Royce Motor Cars at Paris this year, as five models featuring the company's extensive personalisation programme take to the stand. The collection includes a sumptuous Phantom Extended Wheelbase in Gunmetal metallic with Sunrise leather interior and a Carrara White metallic Phantom Drophead Coupé with Hotspur Red leather interior. A Phantom Coupé and two Ghosts complete the presentation.

"Ghost is a more approachable Rolls-Royce that is bringing an entirely new type of customer to the Rolls-Royce brand," said CEO Torsten Müller-Ötvös. "But in Paris we are also demonstrating how we continue to strengthen our position as the pinnacle luxury brand thanks to the enduring appeal of Phantom family and the depth of our bespoke personalisation service."

As well as a unique exterior colour and sunrise leather interior, the Phantom Extended Wheelbase features a selection of classic bespoke interior design elements. This includes seat piping, mother of pearl centres to white instrument dials, control dials and clock face, Rolls-Royce monogram embroidery in all head restraints and personalised tread plates inscribed with Mondial de l'Automobile Paris 2010.

In a continuation of the bespoke theme, Paris will also play host to Rolls-Royce Motor Cars exclusive four-person picnic set. This bespoke commission was designed in-house and developed on site by craftsmen and women at the Rolls-Royce plant in Goodwood, England.

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Want to have a preview of the looks of the next-generation Civic Type R that will be unveiled in 2017? Then, take a good look at the new Honda Civic...
by - October 12, 2016
SsangYong Motor Co.’s LIV-2 large premium SUV concept has made its global debut at the 2016 Paris Motor Show. LIV-2 large premium SUV concept is basically the second version of...
by - October 12, 2016
Nissan has unveiled the evolutionary fifth generation of its Micra small hatchback at the 2016 Paris Motor Show. The new Nissan Micra Gen5 is as appealing as it is revolutionary,...
by - October 11, 2016
Dacia’s three signature models -- the Sandero, Sandero Stepway and Logan MCV – have received some major revisions for the 2017 model year. The Dacia Logan has also been refreshed...
by - October 9, 2016
Infiniti is providing a sneak peek on its innovative new engine – the new VC-Turbo (Variable Compression Turbo) engine – at the 2016 Paris Motor Show. Considered as the first...
by - October 8, 2016
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries