2011 SEMA Preview: Hyundai unveils Genesis Hurricane SC

Article by Christian Andrei, on October 13, 2011

Hyundai announced today that it teamed up with Magnuson Products, Rhys Millen Racing, Harman International and Torvec in order to develop and build a special edition prototype of the Genesis Coupe called Genesis Hurricane SC. Hyundai says that the Hurricane SC is a two year development effort by HATCI (Hyundai’s design, technology and engineering branch), so expect to see a vehicle with plenty of upgrades in terms of power, traction, braking, exterior and interior design and audio system.

Under the hood we find a 3.8-liter V6 engine delivering more than 450 horsepower thanks to Magnuson Products.

The engine also received a SPEC lightweight single mass aluminum flywheel and stage two clutch, DeatschWerks high flow fuel pump and 600cc injectors, Perma-Cool oil, differential and steering coolers and a custom CPR Fabrication billet aluminum oil filter adapter. Moreover, the Genesis Hurricane SC features a new front bumper, grille, hood, side skirts, diffuser and rear deck with spoiler, while thanks to Enkei and Hankook the design is completed by a new set of 19-inch wheel wrapped in high-performance tires.

Furthermore, the car features a RMR free flowing exhaust system and air intake. The vehicle also sports upgraded LED headlights and taillights provided by FlyRyde. For better handling, the car features Bilstein monotube shock absorbers and springs with adjustable ride height tuned on the Nurburgring in Germany and a Brembo six piston brake kit with cross drilled front and rear rotors.

The Los Angeles Auto Show in 2007 gave us an idea of what the Hyundai Genesis Coupé would look like today. Gratefully, every important detail from the concept transformed into reality.

Joel Piaskowski (Hyundai Chief Designer in Irvine California) said that the objective in creating the Genesis Coupé is to make a performance car that would appeal to die-hard car enthusiasts. This is the reason why they came up with such an aggressive design at every channel.

The concept coupé bears a close resemblance to the different concept cars made by Hyundai. This is seen evidently on the surfaces, beltline and curves of the new model. In other words, the Genesis can be easily compared with any of the HCD8 sports coupé concepts or the HCD9 Talus’ Z-like profile.

Meanwhile, the coupé’s rocker panels lean closer to the ground, giving the side profile a thicker appearance. On the other hand, the thin daylight opening makes the wheels bulge closely to the big fenders. All these features enhance the dimensions around the greenhouse and fascia.

Hyundai’s much-awaited coupé comes with 18-inch standard alloy wheels with an option for 19-inch wheels. Both of these deliver aggressive handling and wider stance like no other. The Genesis has large openings at the front fascia to let the engine breathe better. The twin exhaust tips at the rear with blackout surface look almost the same as the front.

The coupé’s interior is built with a highly impressive cockpit design. The information system is displayed on strategic areas for better driving experience. Everything from the audio system, outside temperature reading, speedometer and analogue gauges are within reach. To top it all, the blue gauge backlight exclusive to Hyundai enhances the instrument panel even more.

The elegant front seats come with side bolsters that are big enough to provide sufficient lateral support. These bucket seats are made with premium quality fabrics ranging from black leather bolsters with red inserts (for the SE), brown leather or pure black (for the GT) and the full black leather (for the GS).

Press Release

GENESIS HURRICANE SC TO CREATE A STORM AT 2011 SEMA SHOW

To showcase the extreme power of Hyundai’s most popular performance car, Hyundai America Technical Center Inc. (HATCI) teamed up with Magnuson Products, Rhys Millen Racing, Harman International and Torvec Inc. to develop and build a special edition prototype Genesis Coupe, the Genesis Hurricane SC. HATCI, Hyundai’s design, technology and engineering branch, will display the high-performance Genesis Coupe in Hyundai’s 2011 SEMA Show booth from November 1-4, 2011 in Las Vegas.

The Genesis Hurricane SC represents a two year development effort by HATCI, as its engineers worked to enhance all aspects of the vehicle including power, traction, braking, exterior and interior design and audio system. Highlighting the performance modifications, HATCI teamed up with Magnuson Products to supercharge Genesis Coupe’s 3.8L V-6 engine with a liquid to air intercooler, producing more than 450 horsepower.

“The HATCI and Magnuson supercharger demonstrates the high-performance potential of Genesis Coupe’s V-6 engine – the car was engineered to handle this kind of extra power,” said David Dutko, senior engineer, HATCI. “Our HATCI engineers have been working for years with Magnuson to ensure high engine output is available on future Hyundai vehicles.”

“The supercharger creates a modest six to seven pounds of boost which generates a 35-45 percent increase in horsepower and torque and can be easily modified to deliver even higher boost levels,” said Terry Peddicord, director, sales, Magnuson Products. “One of the many exciting aspects of this project is that the Genesis Hurricane SC is not just another pretty face for the show circuit, but rather it is a hard working lab-rat that will push the bounds of this car and the whole vehicle segment.”

In addition to the supercharged V-6, Torvec Inc. has been developing its IsoTorque differential with improved handling and traction capability with HATCI engineers at the Hyundai Proving Grounds in California. The IsoTorque differential delivers nearly a one second per lap improvement in the Genesis Coupe on the Hyundai road course.

Beyond the engine, Genesis Hurricane SC has a long and impressive list of both interior and exterior specialty modifications. Hyundai’s long-standing racing partner Rhys Millen Racing (RMR) provided exterior enhancements including a front bumper, grille, hood, side skirts, diffuser and rear deck with spoiler. RMR partners Enkei and Hankook provided the high performance 19-inch wheel and tire assemblies, a RMR free flowing exhaust system and air intake was utilized to free up more engine power. The vehicle also sports upgraded LED headlights and taillights provided by FlyRyde.

The Hurricane’s interior also received some state of the art enhancements including a Harman International high level Lexicon audio system that was tuned in house by HATCI engineers and Katzkin custom premium leather and suede seats accented with blue inserts.

Mechanically, the Hurricane SC has Bilstein monotube shock absorbers and springs with adjustable ride height tuned on the Nurburgring in Germany and a Brembo six piston brake kit with cross drilled front and rear rotors. The engine also received a SPEC lightweight single mass aluminum flywheel and stage two clutch, DeatschWerks high flow fuel pump and 600cc injectors, Perma-Cool oil, differential and steering coolers and a custom CPR Fabrication billet aluminum oil filter adapter.

Additionally, on the SEMA Show floor the numerous parts of the Genesis Hurricane SC will be displayed, providing show-goers the opportunity to experience and interact with the vehicle’s actual hard parts and future developments.

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