Subaru to unveil six customized Imprezas WRX STI at 2010 SEMA Show

Article by Christian Andrei, on November 1, 2010

Subaru of America announced that it will showcase six customized WRX STI Imprezas at the 2010 SEMA Show, which will open its doors tomorrow.

These will be the cars that will be featured at Subaru’s booth: Tommi Makinen's Nurburgring Fastest Lap WRX STI, SRT USA Driver Travis Pastrana's World Record Setting WRX STI, Get More G's Subaru Performance Tuning WRX STI 2010, Kicker Audio WRX STI, K&N Performance WRX STI and the Subiefest Best of Show Winner – Jamarri Whiteside – 2006 WRX STI.

Furthermore, Subaru will showcase its latest available Subaru Genuine Parts and Subaru Performance Tuning Accessories.

In addition, SRT USA drivers Travis Pastrana and Dave Mirra will also be present at the 2010 SEMA Show in order to sign autographs at the booth between 1 -- 2 PM on November 2 and November 3rd. Four-time World Rally Champion Tommi Makinen will also attend the SEMA show this year.

2010 was a good year for Subaru of America, Inc. In that year, the company finally unveiled the 2011 editions of the Impreza WRX and WRX STI as well as revealed the new line up of its SPT aftermarket parts during the 2010 SEMA show.

Subaru of America’s national accessory manager Charlie Fishman said that the new WRX and WRX STI models of the Impreza had brought in impressive sales in accessories that broke previous records of sales of such nature.

Together with introducing new products, Subaru also brought in SRT USA driver Travis Pastrana and Dave Mirra, as well as World Rally Champion Tommi Makinen to the 2010 SEMA show. Fans had the chance to receive autographs from the 2 SRT USA drivers on November 1 and 2, 2010.

Subaru of America Inc. specializes in selling Subaru’s Symmetrical All-Wheel Drive models as well as the requisite parts and accessories for the vehicles.

With over 600 dealers throughout the United States, there’s no doubt about the reach of the company in the continent. In addition, Subaru of America Inc.’s Indiana production plant has the distinction of being the only industrial facility that is also a National Wildlife Federation-protected backyard wildlife habitat.

Press Release

Subaru Launches Custom Performance Cars at 2010 SEMA Show

Subaru of America, Inc. has teamed with its motorsports partners, tuners and enthusiasts to showcase the latest available Subaru Genuine Parts and Subaru Performance Tuning Accessories at the 2010 SEMA show. Subaru will also display the "Fastest STI Ever," the record breaking Nurburgring Subaru WRX STI that lapped the Ring in 7:55:00. The SEMA show will run November 2-5 2010 at the Las Vegas Convention Center.

"SEMA is the pinnacle of the aftermarket tuning world and the perfect place to show our new line of SPT parts," said Charlie Fishman, national accessory manager, Subaru of America, Inc. "With the launch of the new 2011 Impreza WRX and WRX STI, Subaru is having a record year for Subaru Genuine Parts and SPT accessory sales. The launch of the 4-door WRX STI has rekindled interest for the 2011 SEMA Show."

Vehicles to be displayed include:

  • Tommi Makinen's Nurburgring Fastest Lap WRX STI
  • SRT USA Driver Travis Pastrana's World Record Setting WRX STI
  • Get More G's Subaru Performance Tuning WRX STI 2010
  • Kicker Audio WRX STI
  • K&N Performance WRX STI
  • Subiefest Best of Show Winner – Jamarri Whiteside – 2006 WRX STI

In addition to the vehicle displays, SRT USA drivers Travis Pastrana and Dave Mirra will be on hand to sign autographs at the booth between 1 -- 2 PM on November 2 and November 3rd. Four-time World Rally Champion Tommi Makinen will also attend the SEMA show this year.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation.

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