Three advertising agencies remain in the race for Cadillac
Three agencies are still in the running to win the national creative account for General Motors Co.'s Cadillac. These are Interpublic Group of Cos.' Martin Agency in Richmond, Va., and... Read more
GM shifted ad duties for Cadillac to Publicis Groupe’s Fallon
According to the latest reports from Automotive News, it appears that GM, under new marketing chief Joel Ewanick, took the decision to shift ad duties for Cadillac to Publicis Groupe's... Read more
GM taps Fallon to handle Cadillac’s $270 million ad account
Publicis Groupe's Fallon advertising agency was hired by General Motors Co. to handle its $270 million Cadillac ad account and is now cutting its ties with Chrysler. In an announcement... Read more
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