Chevrolet Volt “Aliens” ad for Super Bowl XLVI

Chevrolet Volt “Aliens” ad for Super Bowl XLVI

The Super Bowl ad for the 2012 Chevrolet Volt made use of aliens in its light-hearted marketing pitch. In this ad, a man wearing a bathrobe is suddenly faced with aliens who are in his... Read more


General Motor’s Silverado Super Bowl ad creates tension with Ford

General Motor’s Silverado Super Bowl ad creates tension with Ford

Super Bowl XLVI may have featured the clash between the two best American football teams in the U.S., New York Giants and the New England Patriots. The main event, however, may have... Read more


Chrysler gets Clint Eastwood to highlight US heritage in Super Bowl ad

Chrysler gets Clint Eastwood to highlight US heritage in Super Bowl ad

Chrysler Group’s commercial that was aired during the live broadcast of Super Bowl XLVI underscores the group’s American heritage despite having an Italian owner.  The advertisement,... Read more


Toyota highlights the 2012 Camry in new Super Bowl ad - It’s Reinvented

Toyota highlights the 2012 Camry in new Super Bowl ad - It’s Reinvented

Toyota has prepared two 30-second commercial spots with a “reinvention” theme for the Super Bowl. Last year, Toyota had not participated in the event as it concentrated on repairing its... Read more


Auto companies continue ad dominance in Super Bowl XLVI

Auto companies continue ad dominance in Super Bowl XLVI

Last year’s theatrics and lavish Super Bowl commercials set the tone for even more impressive advertisements on this year’s big football event. In 2011, the Super Bowl was dominated by a... Read more


Hyundai shows its commercials for Super Bowl XLVI

Hyundai shows its commercials for Super Bowl XLVI

Hyundai has provided previews of its Super Bowl XLVI commercials before the game kicks off on Feb. 5, joining other car companies that have done the same.  Hyundai bought five commercial... Read more


Two of GM’s Super Bowl ad spots to feature Chevrolet Sonic

Two of GM’s Super Bowl ad spots to feature Chevrolet Sonic

General Motors will air commercials at the Super Bowl XLVI to further promote its Chevrolet Sonic small car. The company has purchased seven commercial spots, including two 60-second ads,... Read more


Lexus prepares 30-second commercial spot for Super Bowl to showcase the 2013 GS

Lexus prepares 30-second commercial spot for Super Bowl to showcase the 2013 GS

Lexus upped its marketing level for the 2013 GS with a 30-second TV commercial spot for the February 5 Super Bowl game scheduled to be shown live in NBC. The commercial spot will hint... Read more


Audi will advertise during Super Bowl XLVI

Audi will advertise during Super Bowl XLVI

Audi of America will be advertising at the upcoming Super Bowl, the fifth straight year that it will be seen at the game. Its ad for the Super Bowl XLVI will be created by San... Read more


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