Toyota is rumored to be launching an all-new hybrid subcompact vehicle in late 2011. The subcompact, which will be built on the Yaris platform, will be sold for 1.5 million yen, or about $15,760.

Toyota believes that dedicated hybrids, such as the Prius, sell better than hybrid versions of existing vehicles so it would be likely that it will get its own sheetmetal. In Japan, demand for hybrids is peaking. The all-new 2010 Honda Insight was the best-selling car in April, and the redesigned 2010 Toyota Prius was the best-selling car in May. To compete with the Insight, Toyota lowered the price of Prius in Japan and the in the US. The new Toyota will compete with a rumored hybrid version of Honda’s Fit subcompact. Toyota may also produce the new vehicle in France for sale in Europe.

Tags: car news, toyota hybrid subcompact, toyota news, toyotahybrid

This entry was posted on Wednesday, July 29th, 2009 at 9:29 pm and is filed under 2009, 4wheels News, Automakers, Categories, Hybrid cars, Toyota, Worldwide, Year, Zone. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.