Video: 2012 Bmw 1-Series looks even better when its driven
By Andrew, 08 Jun, 2011. 0 Comments
The marketing campaign for the new BMW 1-Series hatchback has met one setback after another. Last Friday, its complete pricing, specs, and photo gallery were leaked online. It’s believed that the automaker is rethinking its strategy and the timing of its unveiling. Two commercials have been shown for the promotion of the 2012 BMW 1-Series.
BMW has prepared a plot where two very different twin brothers both love the 2012 BMW 1 Series. The 1er is being portrayed as the right choice for extremely good-looking people. In addition, the 1-Series seems to be targeted at active city residents who value good handling.
"Five doors. Bold, swept-back body; uniquely high-quality, sporty design with BMW’s typically elegant proportions and boldly shaped surfaces. Youthful, lively image enhanced by design elements highlighting the maturity and premium status of the new BMW 1 Series. BMW Sport Line and BMW Urban Line provide added scope for personalization using exclusive interior and exterior design features and equipment." said Bmw in a press release, describing its new vehicle.












