Volvo expects sales to rise next year with the major updates that it has planned for its sedans, according to Doug Speck, global head of marketing and sales for Volvo Car Corp. After accomplishing the updates for the mid-sized S60 sedan and the larger S80, it will then release a redesigned XC90 crossover in the second half of 2014. The XC90 would be the first vehicle to make use of Volvo's SPA, scalable platform architecture. Speck added that Volvo is on course to raise global sales to at least 800,000 vehicles by 2020. He said that the U.S. market "is strategically the most important." He won’t make a detailed prediction for sales in the U.S. for 2020. He said that so far this year, sales have been “a little ahead" of the 70,000 vehicle prediction established in early 2012. Speck said that Volvo aims to achieve this range that it has in its vision.
Volvo bets on updates of its sedans to boost sales next year
by Andrew Christian, Email, 04 Oct, 2012
