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News and Information about ford c-max

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Ford C-Max Energi discontinued, C-Max Hybrid to continue assembly until mid-2018

Green Car Reports recently reported that Ford North America has just stopped producing its C-Max Energi. While speaking with Dan Jones, Ford North America’s Communications Mgr., it has been confirmed that the electric version of the C-Max has bowed out of the assembly lines while its hybrid version is expected to come next in the following year.

The recent decision could be due to the C-Max series’ unfulfilled sales expectations. Ford has only delivered a total of 40,690 C-Max Energi plug-in hybrids from October 2012 up to the end of October this year. For a while now, it has also been wildly anticipated that Ford will soon be replacing it with some new models. Given that the company has just started testing its new Ford Escape Energi plugins as well as the expected arrival of the new Ford Focus Energi, the C-Max Energi’s production course has inevitably ended.

For one, The C-Max Energi has never been as popular in the US market. Despite selling a total of 2,374 units in 2012 followed by 7,154 in 2013 and 8,433 in 2014, the sales volume never really took off as much as the Tesla Model S or Nissan LEAF or Toyota Prius or even Chevy’s Volt and Bolt EVs. Even so, Ford has sold as many as 7,591 C-Max plugins in 2015, 7,957 in 2016 and 7,181 in 2017 and has stayed consistently among the top ten hybrid models in the country. Ford only has one remaining plug-in hybrid model under its portfolio and that is the Ford Fusion Energi with the same powertrain.

Read the entire article Ford C-Max Energi discontinued, C-Max Hybrid to continue assembly until mid-2018

Ford marketers scrap mpg numbers on C-Max Hybrid adverts

Ford has restated the estimated mpg numbers of its C-Max Hybrid twice in two years, and in doing so, it could no longer brag about being more fuel efficient than its main target, the Toyota Prius. That was a headache for its marketers, who somehow managed to find a way to sell Ford’s hybrid-only nameplate.

When Ford launched the C-Max in 2012, the carmaker made its fuel economy numbers – then 47 mpg city/47 highway/47 combined – central to its message to customers. But in the latest marketing push for the C-Max, Ford did away with the mpg numbers, and instead focused on the hybrid as versatile, filled with technology and fun to drive.

Ford recently had a double-page spread in The Week magazine, in which the C-Max is pictured on a road by a beach with words floating in the air above the vehicle. All these words – none mentioning fuel economy-- pertain to one thing about the C-Max: “a fun-to-drive hybrid does exist."

Read the entire article Ford marketers scrap mpg numbers on C-Max Hybrid adverts

Facelifted 2015 Ford C-Max and Grand C-Max unveiled, get ready for 2014 Paris Motor Show

As we announced here, the 2015 Ford C-Max Facelift and Grand C-Max Facelift made their debut today ahead of 2014 Paris Motor Show. As you can see from the photos, both models feature the new inverted trapezoidal grille seen also on the new S-Max, redesigned front headlights, elongated fog-lamps and new taillamps.

Also new for the 2015 are the Red Rush and Caribou exterior colours. The interior was redesigned too and arrives with fewer controls and switches, a new black satin trim and chrome detailing. According to Ford, the air-conditioning controls now feature buttons that are easier to recognize and can be easily distinguished from each other.

The redesigned centre console offers increased space and arrives with a sliding, integrated armrest. Moreover, higher quality trims are offered across the entire range as well as a heated steering wheel, door-sill scuff plates and load-net fitting points located behind the first and second row seats.

Read the entire article Facelifted 2015 Ford C-Max and Grand C-Max unveiled, get ready for 2014 Paris Motor Show

2014 Ford C-MAX Hybrid earns second Top Safety Pick from IIHS

The Insurance Institute for Highway Safety has named the Ford C-MAX Hybrid a Top Safety Pick for second year in a row. IIHS had the 2014 Ford C-MAX Hybrid undergo multiple crash tests – leading to a “good” rating in side crash, roof strength, restraint and seating evaluations.

Steve Kenner, global director, Ford Automotive Safety Office said the carmaker is proud that the C-MAX Hybrid has achieved a Top Safety Pick from the IIHS. Standard safety equipment on the C-MAX Hybrid includes MyKey, AdvanceTrac with Roll Stability Control, driver and passenger airbags and front seat-mounted side-impact airbags.

Add to that list a safety canopy system, SOS Post Crash Alert System and a tire pressure monitoring system. The C-MAX Hybrid comes with available driver-assist features like a rearview camera, active park assist, forward sensing system and reverse sensing system as well as rain-sensing wipers.

Read the entire article 2014 Ford C-MAX Hybrid earns second Top Safety Pick from IIHS

Sales of the Ford C-Max Hybrid went from hot to cold when the carmaker had to lower the vehicle’s estimated fuel economy in August 2013. Now, Ford is trying to figure out how to revive demand for the offering. Joe Hinrichs, Ford's president of the Americas, told Automotive News in an interview at the New York

uto show that there is a need reinvest in the C-Max Hybrid because “it's a great product." Prior to August, the C-Max had fuel economy figures of 47 mpg city/47 highway/47 mpg combined.

But then, Ford faced lawsuits and complaints from customers who claimed their vehicles were not achieving the fuel economy figures as listed on the sticker – forcing the carmaker to restate its estimated fuel economy to 45 mpg city/40 highway/43 mpg combined.

Read the entire article Ford seeks to reignite consumer interest in C-Max Hybrid

Ford Motor Company announced today that at the 2014 Consumer Electronics Show (CES) it will present the C-Max Solar Energi Concept, a sun-powered vehicle that has a potential to deliver the best of a plug-in hybrid without depending on the electric grid for fuel. So, what’s the catch? Well, instead of powering its battery from an electrical outlet, the C-Max Solar Energi Concept uses a special concentrator that acts like a magnifying glass, directing intense rays to solar panels on the vehicle roof.

The new concept car is a collaborative project of Ford, SunPower and Atlanta-based Georgia Institute of Technology. SunPower has been Ford’s solar technology partner since 2011.

If SunPower provided the high-efficienty solar cells for the roof of the C-Max Solar Energi Concept, the researchers from Gergia Institute of Technology developed an off-vehicle solar concentrator that uses a special Fresnel lens to direct sunlight to the solar cells while boosting the impact of the sunlight by a factor of eight.

Read the entire article 2014 CES: Ford C-Max Solar Energi Concept lets the sunshine in

Ford has started mailing checks - $550 for buyers and $325 for lessees - to customers this month to compensate them for its move to lower the estimated fuel economy for the C-Max Hybrid. The checks are being sent to around 32,000 customers who acquired the C-Max before the carmaker lowered the vehicle’s estimated fuel economy from 47 mpg in combined city and highway driving to 43 mpg.

Along with the checks is a letter from Ford group marketing manager for electrification C.J. O'Donnell explaining the restatement and thanking customers for buying the vehicle. Ford restated the C-Max fuel economy on Aug. 15, 2013 and at the same time, the carmaker said it would tweak the engine software on existing C-Maxes to improve the fuel economy.

Ford dealers have implemented the upgrades, which were already incorporated on C-Maxes built after July 2013. The carmaker has also disclosed engineering modifications that will improve fuel economy on the 2014 C-Max, which will be launched this year

Read the entire article Ford is sending checks to compensate 2013 C-Max owners

When Ford Motor Co. revised downward the estimated fuel economy of its C-Max hybrid, many thought it would lead to lower demand and lower sales. However, Ford has been posting steady demand and sales for the C-Max and is not implementing any changes in the marketing of the hybrid unit despite its lower mpg rating, global marketing chief Jim Farley told Automotive News in an interview.

According to Farley, the carmaker will continue pushing the C-Max’s fuel economy as its selling point against its key rival Toyota Prius V. He remarked that they still have the “leadership claim over the Prius V.” The C-Max is rated at a combined 43 mpg, while the Prius V is rated at a combined 42 mpg.

Farley said that they see no reason to change the marketing for the C-Max as customer reaction “has been great,” noting they were going to have “another great C-Max month” in August. Farley made the comments a day before Ford disclosed a 12-percent monthly surge of C-Max hybrid sales in August to 3,032 units.

Read the entire article Ford C-Max Hybrid sales still steady despite mpg rating revision

Ford Motor Co. is lowering the stated fuel-economy rating of its C-Max Hybrid car by around 8.5 percent to 43 mpg from 47 mpg. The carmaker was bombarded with criticisms and lawsuits about the worse-than-expected fuel economy for a number of its new models, including the C-Max. The ratings are based on tests that the carmaker conducted and data it submitted to the United States Environment Protection Agency. 

Window stickers for the C-Max say the hybrid is rated 47 mpg for city, highway and combined driving. Ford and EPA said the new rating on the C-Max will now be 43 mpg combined, 45 mpg city and 40 mpg highway. According to Ford, it will provide $550 to U.S. customers who purchased a C-Max and $325 to customers who have leased the vehicle -- with around 32,000 owners eligible for the payments. Ford will notify C-Max customers by mail while dealers will re-label those that are still unsold on lots.

The carmaker has sold 23,040 C-Max hybrids in the US in the first seven months of 2013, helping Ford hike its share of US alternative-powered vehicle market to 15 percent in January-July period, compared to just 4 percent in the same period in 2012. The EPA has disclosed that it will update test procedures used to assign fuel economy ratings to vehicles "to ensure that the requirements keep pace with industry trends and innovations in advanced high-efficiency vehicles."

Read the entire article Ford cuts stated fuel economy rating for C-Max to 43 mpg

Ford Motor Co. is facing a federal lawsuit alleging that the new C-Max and Fusion hybrids fail to deliver promised fuel economy figures. The carmaker’s 2013 C-Max Hybrid and Fusion Hybrid mid-sized sedan are EPA-rated at 47 mpg city/47 highway/47 combined. The lawsuit seeking class-action status, filed on Dec. 7 in the U.S.

District Court in the Eastern District of California, claims that Ford's marketing campaign emphasizing the vehicles' fuel economy is "false and misleading." The plaintiff, Richard Pitkin of Roseville, Calif., wants the carmaker to reimburse him and other vehicle owners the purchase price and to rescind sales of vehicles bought in California. The suit also wants Ford to stop its “false advertisements” and carry out an information campaign to rectify "misrepresentations and omissions.”

The law firm that filed the suit, McCuneWright in Redlands, Calif., is the same firm that filed class-action suits against Hyundai-Kia over vehicle mileage claims, as well as against Toyota over alleged unintended acceleration. A Ford spokesman said that the carmaker is aware of the lawsuit but cannot discuss pending litigation. Following initial road tests of the models, Consumer Reports magazine wrote this month that the real-world mileage of the C-Max Hybrid is 37 mpg, while that of Fusion Hybrid is 39 mpg.

Read the entire article Ford faces suit over misleading mpg numbers of C-Max, Fusion hybrids

Consumer Reports magazine said that after conducting real-world tests on Ford Motor Co.'s C-Max and Fusion hybrids, it found that its actual fuel economy rating is 20% lower than what the company claims. The magazine said that the Fusion hybrid returned 39 miles per gallon both on the highway and in city driving.

Meanwhile, the C-Max was able to reach a combined 37 miles per gallon. Ford said that both vehicles would deliver 47 miles per gallon. Consumer Reports said that these two vehicles have the biggest discrepancy between its overall mpg results and the EPA estimates compared to other existing models. Among the current models that the magazine tested, over 80% were within 2 mpg of what they claimed.

The magazine said that the most significant discrepancy it had formerly seen was 7 mpg for the Toyota Prius C subcompact and 6 mpg for the Prius hatchback. The magazine said that while its highway test results most frequently meet or surpass the EPA highway numbers, its highway figures for these cars were much lower.

Read the entire article Consumer Reports: Ford Fusion, C-Max hybrids fall short of mileage claims

General Electric Co. will acquire 2,000 Ford C-Max Energi plug-in hybrid vehicles from Ford Motor Co. for its corporate fleet. As part of the agreement for the C-Max Energi vehicles, Ford disclosed it would jointly market GE's alternative fuel infrastructure technology, including natural gas fueling stations charging stations, to its commercial consumers.

The agreement with GE represents Ford's biggest plug-in electrified vehicle fleet sale to date. GE has set a target to convert half of its global fleet to alternative fuel vehicles. Following the purchase of 2,000 Ford C-Max Energis from Ford, GE’s alternative fuel vehicles now numbers more than 5,000, which is still a long way before GE could reach its target of 25,000 units.

In May 2012, GE chief executive Jeff Immelt said people might be disappointed in the adoption rate of electric vehicles, noting that his company would continue to invest in battery technology to underscore its confidence in them. Electric vehicles typically have an expensive battery and usually cost more than a standard vehicle of similar size.

Read the entire article GE to buy 2,000 Ford C-Max Energi as part of fleet conversion program

The fuel economy war between carmakers Ford Motor Co., Toyota Motor Corp. and Nissan Motor Co. is heating up, especially after the US carmaker disclosed the certification issued by the US Environmental Protection Agency on its 2013 C-Max Energi plug-in hybrid. Ford revealed this week that the C-Max Energi has been certified by the EPA to able to cruise up to 620 miles on a single charge and a tank of gasoline.

This means that C-Max Energi outranges its closest rivals, the 2012 Toyota Prius plug-in hybrid (540 miles) and the 2013 Chevrolet Volt (380 miles). However, it should be noted that C-Max Energi has a larger fuel tank than the Prius plug-in hybrid and Volt.

To note C-Max Energi’s advantage over its rivals, Ford said its vehicle could travel up to 21 miles in all-electric, and has an EPA-certified equivalent of 100 mpg in combined city and highway driving. In comparison, the Prius plug-in and the Volt have mpg ratings of 95 mpg-e combined and 98 mpg-e combined respectively.

Read the entire article Ford says 2013 C-Max Energi has EPA-certified range of 620 miles

Ford’s 2013 C-Max Energi plug-in hybrid has higher EPA efficiency ratings with 100 mpge combined than the Toyota Prius plug-in hybrid with 95 mpge. The mpge metric used by the EPA stands for miles per gallon equivalent to compare the efficiency of traditional gasoline vehicles and plug-in electric models.

On just electric power, the 2013 Ford C-Max Energi can be driven for approximately 20 miles at speeds up to 85 mph. As soon as the 7.6-kWh lithium-ion battery runs out, a 141-hp 2.0-liter inline-four engine kicks in so that the C-Max Energi could be driven as a traditional hybrid. The 2013 Ford C-Max Energi’s EPA rating means that it is more energy efficient than majority of plug-in hybrids on the market.

These are the ratings of other models in this segment: Toyota Prius plug-in hybrid (95 mpge combined); Chevrolet Volt (94 mpge); Fisker Karma (54 mpge in EPA testing); and Honda (which claims that its 2014 Accord plug-in hybrid has at least 100 mpge). Furthermore, Ford said that its C-Max Energi will return 108 mpge in city driving and it will offer an overall driving range of 550 miles on a fully charged battery and full tank of gasoline.

Read the entire article 2013 Ford C-Max Energi rated at 100 MPGe combined, overtakes Prius Plug-In Hybrid

Ford Motor Co. knows that challenging the current king of the hybrid world, the Toyota Prius, needs a stand-out marketing and advertising effort. That is why it wanted to portray its contender, the Ford C-Max Hybrid as the better hybrid vehicle than the Toyota Prius. However, it would be harder to convince less-serious hybrid enthusiasts to shift allegiances from the Prius to the C-Max Hybrid if it employs thought-provoking comparison ads.

This setting has led Ford and its Team Detroit ad agency to create playful ads designed to persuade buyers that the C-Max Hybrid is much better than the Prius. So Ford revived a 1970s Italian animated children's series called "La Linea." The La Linea ads feature white-line silhouettes of the C-Max and Prius against a blue background along with the nameless and speechless La Linea character.

The amusing television ads, which made its debut in CNN, shows the C-Max silhouette speeding past the Prius V while a voice says: "C-Max has lots more horsepower than the Prius V, a hybrid that C-Max also bests in mpg."

Read the entire article Ford uses funny TV ads for C-Max Hybrid in attempt to beat Toyota Prius

Ford is hoping to take a slice of the hybrid vehicle market, currently dominated by the Toyota Prius, with its new C-Max Hybrid both in retail and fleet sales fleets. Ford's marketing strategy for the C-Max Hybrid entails attractive pricing and performance. Ford unveiled the 2013 C-Max crossover to journalists in Los Angeles, California, where Priuses dominate the taxi fleets.

Hybrid cars are becoming more popular on L.A. streets and freeways, since a hybrid could crawl along in electric mode with the engine shut off.

According to Michael O'Brien, Ford's electrification marketing manager, they are getting a lot of interest from fleet buyers, including all sectors of the fleet market: commercial, government and rental. O'Brien said that Ford's research shows that retail customers dilly-dally in buying hybrids because they see that they will have to pay more and accept performance concessions.

Read the entire article Ford aims to get big share of hybrid vehicle market with C-Max Hybrid

Ford has released more details about the upcoming C-Max Hybrid and C-Max Energi twins, particularly its efficiency and performance. The EPA has certified the 2013 C-Max Hybrid to have a fuel economy rating of 47/47/47 mpg (city/highway/combined). Ford claims that the C-Max Energi has a range of 85 mph when being driven on just electricity.

The fuel-economy figures for the Ford C-Max Hybrid are significant since it has the same figure for city, highway, and combined rating. Typically, traditional cars score lower when it comes to the city and higher on the highway. On the other hand, hybrids have a tendency to have high city economy figures and highway figures that are a bit lower. However, Ford’s new hybrid was able to reach what it refers to as the EPA hat trick.

Ford wants to emphasize that the C-Max Hybrid is more efficient than the Toyota Prius V. The EPA said that the Toyota hybrid is capable of 44/40/42 mpg. The Ford C-Max Hybrid will go on sale this fall and will have a starting price of $25,995 (which includes destination charges). Meanwhile, the C-Max Energi can be driven by as fast as 85 mph on purely electrical power.

Read the entire article 2013 Ford C-Max Hybrid rated at 47/47/47 mpg (city/highway/combined)

Ford’s C-Max Energi, the company’s first production plug-in hybrid, will start selling this fall as the cheapest model within the segment. The C-Max Energi is priced from $33,745 (before accounting for a $3,750 federal tax credit). This is Ford’s first entry in the plug-in segment. It has the edge in terms of price and would be an alternative to cars such as the Prius plug-in hybrid.

It comes with features that the Prius doesn’t have such as a hands-free lift gate and active park assist. The C-Max Energi has a purely electric 20-mile range and it’s claimed to return 47 mpg in the city. All of these point to a model that’s certain to succeed. But then, the Prius is popular for its fuel efficiency.

Another rival, the Chevrolet Volt, hasn’t had such an easy initial year because of its high cost and the bad press reviews. It appeared that consumers aren’t too welcoming to an unfamiliar car.

Read the entire article 2013 Ford C-Max Energi gets a price tag, wants to take on the Toyota Prius

Set to arrive soon in the U.S. market is Ford’s C-MAX Energi plug-in hybrid, which is expected to run on 20 miles on purely electricity. Ford said that it has a 550-mile overall range, which gives it the only hybrid that could be driven from Sacramento to San Diego with just one tank of fuel. Ford claims that the C-MAX Energi can achieve a 95 MPGe combined rating.

It has a starting price of $25,995, undercutting the Prius V (its biggest rival) by $1,300. It is powered by a 2.0-liter Atkinson-cycle four-cylinder engine, which when combined with a battery-driven electric motor, gives the car 188hp. This makes it boast of 50p more than the Prius plug-in hybrid. In Europe, over 144,000 C-MAX (both gas and diesel powered) have been sold.

The model has been available there since 2010. Kevin Layden, the director of Ford electrification programs and engineering, said that C-MAX Energi doesn’t only offer leading efficiency. It also offers more power and features class-exclusive technologies like the hands-free liftgate and active park assist that makes parallel parking easier.

Read the entire article Ford C-MAX Energi will have an electric-only range of 20 miles

Ford Motor Co. has announced that it is now taking orders for its Ford C-Max Hybrid, having a starting price of $25,995, excluding shipping charges. With the base price, the C-Max Hybrid is less expensive that its competitor, the Toyota Prius V wagon, which has a base price of $27,310 including shipping charges.

According to Ford, the five-passenger C-Max hatchback provides better fuel economy than the Prius V, which offers 42 mpg. Ford did not release details on the shipping charges and C-Max’s fuel economy rating. The C-Max Hybrid is Ford’s first dedicated hybrid model, and its introduction is in line of the company’s “power of choice” strategy.

The “power of choice” strategy aims to improve the fuel economy across Ford’s lineup and increase the company’s capacity to build electric vehicles.  The C-Max features Ford’s SmartGauge with EcoGuide technology, which helps maximize fuel economy by displaying the vehicle’s mpg and thereby telling drivers to drive more efficiently.

Read the entire article Ford now taking orders for Ford C-Max Hybrid