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Customers who want a vehicle that offers the same capability as an SUV while having space-saving features are in for a treat as Ford revealed it will be releasing to North America its newest EcoSport. And for the first time ever, the brand will be officially unveiling it through Snapchat. There will then be a pop-up event in Hollywood. The new EcoSPort from Ford not only offers a fun experience but also comes with a number of connectivity features.
Specifically, this latest offering from Ford is fitted with the brand’s very own entertainment and communications system -- the SYNC 3. Because this system is easy to use in addition to being intuitive, staying connected with family and friends is simpler. The system allows for voice recognition that is more conversational while improving vehicle response to the commands of the driver. Further, the SYNC 3 is optimized to allow hands-free use as it has been paired to a touch screen, the same ones found in tablets or smartphones.
Much like other models, the new EcoSport comes with Android Auto and Apple CarPlay and the addition of an 8-inch screen allow those sitting in the front to better manage these. It also allows the easy operation of the B&O PLAY audio settings. Through the SYNC Connect with FordPass, drivers will now be able to locate their EcoSports no matter where they may be.Read the entire article 2018 Ford EcoSport released to North American market
Ford Motor Company refused to comment on speculations that it will add production of the EcoSport SUV and the Ka minicar to its underused Craiova plant in Romania. Accordingly, the car maker is planning to build the EcoSport for Europe in the said factory.
Presently, Ford imports the EcoSport from India for European distributors. The Ka is also reportedly being considered for production at Craiova. Currently, Ford is in an industrial tie-up with Fiat Chrysler Automobiles (FCA) to create the Ka at the latter's factory in Tychy, Poland together with the Fiat 500, Ka's platform sibling.
The production of Ka in FCA's Tychy plant will end by April. Ford is offering a new Ka, which is inspired by Ford's global B platform underpinning the Fiesta subcompact, in India and Brazil. It is produced in Chennai, India together with the EcoSport. Ford Europe President Jim Farley declined to comment on the matter, saying that "nothing new" is to be revealed.Read the entire article Ford refuses to react to rumors of EcoSport, Ka production at Craiova, Romania plant
The EcoSport small SUV could become one of Ford’s best-selling vehicles in Europe if the carmaker could get enough supply from India, Ford of Europe chief operating officer Barb Samardzich told Automotive News Europe. Around 30,000 EcoSports will be shipped to Europe from this year, but the demand for the small SUV is expected to outstrip the supply.
Samardzich said that the volume of the EcoSport would grow over time as Ford expands the range with more powertrain and trim options. Ford is expecting the Ecosport to help its bottom line as SUVs are not as heavily discounted in Europe. According to Samardzich, Ford expects very aggressive pricing on its existing models while new vehicles by its rivals are also aggressively positioned.
She said that since SUVs of all sizes are in demand, carmakers could sell them at a good price level. She added that growing demand for SUVs is placing extra price pressure on mainstream models of the same size. She noted that SUVs like the Kuga needed lighter discounts than mainstream models like the Focus.Read the entire article Enough supply could make Ecosport Ford’s best-seller in Europe
Ford Motor Co.’s compact and subcompact crossovers like the Escape/Kuga and EcoSport were the main drivers for the carmaker’s growth in the global market, disclosed Ford marketing chief Jim Farley. Farley said that their global No. 1 vehicle was the Escape/Kuga, followed by the EcoSport. “Together they had about half-million-unit growth for us,” he said.
He disclosed that global sales of the Escape/Kuga compact twins and the EcoSport subcompact both surged by over 200,000 units last year. Farley remarked that the F series was a distant third. According to him, consumer’s shift to crossovers is one of the most significant global trends, and it was attributable to consumers outside North America.
Farley believes Ford is well positioned to take advantage of this shift. “Something is really changing in our industry, and it’s not just one market but everywhere.” He noted that when it comes to body styles, “crossovers and utilities are becoming the dominant silhouette.”Read the entire article Ford says Escape and EcoSport were main global growth drivers
Ford Motor Co. has started producing the all-new Ford EcoSport urban sports utility vehicle at its state-of-the-art Ford Thailand Manufacturing (FTM) plant in Rayong. FTM is the fourth plant globally to produce the EcoSport, following Ford sites in Chennai, India, Chonqing, China and Camcari, Brazil. The site also boosts the strategic role of Thailand as a volume production and export hub in the ASEAN region, as the models are intended for domestic sale and export to markets in southeast Asia.
Ford is planning to sell the all-new EcoSport in 100 markets around the world. “The all-new EcoSport continues our ongoing product-led transformation by providing customers with another segment-leading vehicle to our growing Ford showroom across our ASEAN markets,” said Matt Bradley, president of Ford ASEAN. “Produced at our highly flexible Ford Thailand Manufacturing facility, it is the next proof point in our continued growth strategy in the region,” he added.
Ford places the EcoSport as an aspirational alternative to the compact car as it has room enough for five adults and their gear. Because of the marriage of versatility and smart connectivity, EcoSport is able to meet the needs and requirements of an urban lifestyle. It boasts of a high driving position and rugged capability as well as superior fuel economy.Read the entire article Ford starts production of EcoSport in Thailand facility
Ford has unveiled through Facebook a limited edition of its Fiesta-based EcoSport crossover. The carmaker will build only 500 EcoSport limited editions, with 120 units allotted for United Kingdom. Interested buyers could now order the limited edition crossover through Facebook, with reports suggesting stocks are selling out fast.
The EcoSport limited edition carries a starting price of £16,995 and is available with either a 123bhp 1.0-litre EcoBoost engine or a 90bhp 1.5-litre diesel powerplant.
The limited edition EcoSport features an expanded version of Ford's Sync AppLink infotainment system, which boasts of new apps and functionality. The system features the Autoread program -- available on iOS and android devices – that reads out emails and text messages and enables users to dictate replies using the vehicle’s voice-recognition service.Read the entire article Ford EcoSport Limited Edition now available via Facebook
The Ford EcoSport is a small utility, according to FoMoCo and was designed for emerging markets such as India and Brazil where there are plenty of scooters and small cars. Based on the Ford Fiesta, the EcoSport might also arrive in the United States as executives are hinting this.
According to Jim Farley a.k.a. global boss of sales, marketing, service and Lincoln, the company is studying very closely the issue.
Same Farley added that the sales of crossover grown 35 percent since 2005 and crossovers are on of the biggest trends.Read the entire article Ford EcoSport might be sold in the United States
Ford Sollers, a joint venture of between Ford Motor Co. and Sollers OJSC, will start producing the Ford EcoSport in Russia in 2014, according to Ford officials. Ford Europe chief Stephen Odell remarked that the the Russian market will be the largest in Europe in the coming years and represents an important growth opportunity.
Production of the Ford EcoSport will start at one of the Ford Sollers’ two sites in Tatarstan in the second half of 2014, considered a timely move as demand for sports utility vehicle continues to grow in Russia. According to Ted Cannis, head of the Ford Sollers, the EcoSport will allow Ford to cater to consumers who seek small SUVs, noting that only a few carmakers are competing in segment.
He noted other carmakers import their SUVs to Russia, resulting to higher prices, adding that building the EcoSport in Russia allows Ford to sell the vehicle at a lower price. He remarked that Ford’s decision to build the small SUV in Russia would result to a “massive success.”Ford Sollers also runs vehicle assembly sites in Naberezhnye Chelny in Tatarstan and in Vsevolozhsk near St. Petersburg.Read the entire article Ford Sollers to start building Ford EcoSport in Russia in 2014
Ford isn’t expecting its EcoSport subcompact SUV to reach very high sales in Europe since the model was conceptualized to target emerging markets. The European EcoSport presented at the Geneva Auto Show has the same powerful format as the original car that Ford’s design team undertook in South America. It even has the rear-mounted spare wheel.
Martin Smith, executive design director for Ford of Europe, said that this was intended to have a “rugged” look since most of the regions where it will be sold, such as in South America and India, will need a tough vehicle. Smith and the other design directors didn’t want to stray from Ford's global design principles but they decided to prioritize what buyers in emerging markets demanded.
For example, those who lived in countries with many bad roads wanted to have a spare wheel. Since it can’t be accommodated inside the vehicle, Ford decided to attach it on the rear, similar to how the traditional off-roaders did it. Consumers in Europe can have it removed it but the fastenings will stay visible. They also can’t cancel having the spare wheel.Read the entire article Ford doesn’t expect impressive sales of the EcoSport in Europe
Ford has unveiled the European production version of the all-new EcoSport sports utility vehicle at the ongoing Mobile World Congress in Barcelona, Spain. The EcoSport SUV will be equipped with Ford SYNC voice-activated in-car connectivity system and SYNC Emergency Assistance. The EcoSport SUV will also be one of the first Ford models in Europe to offer Ford SYNC AppLink, which allows drivers to voice-control smartphone apps.
The EcoSport will be the second SUV to be rolled out in the carmaker’s expanding European range when it was made available by the end of 2013, behind the Ford Kuga.
The EcoSport is built on Ford’s global small car platform, enabling it to deliver the agility and fuel efficiency of a small family car while exhibiting the flexibility, roominess and high driving position attributes of an SUV. Ford SYNC with Emergency Assistance directly links the driver and passengers to local emergency services operators after an accident, in the correct language for the region using information from the vehicle’s on-board GPS unit.Read the entire article Ford unveils European version of EcoSport at Mobile World Congress
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