jd power survey
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In the 2010 Avoider Study by J.D. Power and Associates, about 19% of new-vehicle shoppers who were surveyed avoided Toyota due to its “bad reputation,” a jump of 17 percentage points from a year ago.
The market research firm found that an increasing number of new-car shoppers steer clear of Toyota showrooms because of its quality and safety problems.
About 15% of those surveyed said that they had “a bad experience” with Toyota, a rise of 12 percentage points compared to last year. Meanwhile, 15% were “concerned about the future of this vehicle brand,” a 11-point increase from 2009.Read the entire article 19% of new shoppers avoid Toyota, according to 2010 J.D. Power study
With a 62% customer retention rate, Ford and Honda are tied for the top place in a survey conducted among automotive brands in the U.S. this year, according to J.D. Power and Associates.
In this annual Customer Retention Study, the two mass-market carmakers breezed past Mercedes-Benz. J.D. Power said that Ford climbed five spots from 56% in 2009 while Honda rose one spot from 64% last year.
On the other hand, Mercedes fell five spots, from 66% in 2009 to 59% in 2010. Ford’s higher retention rate is believed to be driven up by Edge, F-Series and Fusion models.Read the entire article J.D. Power study: Ford, Honda tied for top with 62% customer retention rates
In the J.D. Power Asia Pacific 2010 China Automotive Performance, Execution and Layout (APEAL) Study, General Motors’ models -- the Chevrolet New Sail, Chevrolet Spark and Wuling Rong Guang -- ranked first in their segments. In the premium compact class, New Sail from Shanghai GM took the top position.
Chevrolet Spark, which was made in SAIC-GM-Wuling, is the leader in the compact segment. Meanwhile, the minivan segment had Rong Guang, which also came from SAIC-GM-Wuling, as its best-ranked vehicle. Other GM vehicles also ranked very high in several segments.
For instance, Buick LaCrosse reached the last place of the podium in the upper premium midsize class. And Wuling Sunshine made by SAIC-GM-Wuling was ranked third in the minivan category. Kevin Wale, President and Managing Director of the GM China Group, expressed his pleasure with the latest results.Read the entire article GM models lead in JD Power 2010 APEAL Study
The luxury brand shoppers that were most satisfied with their showroom experience are those bought Jaguars, according to the J.D. Power US Sales Satisfaction Index.
Cadillac took second place while Mercedes brand ranked third. Lincoln displayed the greatest improvement from 2009, jumping from sixth to fourth in 2010.When it comes to mass-market brands, Mini buyers were the most satisfied.
The results of this 2010 study come from the responses of 25,244 new-vehicle buyers who purchased or leased their vehicles in May. This study was fielded between August and October.Read the entire article Jaguar and MINI buyers most satisfied with their showroom experience, survey says
J. D. Power and Associates predicts that Europe will be the largest global market for battery-powered electric vehicles but that its volumes would still not come up to what carmakers expect.
According to a recent report by J. D. Power analysts, EV sales in Europe could reach 742,020 units by 2020 – only 3.1% of 23.8 million sales predicted for that year.
Coming in second place is China, with unit sales of 332,775 and a 1.9% market share. J. D. Power predicts further that the US would be third when it comes to unit sales -- 107,998 units, with only 0.6% of the market.Read the entire article Europe could become the largest global market for electric vehicles
According to the J.D. Power and Associates 2008 Customer Retention Study Honda leads the auto business in retaining the highest percentage of new-vehicle buyers.
The study rates the percentage of new-vehicle purchasers who change a previously bought new vehicle with another from the same brand. Honda retains an exceptional 64.7% of its buyers, an improvement of about two percentage points from 2007, followed close behind by Toyota at 63.2% and by Lexus at 60.4%.
It was stated by J.D. Power and Associates that "Honda's reputation for creating safe vehicles with high resale value has been instrumental in retaining owners," and this was a consistent theme among the peak contenders. In the meantime, Jaguar fared badly in the area of customer retention ranking, with only more than twenty-five percent of customers staying with the brand.Read the entire article Honda retains the highest percentage of new-vehicle buyers says J.D. Power
With the huge amount of money that carmakers are throwing to support the launch of a new vehicle, a winner has to come out, right? In 2009, the most successfully launched was deemed to be the new Hyundai Genesis.
Global marketing services company J.D. Power and Associates, uses several elements to determine what a "successful" launch is, including the automaker's ability to set the optimal vehicle price and volume level prior to launch, the model's initial quality, and dealers' ability to manage inventory levels.
Only 2008 and 2009 model-year vehicles that were all-new or had major redesigns were considered for ranking.Read the entire article 2009 Hyundai Genesis ranks highest in launch performance
J.D. Power and Associates released today the annual U.S. Vehicle Dependability Study rankings and what do you know... Porsche is on the first place, edging out Lincoln, which came on the second place.
For Porsche this is an impressive result because at the same study in 2009, the German sports car manufacturer was on the 11th place. Lexus finally ended its 14-year reign last year, fell to third, in a tie with Buick behind Lincoln.
"It's not 'What happened to Lexus?' the entire industry has gotten very competitive," said David Sargent, vice president of global research for J.D. Power and the chief author of the study.Read the entire article Porsche sits atop the annual U.S. Vehicle Dependability Study rankings
Factors that influence the purchase behavior of new-vehicle buyers are said to include high resale value and quality, said Raffi Festekjian, director of automotive product research at J.D. Power and Associates.
These are difficult times for the auto industry worldwide and as such, it's timely to determine what drives a customer to decide to stay loyal to a brand.
According to a JD Power report, the customers' loyalty is proof that they are doing things the right way.Read the entire article Mercedes-Benz is number 1 in J.D. Power’s customer retention survey
It has been found out that Lexus dealers are the best in customer satisfaction according to a study on the 2009 Customer Service Index Study by J.D. Power and Associates. For the last two years Jaguar topped the list. The study was based on 106,059 respondents, both owners and lessees, of vehicles in the 2004 to 2008 model years.
Customer satisfaction has only increased slightly overall, with the most improvement exhibited by premium brands.
The study says that high CSI ratings, which are given based on a 1000 point scale, keep higher customer maintenance and repair funds.Read the entire article J.D. Power study shows Lexus dealers as the best in customer satisfaction
It's certainly no fluke that the Jaguar brand has won top honors in the annual J.D. Power and Associates Sales Satisfaction Index for the fifth time in six years. Last year, Ford Motor Co. sold Jaguar to India's Tata Motors.
There are five sales process factors to this index, which measures how customers are satisfied by their buying experience. Jaguar, which Ford sold along with Land Rover for $2.3 billion in 2008, gathered a score of 898.
The J.D. Power survey pointed to Jaguar getting high points for salesperson and paperwork/finance process factors.Read the entire article Jaguar, Mercury win top honors in the J.D. Power Sales Satisfaction Index
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