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News and Information about samsung and south korea

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Renault Samsung to reduce South Korean workforce by 15%

The South Korean unit of French carmaker Renault SA is planning to remove around 15 percent of its total employees under a "voluntary retirement program" as part of its effort to reduce costs. Renault Samsung is under pressure to cut costs after posting a 40.4 percent drop in overall sales for the first eight months of 2012.

Sales at Renault Samsung were sluggish both in its home market and in overseas regions. Renault’s South Korean unit posted a 52 percent drop in domestic sales and a 32 percent dive in overseas shipments.

The carmaker’s dismal sales performance is blamed on slowing global economy and a limited product line-up. According to Renault Samsung, around 800 of its 5,500 workers will depart the carmaker under the voluntary retirement program.

Read the entire article Renault Samsung to reduce South Korean workforce by 15%

Renault Samsung to reduce the number of employees in South Korea

A voluntary redundancy program will be launched by the South Korean unit of Renault amid a sales slump worldwide. Renault Samsung did not say just how much it is targeting for its reductions in the work force. But according to a media report, hundreds of jobs may be lost. The automaker said that 4,500 workers qualify for the program.

Around 1,000 design and research staff members are excluded. Renault Samsung’s decision comes after the South Korean unit of General Motors Co. had announced the voluntary redundancies.

In South Korea, this is the preferred method used by companies to reduce personnel costs. Layoffs are not favored in this country. Demand is lower because of the worldwide economic slowdown, significantly affecting the automakers in Asia's fourth biggest-economy.

Read the entire article Renault Samsung to reduce the number of employees in South Korea

Samsung SM3: new official photos

These are new official photos of the upcoming SM3, a vehicle produced by Korean group Samsung's automotive division, Renault Samsung Motors. These photos, which were obtained by Global Auto News, show that the SM3 represents a complete change from the initial SM3 that was released in 2002.

Last June, program director Song Eung-seok told the media that the SM3 was going to be continued for as long as there is still demand. Don't be deceived by their names; the New SM3 and the SM3 are targeted at different consumers therefore there will not be any cannibalization between them.

The New SM3 uses Renault-Nissan's C-platform and is equipped with a 1.6l H4M engine, mated to a Xtronic continuously variable transmission.

Read the entire article Samsung SM3: new official photos

Harman Digital Cockpit displayed at 2018 CES could be the future of luxury cars

The rivalry among automakers to create the most sophisticated and intuitive vehicle interior is at an all-time high. But there’s one name that stood out at CES. Technology company Harman, a subsidiary of Samsung, has shown us what the future could be. At the 2018 CES event, Harman launched its new Digital Cockpit Concept. It has certainly caught a lot of attention with its superb execution.

Firstly, Harman decided to lose the standard central infotainment screen that you see in most vehicles today. And to replace that, they added a massive, retractable display that stretches from the center of the dashboard, all the way to the passenger door instead. While this isn’t the first time for this kind of design to be unveiled, it is by far the best that we’ve seen. It comes with a huge QLED screen that gives both the driver and the passenger access to control it, choose options, and customize it to how they personally want it. Passengers of this car will never be bored.

What makes it even more practical is the fact that two people can simultaneously use the single screen. In other words, the passenger can use it to play games, browse through the internet, or stream videos, at the same time the driver utilizes the navigation information or music. As for the design, it may look like one massive QLED screen in the centerpiece, but it is actually made of a number of smaller OLED screens that can barely be distinguished throughout the cabin.

Read the entire article Harman Digital Cockpit displayed at 2018 CES could be the future of luxury cars

Back in 2009, Renault introduced to us the Fluence, a compact sedan that was based on the Megane. Whether you remember it or not, that model is still available in many parts of the world such as South Korea, where it is referred to as the Samsung SM3. It was first built at a factory in Busan, and since then it has been available in an all-electric Z.E. (Zero Emission). After several years, the automaker will finally update the said model.

The former Samsung SM3 came equipped with a 22-kilowatt per hour battery pack, while the updated version will be given a bigger battery pack of 36-kWh. The best part about this is that it will not have an impact on the car’s weight. This new and improved battery will let the 2018 Samsung SM3 Z.E. drive for as far as 213 kilometers (132 miles) between charges. However, these are based on the Korean type approval cycle. Overall, the new SM3’s driving range has improved by 57 percent. In the real world (EPA estimated), that would probably be equivalent to 115-120 miles / 185-195 kilometers.

It was just the other day when the SM3 Zero Emission first made its reveal, during the Daegu International Future Auto Expo. In one of their studies, it was found that an average person’s daily trip around South Korea lasted for approximately 25 miles (40 kilometers) last year. This was where Renault and Samsung based their development of the electric sedan, enabling it to run for about five days without the need for its battery to recharge. This will be the perfect choice for those who suffer from range anxiety. The SM3 Z.E. also is considered the market’s only three box saloon.

Read the entire article 36-kWh battery pack on 2018 Renault Samsung SM3 Z.E. allows for 132-mile range

Kia’s Sorento midsize sports utility vehicle is reaching its mid-cycle for the 2018 model year. Thus, its fans, enthusiasts and satisfied customers are expecting the Sorento to receive an update not just in looks, but also in technologies. Now, the 2018 Kia Sorento Facelift is arriving in Kia’s home market South Korea, and it is pretty appealing with its more upscale appearance.

Honestly, the mid-cycle cycle refresh for the third generation of the Sorento SUV features changes that are not so drastic, which means people wouldn’t be able recognize to them right away. These subtle changes include wider chrome fins for the Sorento’s tiger nose grille, making it look more glamorous. The headlights that flanked this tiger nose grille have also been revised for the 2018 model year and they now employ full LED (light emitting diode) technology. These LED headlamps are joined by daytime running lights that also make use of LED units.

In addition, the new 2018 Kia Sorento comes with some tweaks to the front bumper. For instance, the bottom of the retouched bumper now accommodates Kia’s ice cube-inspired fog lights that likewise employ LED technology. The changes up front are mirrored at the rear end, with the LED tail lights now donning a revised appearance. The rear end of the new Sorento also features more angular dual chrome exhaust finishers as well as reflectors that are repositioned higher than before. Completing the looks of the new Sorento is a pair of new running boards and a set of 19-inch glossy alloy wheels with a curved multi-spoke design.

Read the entire article Kia reveals mid-cycle facelift for 2018 Sorento in South Korea

When an automotive company reaches a certain production milestone (such as the 1-millionth car that rolled off its production line), they often keep the car. Often as a trophy or a remembrance of the success of the car. But this time, BMW decided not to keep its 10 millionth 5 Series.

Recently, the number 10 million 5-series rolled off the production line at Bavaria’s Dingolfing plant, and the company decided to ship it to Korea to put it up for auction. The lucky buyer made a bid of 75 million won.

But if you convert that amount, it actually isn’t that big for a landmark special. As per current conversion rates, 75 million won is just about 60,000 euros or $65,000. For the sake of comparison, this particular 5-series was based on the 520d, which in Germany starts just below 38,000 euros before tax, and 45,000 euros after. While in Korea, after the destination fee, it starts at 66.3 million won. So at 75 million won, the unidentified bidder would have paid for another 8.7 won (around $7,600) for the 10-millionth 5 Series. Not a bad deal, I must say.

Read the entire article 10-millionth BMW 5 Series auctioned off for 75 million won in South Korea

In 2004, the British marque Rolls-Royce officially entered South Korea with the opening of their showroom located in Seoul before opening their second showroom last September in Busan. Now RR will have not only one, but two premium cars as a way of expressing thanks to the largest cities in the Asian country, Seoul and Busan, and to celebrate more than 10 years of congenial collaboration.

Giles Taylor, Rolls-Royce design director, said that this bespoke pair that they have created offer personal spaces that represent the vibrant cities that they occupy, showing the possibilities that the world's most famous luxury house can provide.

He added that like an elegant suit, some of the most appealing Bespoke touches found in a Rolls-Royce are invisible to anyone but its owner. Or they may uncover themselves only by chance to the audience, like the colourful lining of a jacket exposed by a gust of wind as these vehicles momentarily come to a halt in the city.

Read the entire article Rolls-Royce pays homage to South Korea with bespoke Ghost and Wraith special editions

The Tesla Model S has finally arrived in South Korean soil and is now available for test drive. But, there’s a catch. You’ll have to wait several months if you were not one of the first few hundreds to sign up for the test-drive.

What I mean is that if you purchase a Tesla Model S online or at the showroom, there is a higher chance of you getting your vehicle way ahead of time, than you getting that 20- to 30-minute test drive. In fact, the wait list is so long that it would take six months for those who signed up last. And nope, that was not a typing error when I wrote six months.

The reason behind this is that Tesla only has two showrooms in South Korea, and both of them are fairly new. Each showroom can only accommodate around 10 test drives per day, giving each person the chance to take the car out for a drive for about 20-30 mins. So, ten times two, that’s just twenty people per day for the whole nation. Having said that, there’s probably around 3,600 people in line to test drive the Model S. And the only way to fix that problem is for Tesla to open more showrooms, or to accommodate more people per day.

Read the entire article There’s a six-month waiting list to test drive Tesla’s Model S in South Korea

Hyundai officially debuted the redesigned Sonata in South Korea. This has been a long time coming for auto enthusiasts after having been subjected to a short teaser campaign, spy photos, and a leaked image.

This redesign is said to be advantageous for the midsize sedan as it will now incorporate the brand’s newest design language that was first revealed with the i30 and the Elantra.

Hyundai said that for the South Korean version, all of the trim levels will be fitted with the center console having a 7-inch display as standard on the interior. However, customers will be given the option to have the 8-inch screen, if they so wish. Whether the customer decides to go for the standard trim or the premium one, the infotainment systems for both will be compatible not only with Apple CarPlay but also with Android Auto.

Read the entire article 2017 Hyundai Sonata Facelift gets South Korean debut

The 2017 Detroit Auto Show is getting hotter by the minute. Samsung SDI recently announced that it’s going to unleash its new and awesome lithium battery within the next 3 years.

Electric car owners will surely rejoice after hearing this news. How come? Well, the new battery is Samsung’s answer to all your battery-related anxieties. It comes with a range of up to 373 miles and charges in just 20 minutes. The battery is also lighter by ten percent as it has fewer components compared with other competing brands.

We hope this isn’t anything like the Galaxy Note 7’s battery. Samsung’s promising new technology is expected to hit the roads on or before 2020. It will be offered to car manufacturers should they want to improve their EV’s performance. The battery can go as far as 500 kilometers or 310 miles at eighty percent charge. On a full charge, it can take you as far as 600 kilometers or 373 miles. Considering you only need a few minutes to recharge, that’s still a lot of miles in between breaks.

Read the entire article NAIAS 2017: Samsung unveils its next generation EV battery

Given the number of emission scandals that has grabbed the headlines last year, South Korea’s Ministry of Environment has banned the sales of certain Nissan, Porsche and BMW models. At least ten vehicles were found to have false emission test results, including Porsche’s Panamera S E-Hybrid, 911 GT3, Cayman GTS, 918 Spyder, Cayenne S E-Hybrid & Turbo and Macan S Diesel. Nissan’s Qashqai and Infiniti Q50 were also included as well as BMW’s X5 M SUV.

The three carmakers were fined a total of $5.9 million (equivalent to 7.7 billion won) for the 4,523 affected units sold and registered locally. According to Reuters, BMW and Nissan’s local divisions have said that something would be done to correct the fabricated documents to get back their certifications while Porsche, at this time, could not be reached to comment on the issue.

South Korea last year has banned a total of 32 models from Bentley, Audi and Volkswagen following the Dieslelgate cheating controversy. Volkswagen Group paid $15.98 million (or 17.8 billion won) to the South Korean government for falsification of documents. Among the vehicles banned since August 2016 are the Audi RS7 and the Volkswagen Golf.

Read the entire article South Korea bans sales of selected Nissan, Porsche and BMW models

South Korean company Samsung Electronics is beefing up its assets and capabilities in order to more properly compete with fellow tech giants Google and Apple in the arena of automotive technology. Thus in this regard, Samsung has determined that Harman International Industries is large enough to allow it to compete side by side its tech rivals. So it has reached a definitive agreement to acquire Harman for $112.00 per share in cash – corresponding to a total equity value of around $8.0 billion.

The boards of directors of both Samsung and Harman have already and unanimously approved the agreement, although the finality of the deal remains subject to approval by Harman shareholders, regulators and other customary closing conditions. Samsung expects to use cash on hand to finance the transaction, which is expected to close in mid-2017.

Harman is considered as the leader in connected car solutions market, as evidenced by the fact that its connected car and audio systems -- including embedded infotainment, telematics, connected safety and security – are fitted in over 30 million vehicles around the world. In addition, around two-thirds of the company sales in its previous fiscal year are automotive-related. Once the deal reaches finality, Harman will operate as a standalone Samsung subsidiary. It will still be under the leadership of current Harman chairman, president and chief executive Dinesh Paliwal and the current management team. According to Samsung, it would retain Harman’s headquarters and facilities, its workforce, and all its consumer and professional audio brands.

Read the entire article Samsung Electronics is acquiring Harman International Industries for $8 billion

Barely a week after Hyundai released some drawings of its redesigned 2018 Hyundai Azera, the South Korean carmaker made public actual images of the mid-size sedan. The updated Azera (referred to as Hyundai Grandeur in South Korea) features a new appearance with a couple of styling revisions. In addition, the new Hyundai Azera is now loaded with new technological elements that make it more contemporary both in looks and features.

Upon closer inspection, it is fairly easy to tell that the new Azera takes inspiration from the brand’s new design language, called “Fluidic Sculpture.” This styling theme made its debut on the Hyundai Sonata model and is defined by two characteristic side creases in the sheet metal. One of these creases commences just behind the headlamps, then runs to on top the fender and through the back door. The other crease commences ahead of the rear door handle and then goes upward.

While Hyundai has said that the new Hyundai Azera “spearheads a new era” of design for the South Korean carmaker, there have been observations about several styling similarities with the new offerings of the Genesis premium brand. Nonetheless, Hyundai is hoping that this new design language – marked by heavily sculptured and dynamic appearance – would be the brand’s new selling point.

Read the entire article Hyundai reveals 2017 Grandeur in South Korea, previews 2018 Azera

Renault-Nissan plans to increase its shipment of Nissan Rogue crossovers from South Korea to the United States by 38 percent this year to cater to increasing demand in North America. The alliance had planned to build 80,000 US-bound Rogues at Renault’s site in South Korea, but demand has tipped them to build 30,000 more to 110,000 units.

Nissan commenced production of the Rogue crossover in South Korea in 2014, which has allowed Renault Samsung, its partner’s local unit, to use the idle capacity at its South Korean plant. Renault Samsung saw its local sales dwindle by almost half in 2012, no thanks to increasing competition from Hyundai Motor Co. and German carmakers.

Renault Samsung, however, has seen its sales recover since then. The Rogue crossover is Nissan’s No.2 model in terms of sales in the US, with the Altima midsize sedan reigning as the brand’s best-seller.

Read the entire article Renault-Nissan to build 30,000 more US-bound Rogues in Korea

A supposed United States-bound Mitsubishi midsize sedan won’t make it to its destination, no thanks to a sudden appreciation of the South Korean won against the US dollar and the Japanese yen. The sedan was planned to be sourced from Renault-Nissan Alliance’s Busan assembly plant in South Korea, and dealers have been excited about it since it was announced in November 2013.

Mitsubishi, however, terminated the feasibility study after failing to reach a “win-win” outcome for the project. One executive told __ that a very strong Korean won proved the project as simply too expensive. A spokesman for Mitsubishi said the carmaker is looking into other options for launching a new sedan in US, as its sales were hurt by an aging Lancer compact sedan and the dropping of the Galant.

The project could have been a win-win situation for both Mitsubishi and Renault-Nissan. It would fill what seems a missing link in Mitsubishi’s US lineup while helping Renault-Nissan securing work for its underused site in South Korean. While Mitsubishi could have source a new sedan from Nissan from a plant in North America, the latter’s sites in the region are already working at full capacity.

Read the entire article Strong South Korean won sealed off Nissan-made Mitsubishi sedan

Everyone loves sports cars and most of you folks are in love with the proper sound delivered by a powerful V8 engine. Still, it appears that South Korean buyers will not be able to enjoy the sound of the V8 engine found on the Chevrolet Corvette Stingray as the vehicle is currently being delayed by the country’s regulation on automobile noise.

These words came from Chevrolet Korea CEO Sergio Rocha, who also said that only 12 Corvettes are imported to Korea every year, which means that bringing the Corvette Stingray to Korea makes no sense. As a result, the company will not try to spend its resources and convince lawmakers to change the noise law only to sell 12 vehicles per year.

For those who don’t know, the 2014 Corvette Stingray is powered by a 6.2-liter LT1 V8 engine that produces 450 hp and 450 lb-ft (610 Nm) of torque. The engine is bolted to a seven-speed manual transmission as standard, while as an option Chevrolet offers a six-speed automatic transmission with paddle shifters.

Read the entire article Corvette Stingray not coming to South Korea as its V8 engine is too noisy

South Korea seems to like the luxurious vehicles produced by Bentley as the British carmaker owned by VW Group already sold 196 vehicles through August, beating last year’s total sales of 170 units.

As a result, by the end of the year, Bentley will introduce in South Korea the Continental GT3-R as well as the new Mulsanne Speed which will make its world debut next month at the 2014 Paris Motor Show.

Moreover, Bentley introduced today in South Korea the V8-powered version of the Flying Spur, which costs around $272,000 in the market. The current leader on the South Korean market is Mercedes-Benz, while Bentley is on the second place.

Read the entire article South Korea sees new Bentley models as brand’s sales exceed expectations

The 2015 Kia Sorento was introduced in South Korea and as a result, the manufacturer released more details about its third-generation SUV. Featuring a lower roofline and a higher beltline as well as a swept-back shape, the 2015 Sorento shows an increased length of 4,780 mm (+95 mm), a height reduced to 1,685 mm (-15 mm) and extra width (+5 mm to 1,890 mm).

Depending on the market, the vehicle will offer power outputs that will range from 172 to 270 hp. The 2015 Sorento will carry a 2.4-liter gasoline direct injection (GDI) unit, 2.4-liter and 3.3-liter multi-point injection (MPI) engines as well as revised 2.0-liter and 2.2-liter ‘R’ turbodiesel engines.

Europe will only get the 2.2-liter turbodiesel and the 2.4-liter GDI engines while a final decision on the UK lineup has yet to be made. Regarding the design, we 2015 Sorento comes with a new tiger-nose grille featuring a distinctive 3D diamond patter which was first featured on the Kia Cross GT Concept.

Read the entire article 2015 Kia Sorento makes its debut in South Korea, more details and specs released

Sergio Rocha, chief executive of GM Korea, disclosed that labor costs in the country may surge 15 percent. Because of this, he described the 2014 wage negotiation as the most critical negotiation that the carmaker will have with the local union. In an interview with Bloomberg, Rocha said he will do “everything possible and impossible” to guarantee that GM has a sustainable future.

Companies in South Korea are clenching their teeth for higher labor costs after the Supreme Court ruled in December 2013 that periodic bonuses and other compensation should be counted in workers’ base pay.

The Hyundai-Kia group is also facing unions in court over the same matter. Rocha remarked that including bonuses and other benefits into the base pay will make labor cost grow substantially, noting that ruling is not good for GM Korea, for the industry, and for Korea Inc.

Read the entire article GM Korea could see 15% labor cost increase following high court ruling