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Martorrel site is now producing the second generation of Audi A1

SEAT SA is commencing production of an all-new car at its Martorell facilities in Spain. However, its plant won't be assembling a new SEAT car. The Spanish carmaker is now assembling the next generation of Audi’s small city car – the new 2019 Audi A1.

The sight of SEAT producing Audi vehicles isn't surprising as both carmakers are members of the larger Volkswagen Group. In addition, the A1 isn't the Audi vehicle produced at SEAT’s Martorrel site. In the middle of 2011, the VW Group assigned the SEAT facility to produce the Audi Q3 luxury subcompact crossover. Since then until July 2018, the Martorrel site had been producing the previous generation of the Audi Q3 and total Spanish production of the subcompact crossover reached nearly 800,000 units.

When the second generation of the Audi Q3 was unveiled, it was decided that the production of the subcompact crossover will be moved from Martorell to the Gyor facilities in Hungary. On the other hand, the previous generation of the A1 was assembled in Brussels. The idle manufacturing capacity at Martorrel left by the Audi Q3 might have prompted the VW Group to transfer the production of the second generation from Brussels to Martorell.

Read the entire article Martorrel site is now producing the second generation of Audi A1

WLTP shift forces Seat to detune Leon Cupra 300 to Leon Cupra 290

Goodbye Seat Leon Cupra 300 and say hello to the new Seat Leon Cupra 290. No thanks to a new global harmonized standard for determining the levels of fuel consumption as well as emissions, the new Leon Cupra has its power output downgraded from 300 PS (296 bhp) to 290 PS (286 bhp).

Starting September 2017, all new types of cars (new to market) registered sold in the market will have to be assessed and approved using the new Worldwide Harmonized Light vehicles Test Procedure (WLTP) before gaining approval in Europe. Starting September 2018, all new cars will have to be tested using WLTP, and longer under the New European Driving Cycle (NEDC) type approval tests. WLTP essentially replaces the NEDC.

There have always been discrepancies between lab tests and real world emissions. This is because while lab tests follow standardized and repeatable procedures, real world emissions are affected by a number of variables that can’t be considered in laboratories. These variables include the weather conditions, road types, road gradients, vehicle loads, traffic conditions and even vehicle maintenance conditions.

Read the entire article WLTP shift forces Seat to detune Leon Cupra 300 to Leon Cupra 290

Cupra e-Racer is the first all-electric racing touring car in the world

Cupra is marking its independence as a new brand under Spanish carmaker Seat with the introduction of the new Cupra e-Racer. Riding on strong sales in 2017, Seat is hoping to ride on the momentum by presenting the new Cupra e-Racer and a number of new creations at the 2018 Geneva International Motor Show.

Touted by the carmaker as the first 100-percent electric racing touring car in the world, the new Cupra e-Racer will be one of the main attractions at the Cupra booth during the show. With the ability to deliver 300 kW (402 hp) of continuous power output, peaking at around 500 kW (679 hp), the new Cupra e-Racer could be considered as a true motorsport car.

A small sneak preview was provided by Luca de Meo, president of Seat, for the new Cupra e-Racer and other new vehicles during a web videoconference just prior to the 2018 Geneva Motor Show. The preview was brief and void of many details, but it was good enough to spice up the thrill before the Spanish carmaker officially reveals the new Cupra e-Racer in Geneva in the coming days.

Read the entire article Cupra e-Racer is the first all-electric racing touring car in the world

SEAT presents Ateca SUV as first production model under Cupra sub-brand

Just last month, SEAT made an announcement to the public that Cupra will become a standalone performance brand “for enthusiasts”, and that it will focus on creating sports versions of existing SEAT models. And already, the Spanish automaker has introduced its very first production vehicle, the Cupra Ateca, in a special ceremony in Barcelona.

Luca de Meo, the president of SEAT, commented that Cupra is a big opportunity, not only for SEAT’s business but also for its customers. The whole project started when a group of people dreamt of a way for them to conquer a new group of car lovers.

The new brand says that the sporty SUV is unique to its segment, making the Ateca a near premium product. Under the hood of this powerful crossover is a 2.0 liter turbo gas engine that has an output of 300 horsepower (221 kilowatts), making it one of the most technologically advanced engines on the market. This is paired with a newly developed seven speed dual clutch automatic DSG gearbox that gives power to all four wheels with its adaptive all wheel drive system.

Read the entire article SEAT presents Ateca SUV as first production model under Cupra sub-brand

Last year during the 2017 Frankfurt Motor Show, SEAT offered a list of name options that they will use for their all new three-row SUV. While three of those names were of cities, there was one that stood out as it paid homage to the western region of the Mediterranean Sea. Now, the automaker has announced which name they will use and that will be the Seat Tarraco.

If you are familiar with European geography as well as Roman history, then you must have already heard about the Roman city on the Iberian Peninsula. Today, it is known as Tarragona. When the poll was published, around 150,000 people voted in SEAT’s naming campaign. Of these votes, 35% went to Tarraco for a significant victory over the second most popular name, which is Avila.

We finally know what to call SEAT’s new three-row SUV. But do we know any more information about the car? Well, SEAT also published a teaser photo of it as you can see here. It does look like the SUV can fit seven passengers comfortably. We also know that it will be launched towards the end of the year - and that is pretty much what the automaker shared with us regarding this model.

Read the entire article Seat confirms Tarraco name for new SUV, launch is set for end of 2018

Previous rumours regarding the Cupra brand, turning into a standalone sub-brand for performance models of Sociedad Española de Automóviles de Turismo (SEAT), have finally been confirmed! On January 31st, the VAG-owned marque made that announcement, following an earlier report about a trademark filing recorded in August last year. Aside from that, the automaker also released photos of the Cupra’s new logo, and at the same time, SEAT announced that their new sub-brand will celebrate its official debut during a special event on February 22.

We can expect to see SEAT’s very first Cupra badged cars in March at the 2018 Geneva Motor Show. One of the first models that will probably attend the show would be the hot Ateca, which we all saw for the very first time in November 2016. As you can see in the photos, it is similar to the Volkswagen Group and is also equipped with a turbocharged 2.0 liter gasoline engine. The automaker says that this could be tuned to give out around 300 horsepower to both axles.

If you have not been made aware, the latest model that Cupra has from SEAT would be the Leon Cupra R special edition that they only launched last September. The automaker only planned to produce 799 examples of the said model, which delivered as much as 310 horsepower. However, there are rumours going around about an even more powerful Leon ST Cupra R wagon that had as much as 335 horsepower. If this is true, then we should expect to see the model at some point this year. It may also adopt the Cupra trademark instead of it carrying the SEAT branding.

Read the entire article Cupra is now considered SEAT’s standalone performance sub-brand

The last time SEAT gave the Leon range a refresh, it was given an extra push with an additional 10 horsepower, for a total of 300 horsepower. Despite the upgrade in performance, it was still a little less powerful than the Euro-spec VW Golf R after it went through a facelift. But this time, the SEAT Leon is at par with its counterpart from Wolfsburg, with the R version that gives it a total of 310 horsepower. That may not be that big of a difference, but it is still an upgrade.

Having said that, it will only be the six-speed manual version that will be getting 310 horsepower, while the DSG-version will only have 300 horsepower. Furthermore, just because it has an “R” badge doesn’t mean that this is an all-wheel-drive car. The range topping SEAT Leon will actually exclusively come with a front-wheel-drive layout. But if you would like to drive an AWD and have a larger trunk, you will have to deal with the 300 horsepower Leon Cupra wagon, which really is not that bad. Unlike the Golf R, the Leon Cupra R is going to be a limited-edition model that is only limited to a total of 799 examples, whereas the VW is a regular production model.

To make it stand out even more from its counterparts, SEAT gave the Leon range carbon fiber trim parts on the front and rear spoilers that come with larger front intakes plus side mirror caps finished in copper. The “Cupra” letting as well as the badges also get the same copper finish. The Leon had also been given Cupra R exclusive side skirts, along with the copper wheels and roof-mounted rear spoiler.

Read the entire article 2018 SEAT Leon Cupra R is the brand’s most powerful road car

Without a doubt, the SUV segment is getting increasingly more saturated. This month alone, we were greeted with city-oriented SUVs from the Kia Stonic to the Hyundai Kona, and now - say hello to the 2018 SEAT Arona. Yup, there’s another addition to the already crowded segment. Similar to the Ibiza-mini, the Arona rides on the MQB A0 platform. And despite its familiar design, I’m pretty sure it offers some features the others do not, enabling it to go against more popular brands.

We can begin by comparing it with the Ibiza. Firstly, the SEAT Arona is 79 millimeters longer than the Ibiza, at 4.14 meters. As for the height, the Arona is definitely a winner here, being 99 millimeters higher, giving its front and rear passengers more headroom inside. Another factor that’s important when speaking of measurements would be the cargo space. In this case, the B-segment SUV can fit more of your stuff with 400 liters of luggage - that is, with the rear seats on. The Ibiza, on the other hand, comes close to a 355 liter cargo space, which is huge for a car that size.

To keep competition interesting with players like the Kia Stonic, the Arona will be offering a number of customizations for its customers. For instance, there will be at least 68 colour combinations that buyers can choose from - like the really sweet Eclipse Orange shade. The interior can also be finished with the customer’s liking, so the Arona can give you exactly what you have in mind.

Read the entire article 2018 SEAT Arona enters the small-SUV market with confidence

We first heard of the fifth generation SEAT Ibiza earlier this year, and last week, the company finally revealed the all-new Ibiza at the international launch in Barcelona.

The new generation Ibiza now comes with the latest technology features, impressive dynamics, and a really sweet interior offering plenty of space and comfort. Similar to other SEAT models, the Ibiza still has got the company’s distinctive DNA in terms of design. Despite its new styling with an emphasis on its sculpted, streamlined surfaces giving it more of an edge, it remains youthful, functional, and sporty just like its siblings.

The company promises intelligent technology and connectivity. Therefore, the Ibiza comes with an 8-inch infotainment system with touchscreen feature. More than other models, the Ibiza has three connectivity options including: Apple CarPlay, Android Auto, and Mirror Link. It features Front Assist as standard, with Adaptive Cruise Control, wireless charger and GSM signal amplifier as options.

Read the entire article 2017 SEAT Ibiza gets a lot of new features, but not the Cupra treatment

Spanish automobile manufacturer Seat is seeking to expand its market in both North Africa and Latin America in the next ten years, looking to steady its profit by decreasing its dependence on the Europe market.

Luca de Meo, head of the Volkswagen AG's seat division, announced in Barcelona that even though there has been a steady increase in sales such as in markets of Italy and France, it would be highly beneficial for Seat to be able to sell around 30 percent of the vehicles outside Europe in the next 50 to 10 years. Producing Seat automobiles in VW production departments in Mexico could ease access to Central and South American markets, de Meo exclaimed.

Seat, created around 1950 to assemble Fiat models and that was acquired and had become a subsidiary for Volkswagen in 1986, has been a chink in the armor for the German automobile manufacturer. VW has reiterated that it will reassess its company's portfolio in the wake of "dieselgate"- the emission scandal that rocked the car market scene.

Read the entire article Seat is ready to enter auto markets in North Africa, Latin America

At the 2017 Mobile World Congress held in Barcelona, SEAT gave the public a taste of what it believes is the future of driving. For the company, this is about having a digital ecosystem that allows for an excellent relationship between the driver, the environment, and the car. None other than CEO Luca de Meo revealed what the company has been doing when it comes to connectivity. He also showed the new models, scheduled for release in 2018 and 2019, that will have these wonderful technological innovations.

One of these is the e-Mii which also made its official debut at the MWC. In addition to being a redesigned Mii, it has been fitted with a new powertrain. While the previous version made use of a 1.0-liter engine capable of 59 hp (43 kW), the e-Mii has an electric powertrain. It has an electric motor that can deliver 81 hp (60 kW) with peak torque of 154 lb.-ft. (210 Nm). There is also a lithium-ion battery capable of 18.7 kWh. With this electric powertrain, the e-Mii can run for from 0 to 62 mph (0 to 100 km/h) in 11.3 seconds. Maximum range is estimated at 100 miles (160 km).

Like many electric vehicles in the market, the electric powertrain of the e-Mii can be recharged using the usual household socket, though a full charge would take around 9 hours. However with the CCS 40-kW system, it can immediately go to 80% within 30 minutes.

Read the entire article SEAT debuts e-Mii at 2017 Mobile World Congress in Barcelona

As part of the Volkswagen Group, SEAT and Audi have access to each other’s products. This means that if SEAT wanted to, it could take on some models of the German premium carmaker and re-badge them as its own offerings. This has happened before, when the Spanish carmaker took on Audi’s A4, made some modifications and rebadged it as the SEAT Exeo.

There is a possibility that SEAT could do it again, but with another vehicle that’s part of Audi’s lineup. SEAT could build on the Audi A5, whose new generation has just been unveiled. That said, SEAT would be able to offer the coupe and convertible versions of the Audi A5 as its own models.

But before we wonder how the new Audi A5 coupe and cabriolet would look like when transformed into SEAT models, we could take a good look at the renderings made by visual artist X-Tomi. These renderings virtually spell out Audi A5 – both the coupe and convertible versions – but with certain visual modifications that identify them as vehicles from SEAT. These modifications are mostly found on the front end of the SEAT Salsa models – the moniker given by X-Tomi. These tweaks include the grille found in SEAT’s new models, the SEAT badge and logo.

Read the entire article X-Tomi renders Audi A5 models as SEAT Salsa coupe and cabriolet

SEAT is unveiling at the 2016 Paris Motor Show the new SEAT Ateca X-Perience Concept, created to highlight the all-terrain prowess of the Ateca sports utility vehicle.

SEAT expects the average Ateca driver to spend 95 percent of their time driving on well-paved roads and the rest (five percent) on off-road or snow. However, the Spanish carmaker expects X-Perience drivers to spend 75 percent of their time on normal roads and the remaining 25 percent off the road.

Thus, the Ateca X-Perience is targeted towards customers who love taking their vehicles off-road, which means they demand an SUV with outstanding all-terrain abilities. More rugged than the Ateca crossover, the X-Perience concept is suitable for those who still drive their SUVs on normal roads, but are courageous enough to challenge the off-roads and other non-conventional terrain.

Read the entire article SEAT Ateca X-Perience all-terrain concept arrives at 2016 Paris Motor Show

Spanish carmaker Seat has unveiled a new member of the Leon family of cars at the Frankfurt International Motor Show. Dubbed as the Seat Leon Cross Sport, the show car in Frankfurt provides a good glimpse of what should be expected from Seat’s latest offering.

In Frankfurt, the Leon Cross Sport show car displayed on the show came in ultra-orange, which is the same color used on the Seat 20V20 show car at the Geneva Motor Show in March 2015. Both show cars redefined the impressive blend of performance and versatility a-la-Seat while indulging themselves in innovative design language, powerful specs and outstanding quality.

As show cars, they provide a glimpse of what can be expected from Seat a few years from now. Jürgen Stackmann, Chairman of the Executive Committee at Seat, described the Leon family of cars as not only successful, but also multi-faceted.

Read the entire article Seat unveils performance-focused Leon Cross Sport Concept at Frankfurt Motor Show

Seat will begin selling its revised Ibiza this autumn in the UK. Launched at the Barcelona motor show, the Ibiza is available with lower-emission engines and boasts of numerous upgrades to its cabin. The Ibiza, which will compete with the Ford Fiesta, will still be offered in three-door SC, five-door and estate ST forms. Seat gave its exterior some very subtle tweaks. Its headlights are different.

It now uses LED daytime running lights. Its alloy wheels are available with new designs and it comes with two new paint colors. The major differences lie under the bonnet. The Ibiza will be offered with several of the newest three-cylinder petrol engines from the VW Group. The 74bhp 1.0-litre motor – the entry-level engine – has been used in the Up, Mii and Citigo city cars.

But then, the Ibiza will be offered with this engine’s turbocharged variants (89bhp and 109bhp) – the first product from the VW Group to get these. Fans have been waiting for these motors for quite some time now. In 2012, the higher-powered version was seen in the Up GT. Details about the new Ibiza’s performance or efficiency have not been released yet.

Read the entire article Seat offers revised Ibiza with cleaner engines, cabin upgrades

We already knew that SEAT is planning a crossover as the Spanish carmaker owned by the Volkswagen Group already unveiled the IBX Concept back in 2011, while in March 2014 the company officially announced its new compact SUV. At the 2015 Geneva Motor Show, SEAT unveiled the 20V20 Concept, a vehicle that previews its new SUV, which will go on sale in 2016.

The company describes its latest creation as a four-door sports coupe which combines several elements found on an SUV but also on a mid-sized estate car. The show car is 4.66 meters long and features a 2.79 meters wheelbase as well as a 1.65 meters-wide front track. In addition, it features 20-inch wheels as well as plenty of plastic design features that create a rugged look.

When it comes to design, the SEAT 20V20 Concept features an X theme on the front and rear, showing stylish LED headlights, a new front grille dominated by the company’s logo as well as a front bumper that features muscular design lines. Seen from the side, the 20V20 Concept shows a 22.8 cm ground clearance and the multispoke 20-inch wheels.

Read the entire article 2015 Geneva: SEAT 20V20 Concept previews a new crossover

SEAT surprised us today with the introduction of its all-new Leon ST Cupra, a high-performance version of its well-known station wagon. Following the same recipe as the Leon Cupra, the new 2015 SEAT Leon ST Cupra is powered by a 2.0-liter TSI petrol engine that generates 265 hp (195 kW) or 280 hp (206 kW) in the Leon ST Cupra 280.

Bolted to the DSG automatic transmission, the Leon ST Cupra accelerates from 0 to 100 km/h (62 mph) in 6.1 seconds and in 6.2 seconds when equipped with a six-speed manual gearbox. Meanwhile, the Leon ST Cupra 280 needs 6.0 seconds to accelerate from 0 to 100 km/h (62 mph) when using the optional DSG gearbox and 6.1 seconds when equipped with the six-speed manual transmission.

Both models offer a top speed electronically limited at 155 mph or 250 km/h. Despite these performances, fuel consumption is just 6.6 liter/100 km when using the DSG gearbox and 6.7 liters/100 km when using the manual gearbox, equating to CO2 figures of just 154 and 157 grams. According to SEAT, the Cupra efficiency package includes the start/stop system and brake energy regeneration.

Read the entire article 2015 SEAT Leon ST Cupra is official ahead of Geneva Motor Show

SEAT has produced its 5 millionth Ibiza at the time it is celebrating the model’s 30th anniversary. The carmaker’s Martorell site in Barcelona, Spain that builds the model saw it workers celebrate the production of the 5 millionth Ibiza, along with Jürgen Stackmann (SEAT Executive Committee Chairman), Andreas Tostmann (Vice-President for Production), Stefan Loth (Head of Martorell Production Plant), Mercedes Álvarez, and Matías Carnero (SEAT Ibiza Product Management and Works Committee Chairman).

SEAT will also celebrate the 30th anniversary of the Ibiza at the Paris Motor Show, where it unveiled the first-ever Ibiza three decades ago. During the event, SEAT will also unveil the Leon X-PERIENCE compact car.

The SEAT Ibiza has been the best-selling and most-exported Spanish passenger car, with around 70 percent of total output sold outside Spain to over 75 countries like Italy, France, Germany, the United Kingdom, Portugal and Mexico.

Read the entire article SEAT celebrates production of the 5 millionth Ibiza

The Seat Leon X-PERIENCE will be available from a starting price of £24,385 on-the-road. This four-wheel-drive off-roader compact SUV will be rolled out in 2016 and can be ordered starting September 1. It boasts of being capable in all road situations and poor weather conditions.

The Seat Leon X-PERIENCE still bears all the ST’s style and versatility, like its 587-liter boot, which increase to 1,470 liters when the rear seats are folded. The vehicle also features protection moldings on the door sills and wheel arches as well as aluminum look touches on the rear bumper and lower front spoiler.

Other features that make the Seat Leon X-PERIENCE as the ultimate Leon ST are integrated fog lamps and twin chrome tailpipes as well as substantial air intakes at the front.

Read the entire article 2015 Seat Leon X-PERIENCE carries a starting price of £24,385 in the UK

Back in May, the SEAT Leon Cupra 280 was the king of the Nurburgring for a front-wheel drive car as it lapped the well-known German racetrack in just 7 minutes and 58 seconds. However, the Spanish hot hatch lost its crown in June when the Renault Megane RS 275 Trophy-R posted a time lap of 7 minutes and 54 seconds.

In order to celebrate this achievement, Renault released a limited edition Megane RS Trophy-R. Seat followed Renault and unveiled today the ‘Sub8 Performance Pack’ for the Leon Cupra 280.

The new performance pack brings better brakes, specially-designed 19-inch alloy wheels in black or orange as well as body-coloured side skirts for 2,025 GBP, including VAT. Semi-slick Michelin Pilot Sport Cup 2 tyres are available for 460 GBP, 540 GBP less than those available on the Megane RS 275 Trophy.

Read the entire article SEAT introduces Sub8 Performance Pack, White-Line and Black-Line for Leon Cupra 280