Regarding the 2012 Ford Focus we didn’t tell you we like this car a lot, but after we saw the press release showing its new airbags, FoMoCo made us love it. Apparently, the 2012 Focus will have frontal and side airbags designed to deploy specifically in order to match an occupant’s body size.
The new intelligent airbag system will offer more protection for the head, neck, chest and ribs due to the fact that its computer system will sense the size of a passenger and in case of an accident will deploy the appropriate force and inflation.
According to Ford, its engineers have been working on this new airbag technology for two years because “one size fits all” doesn’t work for safety and airbag deployment. Furthermore, the side airbags on the 2012 Focus add chest protection for front-seat passengers by using specially designed shoulder vents, which sense how much a person’s shoulders block them to determine the size of the person.
For example, a taller person would benefit from a higher-pressure airbag while a shorter person would not block the vent and will get a reduced force from the airbag. What is more interesting is that this intelligent airbag system will come as standard on the 2012 Focus. Great job, Ford!
With an eye on vehicle safety, Ford has been investing in biomechanical research and has designed a unique driver-side airbag which protects the driver’s chest and rib area. Tests have proven that the device was particularly efficient in high impact collisions.
Frank Heitplatz, Ford Supervisor of Occupant Safety Integration explained that years of research had gone into designing the new safety airbag. He also explained that the design offers significant protection for the elderly driver who is at particular high risk for these types of injury.
The Focus’ body shell offers further protection with a high strength but it has a lightweight steel frame that covers 55% of the shell. 31 percent of the vehicle’s structure is also made with ultra – high strength boron steel. Using these low weight materials, Focus can keep occupants safe, satisfying global crash regulations, whilst permitting greater fuel economy.
Ford’s Technical Leader in Body Engineering, Shawn Morgans, felt that the superlight, super strength materials Ford had been using in the vehicles signified that “Focus is setting a new benchmark in the small car segment.” When driving the Focus, one cannot help but feel safe and secure whilst appreciating the lightweight feel of the vehicle.
Fifty years ago, Ford was a pioneer in safety when it made available the very first air bag in 1985 and by 1993 driver and front passenger airbags were standard in most of their vehicles.
This investment on safety continues to date as Ford has invented a range of crash protection systems such as knee bolsters to canopy airbags, all with the intention of keeping occupants safe and secure. It is easy to see why Ford has been given the most Top Safety Picks from the Insurance Institute for Highway Safety, over all of its competitors.