2013 Dodge Charger Daytona brings back the legendary package

Article by Christian A., on November 26, 2012

Although the 2013 Dodge Charger R/T is already one of the best best performance sedan values on the market, the American muscle car is about to get even more exclusive with the re-introduction of the legendary Charger Daytona. Available on the Charger R/T and Charger R/T Road & Track trim levels, the new 2013 Charger Daytona promises to bring back the unique style of the iconic Daytona package.

Powered by a 3.7-liter HEMI V8 engine delivering 370 hp, the Dodge Charger is priced at $29,995 and for the Daytona package, the customers must pay $2,500 on the R/T Road & Track model and $2,995 on R/T. According to the official press release, the new Charger Daytona can be ordered in a unique color palette of Daytona Blue, Bright White, Billet Silver or Pitch Black.

Regarding the design, the Daytona package comes with a special dark trim, a Satin Black front crosshair grille with heritage "R/T" badge, a custom vinyl hood graphic, roof wrap, rear R/T spoiler and the "DAYTONA" graphic on the rear quarter panels. The design is completed by the 20-inch five-spoke polished aluminum wheels with Gloss Black painted pockets.

Moreover, the Daytona models come with a 'Daytona Blue' engine cover, performance 3.06 rear axle ratio, high-speed engine controller, paddle shifters with sport mode and performance steering and suspension.

Regarding the interior, the Daytona Road & Track models come with unique black performance Nappa leather and suede heated and ventilated seats with Daytona Blue stitching and piping. Furthermore, the Charger R/T Daytona features same appearance in a custom sport cloth seat. "DAYTONA" is embroidered in blue into the upper front seat backs.

The interior also includes dark brushed aluminum trim around the 8.4-inch Uconnect Touch screen and gauges on the instrument panel, as well as the trim around the shifter and cup holders on the center console. The interior design is completed by the Mopar bright pedal kit, a 552-watt 10-speaker Beats Audio System and a special numbered "DAYTONA" badge.

New Dodge Charger’s efficient and aerodynamic exterior is greatly inspired by the second-generation Charger. The 2nd-generation Charger, which was from the late 1960s, featured a classic design with an emotional appeal to Dodge performance enthusiasts.

The new Charger’s sinister face makes it look like it’s ready to take on and attack the road. What’s more, the vehicle boasts a new "split crosshair" grille that gives its E-segment sedan competitors a run for their money. This signature grille is highly detailed and intricately designed, with black satin inset that’s set into its chromed surrounds. Also, the new Charger has a split-hexagon designed grate set behind its chromed grille, carrying the new "Dodge" nameplate.

Moreover, the new Charger’s aluminum hood features a design that is directly influenced by the 1968-1970 Charger coupes. This hood sports dual "scallops," giving the front end a sculptured, performance look. The Dodge Charger design heritage continues in the new model with bodyside scallops that bring a nice A-line across the doors as well as hark back to Charger's high-performance heritage. Furthermore, the Charger’s horizontal "coke bottle" door runs from front to rear and its body-side shape provides both front and rear fenders muscular proportions that give it a menacing silhouette.

Additionally, the Dodge 4-door fastback coupe’s flared bodysides are dramatically pronounced, providing six inches of offset between shoulder lines and roof rails, and giving the new Dodge Charger a "planted" performance stance that is reminiscent of the 2nd-generation coupes.

With the Dodge Charger’s performance-sculpted surfaces that surround its wheels, its tire-to-body fitment was tightened by a full 8-millimeter versus the previous model in order to deliver a more athletic and a stronger appearance as well as to improve aerodynamics. Also, a deck-lid spoiler improves the car’s aerodynamics and its Dodge attitude. This spoiler is available on the SE variant and is standard on the Charger R/T.

Press Release

2013 Dodge Charger Daytona

The 2013 Dodge Charger R/T is one of the best performance sedan values on the US market, and now it's about to get even more distinctive. Debuting at the 2012 Los Angeles International Auto Show is the re-introduction of the legendary Dodge Charger Daytona. Available in Charger R/T and Charger R/T Road & Track trim levels, the 2013 Dodge Charger Daytona brings back the unique style of the historic Daytona package with all the modern performance and technology offered in the current Charger line-up. Just 2,500 units of the Daytona will be produced in this limited-production run.

"With its 370 horsepower HEMI V-8, rear-wheel drive and iconic design, the 2013 Dodge Charger is a modern day muscle car, and the new Dodge Charger Daytona takes it to a new level by paying homage to the historic 'Daytona' nameplate," said Reid Bigland, President and CEO, Dodge Brand. "It starts with a legendary HEMI underfoot and one-of-a-kind interior and exterior styling enhancements that perfectly combine heritage, performance and value, starting under $33,000 MSRP."

Available in a unique color palette of Daytona Blue, Bright White, Billet Silver or Pitch Black, the Daytona package features special dark trim that builds upon the Charger's iconic muscle car design. Satin Black adorns the front crosshair grille with heritage "R/T" badge, the custom vinyl hood graphic, roof wrap, rear R/T spoiler and the "DAYTONA" graphic on the rear quarter panels. The Daytona features exclusive 20-inch five-spoke polished aluminum wheels with Gloss Black painted pockets.

Daytona models also include a 'Daytona Blue' engine cover, performance 3.06 rear axle ratio, high-speed engine controller, paddle shifters with sport mode and performance steering and suspension.

The Dodge Charger Daytona's interior on the Road & Track features unique black performance Nappa leather and suede heated and ventilated seats with Daytona Blue stitching and piping. Similarly, the Daytona on the R/T offers the same appearance in a custom sport cloth seat. "DAYTONA" is embroidered in blue into the upper front seat backs. Unique dark brushed aluminum trim surrounds the 8.4-inch Uconnect Touch screen and gauges on the instrument panel, as well as the trim around the shifter and cup holders on the center console. Finishing touches include a Mopar bright pedal kit, a 552-watt 10-speaker Beats Audio System, and a special numbered "DAYTONA" badge on the instrument panel that features the build number of that specific Dodge Charger Daytona model.

Built at Chrysler Group LLC's Brampton, Ontario, assembly plant, the 2013 Charger Daytona arrives at Dodge dealerships nationwide in the first quarter of 2013 with a Manufacturer's Suggested Retail Price (MSRP) of $32,990 for R/T and $36,495 for R/T Road &Track Daytona models.

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Topics: dodge, dodge charger

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