2015 MX-5 Miata 25th Anniversary Edition sold out within 10 minutes

Article by Christian A., on May 21, 2014

Back in April, Mazda introduced at the 2014 New York Auto Show the 25th Anniversary Edition of the MX-5 Miata. The MX-5 Miata 25th Anniversary Edition carried a price tag of $32,205 when equipped with a six-speed manual transmission and $32,655 for the version using an automatic transmission.

The 2015 MX-5 Miata 25th Anniversary Edition models went on sale today and within 10 minutes, all the 100 units were already reserved. According to Mazda, the program was set to run through 11:25 AM PDT on May 31, 2014 or when 250 customers were registered, whichever came first.

The first 100 verified customers will be given the opportunity to pre-order an anniversary model. In addition, each MX-5 Miata 25th Anniversary Edition owner will receive a custom-crafted Tourneau watch and display winder box.

The watch features made genuine leather black straps with contrast Mazda-signature Soul Red stitching and a deployant buckle. For those who don’t know, the 2015 Mazda MX-5 Miata 25th Anniversary Edition comes with a Brilliant Black-painted roof, A-pillars, and door mirror housings and it is exclusively available in Soul Red Metallic.

Furthermore, we find 17-inch Dark Gunmetal alloy wheels.

"It is no secret the MX-5 Miata 25th Anniversary Edition is a specially-crafted 'Thank you' to every MX-5 fan – former, current and hopefully future," said Jim O'Sullivan, president and CEO, Mazda North American Operations (MNAO). "The enthusiasm surrounding the MX-5 since its debut in 1989 has been nothing short of phenomenal, and we sincerely appreciate every single person that has experienced the absolute joy of driving with in an MX-5 – whether behind the wheel or as a passenger. Since day one, this vehicle has been a true driver's car and we hope to continue to build upon its dynamic legacy for generations to come."

The new Mazda MX-5 is more than just a facelift, as it offers a more enjoyable drive than before. Aside from having a more aggressive front end, the new Mazda MX-5 delivers more responsive acceleration and braking as well as improved levels of pedestrian safety.

MX-5 models with manual transmission now feature an acceleration management program that has been further fine-tuned for greater degrees of acceleration control and better linear response to throttle input, particularly at lower speeds.

On the other hand, Mazda optimized the vacuum brake booster to improve brake return control, paving the way for excellent front-rear load distribution and ultimately resulting to better handling. These developments in terms of acceleration and braking are most apparent when the Mazda MX-5 is decelerating into or accelerating out of curves, as the roadster is now more responsive to inputs.

In addition, the face-lifted Mazda MX-5 is now provided with a new active bonnet system that would automatically raise the hood as soon as the roadster hits a pedestrian, and in the process enlarges the crumple zone to better absorb the impact and prevent or minimize severity of injuries, especially to the head of the pedestrians.

Meanwhile, the lower section of the roadster’s front bumper has been reinforced to offer better protection for pedestrian’s legs. With these advancements, the new Mazda MX-5 is already compliant with EU pedestrian safety standards.

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