Ferrari unveils all 70 special liveries for 70th anniversary celebrations in 2017

Article by Christian A., on April 24, 2017

Ferrari surprised everyone at the 2016 Paris Motor Show last month by unveiling five special liveries. There was plenty of excitement when they heard that these liveries will be up for grabs to celebrate Ferrari’s 70th anniversary in 2017. This excitement surged further when they learned that not only five, but 65 more liveries will be made available for a total of 70 special liveries.

Now, Ferrari has finally unveiled the remaining 65 special liveries – each one of them paying a tribute to all of the Italian carmaker’s most important models. In addition to these special liveries, Ferrari has created an anniversary logo that will be used on a limited number of its new models like the LaFerrari Aperta (209 examples only).

Furthermore, Ferrari will be holding a world tour that will cover more than 60 countries in 2017. The carmaker will also organize a number of events throughout the year in Italy, showing off both classic and modern cars. Finally, Ferrari will wrap up its 70th anniversary celebrations with an “exclusive event” at its home town in Maranello, Italy.

Going back to the special liveries, each of them offers some insight into Ferrari’s history throughout these years. For example, Livery #1 is dubbed as “The Icon,” taking inspiration from the 125 S, which was the first official racing sports car built by founder Enzo Ferrari and his team in 1947. The 125 S made its racing debut on May 11, 1947 at the Piacenza racing circuit, with Enzo calling it “a promising failure.” Livery #5 is dubbed as the “The Legendary Sixteen,” inspired by the 340 America Barchetta of 1951. Ferrari fans know of Pierre Louis-Dreyfus’ legendary Ferrari 340 America Barchetta that made a name at the 1951 24 Hours of Le Mans as the car #16.

Meanwhile, Livery #14 -- Gran Turismo Perfection – pays tribute to the 250 GT Pinin Farina coupé of 1956. Its first version was designed by Pinin Farina and constructed by Scaglietti, and was able to immediately make its presence known at Tour de France auto race, after which the 250 GT was usually unofficially referred to as the TdF. There is also the “Essence of a Ferrari” (Livery #31), as inspired by the 250 GTO of 1962. This car could be considered as what best represents the Ferrari’s philosophy in both design and performance. It features the Italian flag racing stripe as a tribute to the carmaker’s native country.

Nothing represents Ferrari 1-2-3 victory in the Daytona 24 Hour Race in 1967 better than the 365 GTB4 of 1970. This is the same Ferrari car that inspired the “The Daytona” #42 Livery. Other notable special liveries include “Pure Performance” (Livery #55 inspired by the Ferrari F50 of 1995); “A Beautiful Machine” (Livery #59 inspired by the Ferrari Enzo of 2002); and “The Pinnacle” (Livery #68 inspired by the LaFerrari of 2013).

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Topics: ferrari, sports car



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