The last time Ford introduced a new generation of the Fiesta, it was nearly a decade ago in 2008. That was the sixth generation of the Fiesta hatchback, derived from the Ford Verve concept shown in 2007.
Now, the long wait is over. Ford has finally taken the veil off the seventh generation of the Fiesta that will debut for the 2017 model year. However, finer details about this new hatch have yet to be properly disclosed. The unveiling of the next generation of the Fiesta was conducted at a special “Go Further” event in Cologne, Germany, as attended by Mark Fields, president and chief executive of Ford Motor Co. and by Jim Farley, Ford’s executive vice president and president for Europe Middle East and Africa. The event was attended by around 2,500 dealers, media and Ford’s employees at Ford’s Cologne Niehl production site where the Fiesta is being assembled.
As unveiled, new generation Ford Fiesta sports a softer and simpler design compared to the current model – featuring rounder edges. Just by looking at next-gen Fiesta, it seems larger than the current supermini, although we can’t confirm that yet as Ford hasn’t disclosed those detail yet. In addition, the next generation of the Fiesta seemed to have evolved into a more mature supermini.
For now, we are sure that the seventh-generation Ford Fiesta is offered in four versions in Europe. The Titanium version is perfect for those looking for a stylish Fiesta while the ST-Line is recommended for customers wanting an athletic-looking variant of the supermini. The luxurious Vignale version signals the Fiesta’s upmarket move while the Active variant offers an SUV-like practicality. Each is differentiated by some exterior details like the grille and the front end as well as by their respective badges located below the A pillar. For instance, the Titanium version features a horizontal grille slats while the Active variant features roof rails and higher ride height for added practicality. The Vignale version of the Fiesta features a trapezoidal housing for the fog lights while the ST-Line comes with a sportier front end.
The interior is also differentiated according to the versions selected by the customer. For instance, the interior of the Vignale feels more premium and more luxurious while that of the ST-Line looks like it’s ready to jump into action. Nevertheless, all versions of the new generation Ford Fiesta make use of high end materials and come with a wider dashboard and more horizontals elements – in contrast to the current Fiesta with more vertical features. All versions also feature eight-inch floating HD touchscreen and the Ford SYNC 3 infotainment system that comes with a premium B&O PLAY Sound System. Ford is also offering more personalization options, making us tingle with excitement.