The primary suggestion of a 4x4 ute from French company Peugeot was first revealed in 2016. Fifteen months later, the production version is launched. Now, Peugeot is not shying away from keeping it simple with its newest member of the family, a pickup truck called simply and appropriately the "Pick Up".
The French marque added a brand new pickup to their line-up after a 3-year break following the axing of the 207-based Hoggar. The coupe utility was produced for South American market, but the brand new "Pick Up" will be produced exclusively for the African Market and will basically be the French company's variant of the Zhengzhou Nissan Auto (ZNA) Rich New.
The new model is the Dongfeng-produced pickup truck closely based on a 1st-gen Frontier/Navara (D22) previously unveiled in the year 1997. The latest Pick-Up's origin is easily spotted, as the modifications are restricted to the altered grille and slightly enhanced graphics of both the headlights and the taillights.
Furthermore, the lion badge has taken the place of the previous Dongfeng's logo on the vehicle. The easily seen "Peugeot" etching at the rear is a tribute to the 404 and 504 pickups in an effort to spice things up. Sadly, the interior set-up images have not been released as of now, but the images of those showing the ZNA Rich New should in a way showcase a somewhat accurate output of what to expect from the Peugeot counterpart.
In particular, the "Pick Up" has a ground clearance of around 210 to 215 mm, but it highly depends on the chosen model. It is also equipped with a turbodiesel 2.5 L engine that generates 115hp (86 kW) and 280 Newton-meters (206 lb-ft) of torque. The diesel output is sent to either a 4x2 or 4x4 system via a 5-speed manual gearbox that has both high and low modes. If you opt for the all-paw unit, the French marque will pitch in some chrome body accents.
"Pick Up" is designated to provide a segment-leading interior room and will be offered as standard with ABS, front airbags, rear parking sensors and electrically adjustable mirrors. The 5m utilitarian vehicle is also geared with a max payload of around 815 kg (1,796 lbs) and is going to be built with a 1.4 m long and 1.39 m wide bed attached with anchoring hooks.
With this impressive level of roominess and equipment, there's no doubt that the new Pick Up will fulfill the essential needs for robustness, endurance and a 4x4 drivetrain in this particular segment.
The French company will put the Pick Up on sale exclusively in Africa starting this September in the double cab flavour. This signals the return of Peugeot to the pick-up market in the African continent to boost the internationalisation of the French Brand.