Italian luxury carmaker Maserati is updating its Ghibli four-door premium sedan, giving it a new name, a new face and some new technologies. However, Maserati won't be unveiling this update – the new Maserati Ghibli GranLusso – anywhere in Europe. That’s because the company is set to unveil the face-lifted and re-christened luxury four-door in China, in particular at the 2017 Chengdu Auto Show.
Already four years old, the Maserati Ghibli was a success. However, it didn’t become as successful as the Italian carmaker had initially expected. In fact, against luxury sedan rivals like the Mercedes E-Class and the BMW 5-Series, the Ghibli is losing face. However, that doesn’t mean that the Ghibli is ugly. It is beautiful and elegant in its own right; but it just failed to tickle the pockets of majority of luxury customers in Europe. This could be the reason why Maserati is choosing to unveil the 2018 iteration of the Ghibli in another market where luxury is still in a thing in high demand -- China.
For the 2018 model year, Maserati is giving the Ghibli a new trim – the GranLusso. This suffix to the Ghibli moniker suggests that this version of the luxury sedan could be the most luxurious to date. After all, “gran lusso” is an Italian phrase that is translated as “grand luxury” in English. Maserati is expected to reveal how it achieved this in the new Ghibli GranLusso during the official unveiling at the Chengdu Auto Show.
As for the visual updates, the new Ghibli GranLusso is provided with a new front grille with chrome bars, as well as a new front bumper with chrome inserts. The new grille is flanked by Adaptive full LED headlights with glare free Matrix High-Beam, allowing the new Ghibli GranLusso to offer a more distinctive look and greater level of illumination at night.
This 2018 model is identified through the GranLusso badge fixed at the bases of the front fenders and of the body-colored side skirts. The rear end, meanwhile, features a new rear bumper and a redesigned body-colored rear extractor.
Of course, the restyling implemented on the new Ghibli GranLusso didn’t just make the new luxury sedan more stunning, but also make it more aerodynamically efficient.
In addition, the new Maserati Ghibli GranLusso could be specified with active advanced driver-assistance systems (or ADAS), which means Maserati is now joining the fray to promote self-driving capabilities.
It is expected that the Maserati Ghibli GranLusso will be powered by its 3.0-liter biturbo V6 engine that delivers around 345 hp (257 kW) of output. For those who want more from the Ghibli GranLusso, they could avail of the optional S performance package that hikes the engine output to 404 hp (301 kW) and grants the luxury sedan an all-wheel drive capability. Both engines will be mated to an eight-speed automatic transmission.