Alfa Romeo’s affordable halo car coming in 2012

Article by Christian A., on February 2, 2011

Fiat has big plans with its Alfa Romeo brand and some sources say that the Italian manufacturer is planning to build a new rear-engine, rear-wheel-drive coupe which will become firm’s halo car.

Dubbed Alfa Romeo 4C GTA, the new car is set to make its official debut in the concept form next month, at the 2011 Geneva Motor Show. The new car would be a successor to the legendary Duetto Spider, which was discontinued back in 1994.

Alfa Romeo did built an impressive sports car, the 8C Competizione, but this model was way too expensive for most Alfa customers.

8C Competizione was even more expensive, coming with a price tag of 213,000 euros. According to our sources, Alfa Romeo is planning to start the production of the 4C GTA by the end if 2012 in Italy, but the car might also be produced in the United States.

With a price tag of 40,000 euros ($55,000), Fiat plans to build 20,000 to 25,000 units of the coupe over the following five years.

The new car will go on sale in the same period when Alfa Romeo will introduce the Giulia mid-sized sedan to replace the slow-selling 159 and firm’s first ever SUV, which will be a sister model to the Jeep Compass/ Patriot replacement.

Without a doubt, the Alfa Romeo 8C Competizione takes inspiration from the carmaker’s rich heritage while projecting its technology and emotion into the future. In fact, its name alone pays tribute to Alfa Romeo’s rich sporting tradition.

The “8C” code was used for both racing and on-road cars in the 1930s and 1940s that are powered by the eight cylinder engine of the designer Vittorio Jano. The Competizione” term, meanwhile, is a tribute to the '6C 2500 Competizione' sports coupé piloted by Fangio and Zanardi in the famous Mille Miglia race in the 1950s.

Thus, the name '8C Competizione' is not a hastily made contraption, but is symbol of Alfa Romeo's celebrated sporting history. True enough, Alfa Romeo created a legend by grabbing countless wins on different circuits around the world.

Alfa Romeo managed to achieve these feats thanks to its skillful and hardworking men whose passion for racing, research and advanced technology has allowed them to take on the challenges brought to them. All of these feats further bring more nostalgia to the 'Competizione' term, which when hurled into the future comes to signify a sense of dynamism that the Alfa Romeo brand has been known for.

Thus, the Alfa Romeo 8C Competizione fulfills a role; it serves as a platform on which the brand will launch itself into reaffirming its ability to achieve driving satisfaction. The stunning shape of the Alfa Romeo 8C Competizione – as designed by the Alfa Romeo Style Centre – distinguishes this car from others in the Gran Turismo scenario.

Its designers made sure that its goal to achieve certain aerodynamic and performance figures do not compromise its original concept. This results to an Alfa Romeo 8C Competizione which boasts of a clean shape sans any element that could interfere with the overall harmony.

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