Aston Martin will produce first all-electric vehicle RapidE for 2019 model year

Article by Christian A., on June 30, 2017

British marque Aston Martin surprised us all with its own all-electric variant of the four-door RapidE grand tourer in 2015. It was revealed only as a concept labelled the RapidE AMR, and now it will possibly make its debut for the 2019 model year. This will be the first ever Aston Martin to entirely get rid of an internal combustion engine. The upper management of Aston Martin revealed that they have given the go-signal to build the newest addition to the Aston Martin family - a £230,000 zero emissions plug-in supercar, and it will be produced in partnership with Williams Advanced Engineering which has also largely contributed to the said concept. The British automaker has guaranteed a range of more than 200 miles on a single charge, with a 0 to 60 mph sprint only needing 3 seconds to attain.

As of now, specific details outlining the RapidE have not been made public, but the British marque said that the rapid power delivery offered by electric motors will give an unforgettable driving experience that is unique to Aston Martin patrons. This translates to more than just a motoring experience lacking a V8 or V12 soundtrack since this RapidE will be a first all-electric Aston Martin. However, we all know that the British marque will release only 155 limited versions of the electric vehicle, so this first step off the internal combustion power is expected to be a very limited one.

Dr. Andy Palmer, Aston Martin CEO, said that RapidE symbolizes a viable future wherein the British marque's values of seductive style and premium performance don't simply go hand in hand with a new zero-emission powertrain but are also boosted by it.

He added that the internal combustion engine has been the centerpiece of their releases for the previous years and will continue to be for years to come. The RapidE will embody the British marque's desire, vision and capability to strongly grasp extreme change, producing a new generation of vehicles that will stay true to their ethos and delights of their beloved patrons, Dr Palmer further quipped.

This is a good move coming from Aston Martin, as they will be focusing on the brand and determining a benchmark for both performance and range, given Tesla's scaling in the market of all-electric luxury motoring. As of now, given that the RapidE will be given a limited production release, other various electric automakers including Nio will possibly be targeted by Aston Martin.

Even if the British auto manufacturer will choose a mild electric grand tourer or a swanky 4-door with hypercar efficiency, specific details of the RapidE won't likely be released until next year at the earliest. But it is expected that more vehicles will be produced if the RapidE will prove to be a success and lures customers away from Tesla's Model S, which bears a price tag of around £131,800 for its top P100D spec.

Press Release

ASTON MARTIN CONFIRMS PRODUCTION OF FIRST ALL-ELECTRIC MODEL

Less than two years after being unveiled as a concept, Aston Martin is today confirming that the all-electric RapidE will enter production in 2019.

Set for a limited production run of 155 cars, RapidE is Aston Martin’s first all-electric model. As such it spearheads development of the brand’s low- and zero-emission vehicle strategy laid out by Aston Martin’s President and CEO, Dr Andy Palmer, in the company’s Second Century Plan.

RapidE sees a continuation of the collaboration with Williams Advanced Engineering who worked on the original RapidE Concept. Based in Grove, Oxfordshire, Williams Advanced Engineering will assist Aston Martin with the complex task of engineering integration.

Based upon the forthcoming Rapide AMR concept, RapidE will deliver four-door sports car looks and dynamics of the Rapide S powered by an all-electric powertrain replacing the six-litre V12 engine. More information will be revealed about the RapidE’s all-electric powertrain in due course. Thhe instantaneous delivery characteristics of electric motors means the RapidE will offer a unique driving experience of a kind not experienced before in an Aston Martin.

Aston Martin President and CEO, Dr Andy Palmer, said of the RapidE: “Having unveiled the RapidE Concept back in October 2015 we reach another milestone with the confirmation that we are now putting the first all-electric Aston Martin into production. RapidE represents a sustainable future in which Aston Martin’s values of seductive style and supreme performance don’t merely co-exist alongside a new zero-emission powertrain, but are enhanced by it. The internal combustion engine has been at the heart of Aston Martin for more than a century, and will continue to be for years to come. RapidE will showcase Aston Martin’s vision, desire and capability to successfully embrace radical change, delivering a new breed of car that stays true to our ethos and delights our customers.”

Paul McNamara, Technical Director at Williams Advanced Engineering said: “Williams Advanced Engineering has always endeavoured to work collaboratively with its customers to meet their sustainability challenges and find energy efficient solutions. For today’s car manufacturers, this is particularly important as legislation demands more energy efficient vehicles. This project with Aston Martin will draw on the extensive battery and EV experience we have accumulated and we are extremely pleased to be supporting this prestigious British company with their future electrification strategy.”

Source: Aston Martin

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