Audi has started production of the 2015 TT Roadster at its Gyor site in Hugary. The launch was graced by Chairman of the Board of Management of Audi Rupert Stadler, Hungarian Prime Minister Viktor Orbán, and the Mayor Zsolt Borkai of of Győr. The Audi TT Roadster will be the fourth Audi model to go into series production at Audi Hungaria following the A3 Sedan, A3 Cabriolet and TT Coupe.
Rupert remarked that the start of production of the new Audi TT Roadster underscores Audi Hungaria’s position in the carmaker’s global production network. Audi started full vehicle production at its site in Győr, Hungary in June 2013.
Prior to that, the carmaker is already building engines at the site. So far, the site has churned out over 100,000 cars. Audi Hungaria’s new auto plant in Gyor is currently being manned by a 4,000-strong workforce. Hubert Waltl, Board of Management Member for Production at Audi, remarked that the move to build a plant in Gyor 21 years ago a decisive step in its development into an international group.
The first Audi TT was developed two decades ago. Back then; the first TT model was introduced as a coupe even though it was originally designed as a roadster. After all those years, the arcs at the front and rear wheel remain as the model’s iconic design. In fact, Audi TT’s classic architecture has made the brand a timeless favourite among automobile enthusiasts. Because of this, both the TT and TT Roadster have driven Audi to continually develop its iconic brand.
Now on its 3rd generation, Audi brings back the TT Roadster bearing a more powerful and compact vehicle on the road. The new roadster stands on a wheelbase measuring 8.2ft with 13.7ft. overall length. Audi’s third generation TT Roadster is also 0.8-inches shorter and 0.4-inches narrower than the previous model. Also with short overhangs, the new TT’s height and width now falls down to 4.4ft and 6.0ft respectively.
Soon after its debut, the German Design Council gave two recognitions to the TT Coupé. Aside from receiving the “Innovation of the Year” award, the “2+2 seater” sports coupe also won the “German Design Award” under the “Transportation and Public Design” category.
Audi’s design team got most of their ideas from the classic TT Roadster. For this new entry, the designers refined the TT’s broad shoulders and reshaped the side sills and wheel arches to look more powerful. This can be seen on the arch at the front wheel that crosses the engine hood all the way to the shoulder line. As for the rear section, the tailpipes and taillights blend seamlessly with the rest of the features just like the original roadster.