In November 2015, Audi reported a 0.4 percent of sales growth to 16,700 vehicles which makes the brand maintain its US record sales for the straight 59th month. In comparison, 16,640 Audi vehicles were sold in November of last year. Total Audi sales rose by 11.7 percent in the first eleven months of 2015 and reached 181,803 units.
Meanwhile, it sold only 208 units more than this figure in the entire 2014. The Executive VP and Chief Operating Officer of Audi America commented that the company aimed at reaching its sixth consecutive record year in December which would push the annual sales over the 200,000 mark for the first time.
This strong selling pace would also continue into the year 2016, as some of the most popular models would get a make-over like the Audi A4, R8 and Q7. Such magnificent November results for Audi sales owe its boom to three core models, the A7, A5 and A3 which showed enhancements of 8.2%, 20.2% and 20.6% respectively.
The same trend followed for the Audi SUV models which sold extremely well too. The Q5 model line showed an increment of 8 percent as compared to last November whereas the Audi Q3 sold 50% more than last year. A mind boggling 1,000.0% increase in sales was achieved by the all-new Audi TT.
The sales of pre-owned Audi certified cars also maintained a 3.9% of year to date growth from last year. A complete range of German-engineered vehicles in the luxury line is offered by the Audi of America, Inc and the US Audi dealers. Audi AG is one of the best performing luxury vehicle brands worldwide.
In 2014, the Audi group successfully delivered 1,741,000 vehicles to customers all over the world and thus broke the company’s own sales record for the fifth consecutive year in the US.
The company is expected to invest 24 billion euros approximately till 2019, with 70% of the investment being planned for innovative development of newer vehicle models and technological advances.