Audi #WantAnR8 contest returns in a new way

Article by Christian A., on October 28, 2013

Did you miss out on the opportunity to drive an Audi R8 in the automaker’s famous Twitter campaign? You will get another chance with the return of the Audi #WantAnR8 contest. Audi is challenging fans to prove how much they admire the R8 by creating a video while taking their virtual turn on the Sonoma Raceway, featuring original Audi R8 footage and music from recording artists worldwide.

This contest started on Oct. 23 and ends on Nov. 10. To be able to use exclusive Audi R8 video footage, all that fans need to do is visit the #WantAnR8 Tumblr page. They can also use the WeVideo editor to create their own R8 lap at the Sonoma Raceway. The three interfaces for the various skill levels give fans the chance to choose different camera angles and video filters to get their own take of the experience.

The fans can then select a music track from several artists, including Two Door Cinema Club and Robert DeLong (Glassnote Records), La Vida Boheme and Ritmo Machine (Nacional Records), and Miami Horror, Goldroom , and Duologue (Vitalic Noise). To submit entries, fans have to post their video to YouTube and Twitter with the hashtag #WantAnR8. The winners from the previous years will decide who will be the next #WantAnR8 member.

The winner will choose from either one day with the 2014 R8 in their hometown or a weekend trip to the Audi sportscar experience in Sonoma, Calif. To join the contest, go to http://audiusa.tumblr.com/wantanR8. Joanna McCoy, a local D.C. Audi fan, tweeted Audi of America in 2011 about how much she wanted the R8. Audi took notice of Joanna’s hashtag #WantAnR8 and gave her a brand new Audi R8 to use for the day.

Audi launched the official #WantAnR8 Twitter campaign which gave users the chance to drive the flagship Audi R8 V10 for a day just by tweeting. The new 2014 Audi R8 model offers the pinnacle of Audi performance. The new Audi R8 was improved even further with many modifications such as the new seven-speed S tronic transmission and new full-LED headlamp design.

The front section of the new Audi R8 Coupé reveals a feature that is sure to catch attention. This is the Singleframe grille whose top corners have been narrowed. For this model, the grille comes in a high-gloss black finish. Under the V10 variants though, the struts are decorated with fine strips in chrome. In addition, unlike the previous models, the four rings the brand is known for are not placed on the grille but rather on the vehicle’s hood.

It is clear as well that the bumper has undergone a redesign. All the R8 models will have black air intakes that ensure air is channeled to the radiator. Further, the brakes reveal three crossbars. There is also a loop, which is actually a wrap-around curve. This allows the front, sides, rear, and wheel wells to be visually connected. With the cabin being positioned far from the model’s front, this resulted in being able to visualize what is known as a mid-engine concept.

The new model also shows sideblades, which are air intakes placed in an upright manner and put on the front area of the rear wheels. This placement also helps indicate where the engine is positioned. The right sideblades in particular will also have the gas cap, which is in solid aluminum. However, the R8 Spyder does not have any sideblades but instead have large air intakes that have been athletically sculpted out from the vehicle’s sides.

Audi disclosed that it will be offering customers the option to have the front splitter be composed of carbon fiber-reinforced polymer or CFRP. Note however that the splitter is featured as standard in the new R8 fitted with the V10 engine. Further, the small changes done to the Singleframe grille plus the air intakes in matt Titanium Gray more than guarantees the special position that this top model occupies.

As proof that the new R8 is indeed the new dynamic leader of Audi, al that needs to be done is to look at the dimensions. Overall length is 14.57 feet (4.44 meters) and total width is 6.23 feet (1.90 meters) while height is at 4.10 feet (1.25 meters).

The Spyder though is lower at 4.07 feet (1.24 meters). Going back to Audi’s new high-performance sports car, the figures give it a crouched and wide road stance. Giving this model a more unique and sharper appearance are new details and sharp lines that frame the sculpturally arched surfaces.

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