Bentley global deliveries increased by 23% in first six months of 2014, on track for another record

Article by Christian A., on July 9, 2014

Bentley is confident that 2014 will be its most successful year as in the first six months the company delivered 5,254 cars, a 23 percent increase from 4,279 cars in the first six months of 2013. As expected, China and the Middle East showed a great interest for Bentley cars. In China, deliveries increased by 61 percent and 27 percent in the Middle East.

According to the official press release, the global success was driven by new models introduction such as the Continental GT V8 S Coupe and Convertible, the new Flying Spur and Flying Spur V8. In the Americas region a.k.a. Bentley’s number one market position, 1,338 cars were delivered, which represents a 8 percent increase over 2013 performance.

Thanks to Germany, the company was able to post a sales increase in Europe of 11 percent. Bentley delivered 825 cars in Europe, while in the same period of 2013 it sold 740 cars. UK showed a modest increase of just 2 percent with 713 cars delivered.

Asia Pacific region saw 323 cars delivered, which is a 46% rise on the 2013 figure of 222 cars. Japan received 150 cars, a 56% growth on 2013, 96 cars.

Commenting on the results, Bentley’s member of the board for sales, marketing and aftersales, Kevin Rose, said: “There is simply no-one in the luxury automotive sector that can match these results. We continue to prove we are the world’s most sought after luxury car brand. It’s vital to continuously develop in our exclusive market, as our customers are the most discerning. There is no question that some markets will remain tough but we are confident of a good 2014.”

Without a doubt, the elegant coachwork of the Bentley Continental GT takes inspiration from the previous Bentleys. However, its modern sculpted design marked by crisp feature lines is realized through advanced body construction techniques, allowing the new Continental GT to lead its class in terms of quality and body integrity.

On the other hand, the design of the Continental GT V8 S has been made more dramatic while its road presence has been further enhanced. Its sleeker and more purposeful stance is made possible by the lowered suspension, as complemented by the distinct lower-body styling that makes use of sharp front splitter, subtle rear diffuser and discrete side sills – all featuring a Beluga gloss finish.

The dynamism of its V8 engine is conveyed through the black gloss radiator grille with single chrome divider bar as well as 'figure of eight' exhaust tail pipes. The Continental GT V8 S rides on exclusive signature 20-inch wheels with an open-spoke design that exposes the red-painted brake calipers. This model features subtle 'V8 S' badges on the front fenders, while other Continental V8 models come with Bentley Wings badges with a red center.

Just like the Continental GT W12, the GT V8 S models could be finished in any of the 17 available colors, seven of which were specifically recommended by Bentley Design. Of these seven recommended colors, the Kingfisher Blue and the new Monaco Yellow are considered as the signature colors for the GT V8 S.

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