Bugatti partnered with French artist Bernar Venet to create the Bugatti Veyron Grand Sport art car. Venet is known for art pieces that have been displayed at the biggest and best modern art museums in the world like the Guggenheim and Museum of Modern Art in New York City, Paris Centre Pompidou, and the Museum of Contemporary Art in Los Angeles.
French dignitaries and politicians like Jacques Chirac and Nicolas Sarkozy have inaugurated and commissioned his work. He is actually one of just five modern artists to have been featured at the celebrated Chateau de Versailles in France. But what’s different with his latest work with Bugatti is that this project can transport itself unlike his sculptures and canvasses.
Venet took a Bugatti Veyron Grand Sport, the convertible version of Bugatti Veyron, which is already an impressive model with its 1000hp output from a quad-turbocharged, 8.0-liter W-16 engine, a seven-speed dual-clutch gearbox, and all-wheel drive. This car is already priced at around $2 million in its original state without any upgrades.
During Venet’s time as an artist, he has shown an interest in representing math and science in art. So the Bugatti’s exterior and interior have been covered with mathematical symbols and equations.
Bugatti said that the equation determines the power output of the Veyron. The curvy hypercar got a color scheme of caramel brown over deep brown. It also gets two tone wheels–reddish brown up front, deep brown out back. Its interior uses the same two-tone scheme. It has a deep brown dashboard that contrasts with the caramel transmission tunnel and seats.
In 2009, the Bugatti plays a very prominent role in one of the world’s most significant automobile celebration in Monterey, California. This event showcases the most exclusive, elegant and expensive vehicles for over a century of motoring. A night before the Pebble Beach Concoursd'Elegance, the Bugatti Veyron Grand Sport became the event’s highlight for its one of a kind removable roof, flawless automotive solutions, driving dynamics as well as aesthetics.
Significant changes were made to Bugatti’s complex structure upon customers’ demand to make way for open-top driving which adds a new breadth to this sports car best known for its high performance. It is also deemed as the world’s most electrifying roadster known for innovative and new equipment features as well as safety measures. It is made easily recognizable with a higher widescreen, a set of sophisticated daytime running lights and a roof made out of transparent polycarbonate.
The development of this new Bugatti faces challenges such as the removable roof which resulted from the structure of its fixed roof. However, it managed to compensate with its optimum blend of lightweight engineering and rigidity like the original model. Removing the roof means redevelopment had to be done to uphold the vehicle’s safety measures but Bugatti’s design and engineering team managed to pull it off.