BMW Group will increase the number of vehicles its two sites in China could build by a third to 400,000 units over the next two years. Aside from that, BMW is also planning to double the range of China-built cars to six. Finance Chief Friedrich Eichiner remarked that BMW is strengthening its focus on meeting the needs and aspirations of its customers in the country.
He disclosed that the German luxury carmaker is planning to add a new entry model slotted below the 3 series -- a "high-functionality car" made for Chinese families – as well as a variant of the X3 SUV.
The announcement comes less than a month after BMW extended its joint venture with Brilliance China Automotive Holdings until 2028. The carmakers have been partners since 2003.
BMW is currently producing the X1 SUV and the long-wheelbase versions of the 3-series and 5-series cars at the joint venture’s sites in Dadong and Tiexi, China.
The German group is further expanding its operations in China to reduce its reliance in Europe, which accounted for 44 percent of overall sales in 2013. BMW Group saw its brands post a 23-percent jump in deliveries in China in the first six months of 2014 to 225,000 cars. [source: CNBC.com]