BMW celebrates milestone of 100,000 EVs sold, confirms arrival of X3 EV

Article by Christian A., on November 11, 2016

Sustainable mobility has been the battle-cry of the BMW Group since it launched BMW i three years ago in November 2013. Since then, the BMW Group has been relentless in delivering electrified vehicles on the road, including purely electric-powered cars and plug-in hybrids. In fact, as the German carmaker has disclosed, it has already delivered around 100,000 of these non-conventional vehicles to customers around the globe.

These deliveries are a testament to BMW Group’s role as a pioneer of innovation and technology. Since its establishment, BMW i has been the center of BMW Group’s efforts to offer sustainable vehicles – including purely electric-powered cars and plug-in hybrids -- to global customers. For the past three years, more than 60,000 units of the BMW i3 have been sold to discerning buyers, earning this car the recognition as the most successful EV in the premium compact segment. BMW commenced sales of the BMW i8 in mid-2014.

Since then, BMW Group has sold over 10,000 units of the BMW i8, making this offering the best-selling electrified sports cars. In addition, BMW Group has delivered around 30,000 plug-in hybrid vehicles – now sold under the BMW iPerformance label – so far. Thus, in total, BMW Group has effectively sold around 100,000 electrified offerings worldwide.

Presently, the BMW Group is offering seven electrified models -- running on either pure electric power or on a plug-in hybrid powertrain that combines a conventional engine and an electric motor. The good news is that more are scheduled to arrive in the next few years. For instance, the BMW Group will launch a MINI Countryman plug-in hybrid next year as well as an open-top BMW i8 Roadster powered by a plug-in hybrid drive in 2018.

In 2019, the group will commence sales of a purely electric-powered MINI, to be followed by an electric-powered BMW X3 by the end of the decade. Of course, things do not end there as the BMW Group will offer a larger BMW i model with electric drive by the start of the decade -- the BMW iNEXT. This new model is bound to be BMW I’s new innovation leader.

Harald Kruger, Chairman of the Board of Management of BMW AG, remarked that BMW i is the group’s spearhead in terms of innovation while opening new groundbreaking technologies. Kruger noted that after successfully offering vehicles with electric drivetrains, BMW Group is moving on to introduce automated driving onto its cars, with the new BMW iNEXT setting a new benchmark.

The BMW Group was able to become a pioneer in the field of sustainable mobility with the establishment of the BMW i brand while developing a separate platform and BMW eDrive technology for electric power. To further its claim of sustainable mobility, the BMW Group decided that its BMW i models would extensively employ resource-efficient production methods and materials. This is very well true for both the BMW i3 and the BMW i8.

Press Release

Three years since the market launch of BMW i. 100,000 electrified BMW on the road.

Three years of BMW i, three years of innovation, three years of holistic sustainable mobility: since its market launch in November 2013, BMW i has not only been the technological pioneer of the BMW Group, but has also symbolised the company’s innovative strength and future orientation in every vehicle it brings onto the road.

Today, this can be seen more clearly than ever: the BMW Group has now delivered more than 100,000 purely electric-powered cars and plug-in hybrids to customers worldwide. The BMW i3 alone has reached a figure of more than 60,000 units, making it the most successful electric vehicle in the premium compact segment. Meanwhile, the BMW i8 ranks first among electrified sports cars, with more than 10,000 delivered since the middle of 2014. Additionally, there are the approximately 30,000 plug-in hybrids sold to date; known today under the label BMW iPerformance, these reflect the successful broad-based transfer of BMW i technology.

“BMW i remains our spearhead in terms of innovation and it will continue to open up groundbreaking technologies for the BMW Group,” says Chairman of the Board of Management of BMW AG, Harald Krüger. “When it comes to electric drivetrains, we’ve already successfully managed to put this technology transfer on the road. The next technological advance we will address is automated driving, where the BMW iNEXT will set a new benchmark.”

By establishing the BMW i brand and opting to develop a separate vehicle architecture and BMW eDrive technology for electric power, the BMW Group became a pioneer in the field of individual, sustainable mobility. Both the BMW i3, designed for locally emissions-free mobility in an urban environment, and the future-oriented plug-in hybrid sports car BMW i8 combine Sheer Driving Pleasure with a premium character that is consistently geared towards sustainability, including the use of resource-efficient production methods and materials. This also appeals to new groups of customers: more than 80 per cent of BMW i3 customers worldwide are new to BMW.

All in all, the BMW Group now offers seven models that either run on electric power alone, like the BMW i3, or are plug-in hybrids, combining a combustion engine and an electric motor. Other models will follow in the years to come, including a MINI Countryman plug-in hybrid in 2017. What is more, a new variant of the BMW i8 sports car with plug-in hybrid drive will come out in 2018 – an open-top BMW i8 Roadster. Looking further ahead, the portfolio will be extended to include a purely electric-powered MINI in 2019 and a purely electric-powered BMW X3 in 2020. At the start of the next decade, another, larger BMW i model with electric drive is due to appear: the BMW iNEXT. This highly innovative model will be the new innovation leader and spearhead of BMW i.

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