Sustainable mobility has been the battle-cry of the BMW Group since it launched BMW i three years ago in November 2013. Since then, the BMW Group has been relentless in delivering electrified vehicles on the road, including purely electric-powered cars and plug-in hybrids. In fact, as the German carmaker has disclosed, it has already delivered around 100,000 of these non-conventional vehicles to customers around the globe.
These deliveries are a testament to BMW Group’s role as a pioneer of innovation and technology. Since its establishment, BMW i has been the center of BMW Group’s efforts to offer sustainable vehicles – including purely electric-powered cars and plug-in hybrids -- to global customers. For the past three years, more than 60,000 units of the BMW i3 have been sold to discerning buyers, earning this car the recognition as the most successful EV in the premium compact segment. BMW commenced sales of the BMW i8 in mid-2014.
Since then, BMW Group has sold over 10,000 units of the BMW i8, making this offering the best-selling electrified sports cars. In addition, BMW Group has delivered around 30,000 plug-in hybrid vehicles – now sold under the BMW iPerformance label – so far. Thus, in total, BMW Group has effectively sold around 100,000 electrified offerings worldwide.
Presently, the BMW Group is offering seven electrified models -- running on either pure electric power or on a plug-in hybrid powertrain that combines a conventional engine and an electric motor. The good news is that more are scheduled to arrive in the next few years. For instance, the BMW Group will launch a MINI Countryman plug-in hybrid next year as well as an open-top BMW i8 Roadster powered by a plug-in hybrid drive in 2018.
In 2019, the group will commence sales of a purely electric-powered MINI, to be followed by an electric-powered BMW X3 by the end of the decade. Of course, things do not end there as the BMW Group will offer a larger BMW i model with electric drive by the start of the decade -- the BMW iNEXT. This new model is bound to be BMW I’s new innovation leader.
Harald Kruger, Chairman of the Board of Management of BMW AG, remarked that BMW i is the group’s spearhead in terms of innovation while opening new groundbreaking technologies. Kruger noted that after successfully offering vehicles with electric drivetrains, BMW Group is moving on to introduce automated driving onto its cars, with the new BMW iNEXT setting a new benchmark.
The BMW Group was able to become a pioneer in the field of sustainable mobility with the establishment of the BMW i brand while developing a separate platform and BMW eDrive technology for electric power. To further its claim of sustainable mobility, the BMW Group decided that its BMW i models would extensively employ resource-efficient production methods and materials. This is very well true for both the BMW i3 and the BMW i8.