Cadillac has launched the all-wheel-drive, four-seat Ciel Concept, an open-air grand-touring vehicle that is reminiscent of the DeVille and Eldorado. It’s possible that this concept will be used as the basis of a future flagship sedan. The company stated that the Ciel, which is French for sky and is pronounced "C-L," has a wheelbase of 125 inches, which is around 12 inches longer than a CTS sedan.
In a statement, General Motors has named the Ciel as "a grand gesture that explores themes driving Cadillac's explorations into range-topping flagship luxury."
International design director Clay Dean for Cadillac disclosed at the launch last Thursday that the architecture the Ciel was based on is all new and that Cadillac is working on vehicles of this size, according to Autonews. Dean said that the company won’t shown it if they “didn't have any intentions of doing anything with it."
Moreover, Dean stressed that the design details found on the concept such as the deep purple paint job and rich wood, and earthy leather interior tones, would appear on the next Cadillac production vehicles.
The Ciel convertible was developed at the North Hollywood design center of GM Design in California. Dean also mentioned that “large, expressive luxury” is inherent to Cadillac. Additionally, the Ciel “recalls that heritage” while offering suggestions on future plans for the brand, Dean said. Furthermore, he said that authentic luxury is driven not just by products, but also by experiences.
As for the Ciel, Dean said that Ciel is about the “experience of the journey.” As part of a plan to boost the international reach of the brand's sales, executives at GM are studying a new Cadillac flagship to rival the Audi A8, BMW 7 series and Mercedes-Benz S class. Cadillac has discontinued the STS and DTS sedans, and will replace them next year with the front-wheel drive XTS.