Cadillac execs say CTS carries true identity of the luxury brand

Article by Anita Panait, on October 1, 2013

Executives at Cadillac reiterated that the CTS carries the brand's true identity, in response to the acclamations and accolades made on the new ATS compact sedan.  The third-generation 2014 Cadillac CTS will arrive at dealerships in October and is expected to show how much the US luxury carmaker has done in its bid to surpass its German premium rivals.

The redesigned CTS is now underpinned by a new platform -- General Motors' lightweight rwd Alpha platform that also underpins the ATS -- that rendered it lighter than the Mercedes-Benz E class, BMW 5 series or any other mid-sized luxury sedan. It also boasts of better handling and fuel efficiency than the outgoing CTS, despite the addition of content. 

The new platform makes the redesigned CTS 5 inches longer than the outgoing version, boosting space in the rear seat. The new CTS is also almost 250 pounds lighter than the outgoing version, thanks to the use of aluminum in the doors and engine cradle, as well as other mass-saving measures.

The sedan's lower and slightly wider stance provides better driving dynamics. The CTS is still powered by a 3.6-liter V-6, but Cadillac now offers two engine choices: the same 2.0-liter, four-cylinder turbo used in the ATS, and a 3.6-liter twin turbo V-6 that is available only on a new Vsport model.  All-wheel drive is available on all models.

All V-6 rwd models are fitted with a new eight-speed automatic transmission with magnesium paddle shifters; while others are installed with six-speed automatic gearbox. The Vsport model offers 420 hp and 430 pounds-feet of torque and it could accelerate from zero to 60 mph in just 4.4 seconds.

Cadillac expects the Vsport model to account for 10 to 15 percent of volume. However, the additional content and other improvement are well reflected in the price difference -- the 2014 CTS is between $6,000 and $16,000 more expensive than comparable 2013 CTS.

The third-generation CTS car is built on the superior rear-drive design of the award-winning ATS sport sedan, putting Cadillac into the perennial class of midsize luxury vehicles. It will be the segment's lightest car, allowing the deftest driving dynamics in the class. A range of power-thick powertrains supports its performance, including the all-new Cadillac Twin-Turbo engine and eight-speed programmed transmission.

The brand-new 2014 Cadillac CTS vehicle provides crafted design, exhilarating performance and state-of-the-art technology. The car that has dependably been Cadillac's highlight extends metaphorically and literally to take on the world's best.

An elongated, lower and more athletic-looking size is presented on Cadillac's milestone sedan and advances the brand's Art and Science design ideology. While growing five inches (127 mm) long, including a 1.2-inch elongated wheelbase, the roofline and cowl - the base of the windshield - are around an inch lower, sizes that accompany the longer exterior to highlight the car's lean aesthetic.

With Cadillac expanding internationally, driven by rising product validity, the all-new CTS hoists the brand to another level.

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