Cadillac, GM’s luxury brand, is considering a plan to develop a new flagship sedan and two-seat sports car, according to newly appointed Cadillac global vice president Robert E. Ferguson during an interview with The Detroit News. He also said that the Escalade’s interior will receive an upgrade.
GM had previously said that it is developing a flagship sedan for Cadillac that won’t just define the brand but will also be competitive against cars such as the BMW 7 Series and Lexus LS. The 2013 Cadillac XTS full-size sedan could be the largest sedan in the brand. However, the front-drive-based four-door isn’t a flagship car. Ferguson said that when people see the flagship sedan, they will say, “Wow, Cadillac is smoking.”
Cadillac is also developing a sports car. He admitted that GM executives have entertained the possibility and that the approval of this car will depend on how the market responds to the new 2014 Jaguar F-Type. Cadillac had previously made the two-seat Corvette-based XLR convertible and the front-drive Allante convertible.
Cadillac has released the refreshed SRX crossover and new ATS and XTS sedans so now it is working on making the Escalade stand out from other full-size GM SUVs with an interior that’s one of a kind. If the next-generation Cadillac Escalade had an interior that’s significantly different from the GMC Yukon, Cadillac could better justify premium prices.
By 2015, Cadillac will have a totally revamped lineup with the addition of the third-generation CTS and new ELR PHEV Coupe. The question now is whether Cadillac has to have a flagship sedan and a two-seat sports car to make it competitive as a first-tier luxury brand.
Looking inside the new Escalade, the interior reveals the use of wrapped materials as well as cut-and-sewn ones. Wood trim options are offered which can help enhance the authenticity and elegance. Noise level has been reduced due to the combination of the Bose Active Noise Cancellation technology, use new and improved acoustic material, and implementation of a new body structure.
Meanwhile the seats were designed to have a more sculpted look and provide even more comfort. Of course, there is the CUE, which is the brand’s advanced system for control and connectivity. Not only does it have voice recognition but even has touch controls that one typically sees on mobile devices or even tablets. While the 12.3-inch gauge digital cluster is still there, it has been redesigned to show four themes.
There is even a heads-up display that projects the needed information on the windshield. For those sitting in the rear, they can enjoy the entertainment system which includes a Blu-Ray DVD and a screen mounted on the roof. The latter though is specific to the Escalade as the Escalade ESV instead has a pair of 9-inch screens. On the outside, the surfaces are not only more sophisticated but are crisp as well.
Highlighting this fact is the dramatic light-emitting diode (LED) lighting. Powering the new Escalade is the new 6.2-liter V8 engine which is able to deliver more power while offering better efficiency than those in the previous models.
Included is the Magnetic Ride Control the brand is known for and considered as the fastest-reacting suspension system in the world. Fitted as standard in the Escalade, it ensures a more precise driving. Under the Escalade, the brand is offering the choice to have the 2WD drivetrain or the 4WD version.