Hodder & Stoughton, publisher of the new James Bond book by Jeffery Deaver, has teamed up with Bentley Motors to produce an exclusive Bentley special edition. This is the ultimate luxury edition created for the highly anticipated new James Bond adventure.
This partnership is part of the launching of the book entitled Carte Blanche on May 26, 2011. Starting April 26, 2011, a month before the launch of the novel, one can already submit a pre-order for one of the 500 limited edition copies at a price of £1,000 each.
This Bentley special edition is expected to create a huge demand from all over the world especially after Bentley’s collaborative custom-produced book sold out within days for the Devil May Care, the previous Bond novel by Sebastian Faulks. Ian Fleming always admired the impressive look of the Bentley; thus, James Bond owned three Bentleys over the course of the 14 original Bond novels.
In Carte Blanche, Bond will be reunited wit the iconic automobile in the most impressive way. He will be driving the new sophisticated and beautifully sculptured Bentley Continental GT. Bentley’s design team of seven members and Hodder & Stoughton are working closely to capture the essence of Bond and Bentley.
The Bentley special edition case gets its inspiration from two things: the Dubai deserts, an exotic location where Bond appears in as mentioned in the new novel; and the latest Bentley Continental GT, his car of choice.
The case, just like the GT exterior, has a polished aluminum finish that gives it a seamless, aerodynamic shape. More of design than body, it recalls the GT’s signature silhouette with its metal covering, looking as if the car has emerged from desert sand. To make sure that the case conforms to the well-known quality standards of Bentley, the company hired an automotive supplier to make the case in keeping with automotive standards by means of a specially made machine.
With regard to the Carte Blanche title, the book itself is covered in white Nappa leather, the same excellent grade used in the Bentley interior, copying the GT interior that has a contrasting white leather trim plus red edging on the Pillar Box. The title, name of author and the famous wings of the brand’s logo are embossed in front as well as foil-blocked on the spine. The text has a 2-color black and red print on lavish ivory paper with matching red leather endpapers.
The pages are skillfully cut and trimmed, reflecting the handcrafted techniques used in Bentley’s construction process. When it comes to other details concerning the special edition, colors are carefully chosen from the Bentley series. The book is placed on the black anodised aluminium base to avoid marking the white leather.
In a final twist, one of the design’s most dramatic features: a die-cut bullet hole piercing the book’s pages is based on the concept of an agent provided with Carte Blanche. Within its pages, a polished 9mm bullet is hidden, exclusively marked with a number to distinguish its copy to make the edition the only one of its kind.
Brett Boydell said that Bond destroys, yet also creates and saves. So, Boydell needed to convey this element in his design. Readers will be thrilled to find the bullet hidden in the center pages and the text positioned in such a way that they will have an uninterrupted reading experience. He hopes that they will find it exciting to hold and read the book just like watching the unfolding drama.