At the Consumer Electronics Show, Toyota has launched a new multimedia system dubbed Entune. With this system, customers can use their mobile phones to simplify their in-vehicle experience, by using conversational voice recognition and in-vehicle controls.
To use Entune, customers have to download the Toyota Entune mobile application and get a Bluetooth capable phone to link with their Toyota vehicle. Select models will offer Toyota Entune as an option later this year.
The featured apps of Toyota Entune include: Bing, iheartradio, MovieTickets.com, OpenTable.com, and Pandora. It also offers location-based services, such as personalized traffic, fuel prices, stocks, weather, and sports. Toyota also offers a high quality JBL sound system as an option.
Jon Bucci, vice president of the Advanced Technology Department at Toyota, said that the advantage with using Entune is that the driver can interact with informative and entertaining mobile content without fumbling with their phone. He said that what they aim for is to integrate the features that customers are demanding for “seamlessly in the vehicle."
Chris Daniels, general manager of Bing for Mobile at Microsoft Corp., remarked that since the Japanese carmaker is a leader in the auto industry, it only makes sense for it to introduce the latest in mobile technology to the car.
Daniels quipped that by introducing Bing Maps and Bing for Mobile technology to the car, Microsoft is helping Toyota improve the overall in-vehicle experience and make it as rich and robust as possible – which entails personalizing the information to suit the need of each driver.
The new Toyota Entune builds on the superb groundwork started by Safety Connect, adding more personalized and convenient features. Safety Connect has been the centerpiece of the carmaker’s telematics systems that include Automatic Collision notification, Emergency Assistance, Stolen Vehicle Location Assistance, Roadside Assistance on certain models.
Along with Toyota Entune, Safety Connect is able to provide wide-ranging safety services and mobile applications that other carmakers cannot. Starting this year, the carmaker will offer the Toyota Entune as an option, allowing customers to enjoy a number of apps like Bing, iheartradio and MovieTickets.com as well as OpenTable.com, and Pandora.
Toyota Entune also includes location-based services like personalized traffic, weather and fuel prices, even stocks and sports. The system also offers support for read-back and replay capabilities for text messages.
All of these capabilities are combined with Toyota featured entertainment and communication system like HD Radio, CD player, XM radio and USB connectivity as well as Bluetooth streaming and phonebook. Customers may avail of the optional high quality JBL sound system.