The new Citroën Wild Rubis concept car demonstrates the intent of the brand to offer a new stylish SUV to compete with luxury automakers. The high-riding concept is slated to be presented at the upcoming Shanghai auto show. This concept closely previews a new production model, which is meant to be offered just for the Chinese market.
It is intended to crown Citroën’s upmarket DS brand when it starts selling in 2014. It’s likely that this vehicle will use the name DSX7 Hybrid-4 when it arrives at the showrooms. So far, we’ve learned that this new Citroën measures 4.7m long, 1.95m wide, 1.59m tall, and it has a 2.9m wheelbase. Sources say that the Wild Rubis is built on a revised version of the DS5’s platform.
It is expected to be equipped with a new petrol-electric hybrid drivetrain that will be available as part of a lineup of driveline options on the production version that will probably debut at the Beijing auto show next year. The new drivetrain comes with a transversely mounted gasoline engine that drives the front wheels and an electric motor to power the rear wheels to give it a four-wheel drive capability.
There’s no official confirmation yet but it’s believed that the four-cylinder gasoline engine will have a 1.6-litre capacity. When combined with the electric motor, the direct-injection unit is anticipated to offer an overall system output of about 240bhp. The new Citroën SUV measures about 4700mm long, making it similarly sized as the Volkswagen Touareg. This is only one of several popular luxury SUV offerings Citroën development Pierre Monferrini considers to be the rivals for the production version of the Wild Rubis, which is intended to be built in partnership with Citroën’s Chinese-based joint-venture partner, Dongfeng.
The freshly minted Wild Rubis is a hidden articulation of the all-new front-end identity launched by the Numéro 9 concept vehicle. The front of the car is distinguished by the three-dimensional relief of the radiator grille, embellished with a DS emblem that is highlighted by a shaft of light.
The grille then glides into the idiosyncratic full-LED headlights, consisting of three mobile lighting modules, encompassed by scrolling indicator lights at the base and a tuning fork-shaped light signature on the border. It is a brilliant design that yields the Wild Rubis a daring, enthralling, and distinct look.
A UNIQUE SIGNATURE
The fresh rendition of the lights at the rear comes across as being part of the raised tailgate. Like a jewel, the glass of the rear lights is covered in chrome, significantly improving the light signature, while a crafty lighting effect on the DS emblem generates a sense of depth. The foot of the sculptural rear tailgate is accentuated by the chrome covering, integrating the twin exhaust pipes.
THE VERY ESSENCE OF THE DS LINE
Every aspect has been undertaken with premium attention, making the Wild Rubis concept vehicle the righteous successor to the 1955 DS that represents all the sophistication of the DS line in style. All the unique qualities of the DS line are focused in this concept vehicle. The most eloquent traits involve the side chrome signature, the horde of sculptured details in the metal, the front and rear light signature and the coating of the noble materials, such as the guilloche design on the hub caps.
The meticulously inscribed DS design withers away in the center of the wheel, giving the textured paint a chance to show all its glory. And like a jewel in its case, the rear lights are embellished with a chrome DS emblem, planted in the black, stamped DS design. A fitting finish that was installed by the DS3 Cabrio.