Continental is looking for an electronic mapmaker as partner

Article by Anita Panait, on October 1, 2013

Continental AG has confirmed that it is planning to ink a partnership with a still unnamed electronic mapmaker to enable vehicle navigation systems to identify possible dangers by looking "around the corner." Continental's technology chief Christian Senger told Automotive News that the supplier is looking for a partner to map vehicle location data to spot accidents, traffic jams and other potential hazards.

Senger remarked that it is “yet another way for vehicles to figure out where other cars are,” adding that “these channels are necessary." The mapping partner would be the third in a collaboration that already includes IBM Corp. and Cisco Systems Inc. IBM and Cisco recently disclosed partnerships with Continental to analyze location data generated by vehicles.

IBM will be responsible for running massive data farms to analyze the data, while Cisco will be in charge of ensuring the security of the data transmissions. According to Senger, the third partner would provide a "high-precision land map" to help monitor road conditions. German newspaper Frankfurter Allgemeine Zeitung reported in August that Continental is close to inking a deal with Google, a report that Senger declined to confirm or deny.

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