The next batch of new products from Dacia may include a city car and a large saloon but don’t expect either of them to be launched within the next 18 months. At the Geneva Motor Show, Dacia launched the sub-£8000 Dacia Logan MCV – which is its seventh new vehicle launch in the last three years. Instead of launching new models, Dacia will now focus on entering new markets and expanding its share in the market.
Renault boss Carlos Tavares said that the company now has entered the market and the investment has been made and so now would be the time to focus on the company’s growth. But according to Renault product planning boss Tom Lane, there still are plans to launch a more affordable, simpler VW Up-style city car and a Skoda Octavia-sized saloon.
He added that the brand is aiming for the mass market and so both could easily be prospects as new models to be launched. He also said that expanding Dacia isn’t an immediate priority.
Accruing the Dacia brand’s new style identity, the New Logan’s exterior has a more dynamic design, with a front that has more flow to its form. The new style approach is most evident at the grille and headlamps, with a more insistent design found in all three new models. The rear emphasises further the robust Logan nature, with new lighting and a style that highlights the vehicle’s roominess. The style upgrade creates for the New Logan a refined look with additional elegance.
Spaciousness for money as impressive as ever
The New Logan is still a genuinely family car giving the best comfort and functionality for five adults. And it still has impressive roominess for the money. The most affordable car in Europe has occupant knee room of 178 mm and a boot space of 510 dm3 VDA, with the seats up, unmatched in the segment. The new model now has a 60/40 split-folding rear bench, depending on the trim level.
With the New Logan, New Sandero and New Sandero Stepway, Dacia’s style has now become stronger and more upmarket.
Dacia's new design language accentuates excellence and power. The three reconceived models have the same agreeable front that radiates out from the grille’s Dacia logo. The design of the big headlamps and the grille creates a more expressive look for the vehicle.
From the side, the ratio of the body to glazed surfaces underscores the idea of strength, assisted by a sculptured beltline, more definitive wheel arches and flanks in every new model.