Eduardo Villaverde exits as president and CEO of BMW Group Canada, succeeded by Hans Blesse

Article by Christian A., on May 23, 2014

Eduardo Villaverde is leaving the BMW Group as president and chief executive of the carmaker’s Canadian unit, a position he has been holding since September 1, 2011. He has been with BMW since 1995 and was CEO of BMW Spain.

He is being succeeded by Hans Blesse, effective May 13, 2014. Blesse has been the Vice President of BMW Motorrad USA since April 2012. He joined BMW in 1987. Since then, Blesse managed to achieve success in sales, marketing, aftersales and training with the BMW Group around the world, including Canada, Spain, Germany and the United States.

Blesse is being succeeded by Kris Odwarka as Vice President, BMW Motorrad USA, also effective May 13. In his new role, Odwarka will be in charge of BMW motorcycle sales and marketing in the US. Odwarka is currently Regional Aftersales Manager for the Southern Region.

He has been with the BMW Group since 1992, starting as a Sales Trainer for BMW of North America. He then served in various field and regional sales, marketing and aftersales positions before he was transferred to Munich in 2000 in Corporate Sales for BMW Group.

In 2002, he became Sales Director for Alpina and in 2010 became as President of Husqvarna Motorcycles. Husqvarna at the time was a BMW Group subsidiary.

Ludwig Willisch, chairman and CEO of BMW Group Region Americas, thanked Villaverde for his years of service to BMW Group and “wished him well in his new endeavors.” Willisch expressed confidence that Blesse will do well in the Canadian market. He added that the company is expecting great results from Odwarka in his new role as head of BMW Motorrad. [source: BMW]

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