Back in March 2011, we witnessed the Ferrari FF concept designed by Pininfarina at the Geneva Motor Show. It was a four-seater grand tourer with a four-wheel drive setup, hence its name. However, it turned out to be more like a crossover. Ferrari decided they would go for the FF instead of the F151 that was styled by Giugiaro since the latter did not earn the approval of Ferrari’s bosses.
It has been a couple of years since the F151 was rejected. Perhaps the company was not ready for a family car back then and everybody knew that Ferrari has no plans of coming up with an SUV. However, we have been hearing a lot about the Ferrari Utility Vehicle (FUV) lately, and this might be the first family oriented car that the company will be producing. Ferrari CEO Sergio Marchionne recently said in a conference call that the FUV “will probably happen”, though this might only be offered to “the selected few” if it gets approved.
Marchionne also said that the utility vehicle will still carry the same style of the prancing horse, and will have the same standards as any other cars they have done in the past. Though he did make it clear that the suspended model cannot climb rocks or go off-road. But then, this won’t be a big deal since that is not what Ferrari customers look for anyway. Just like the high-powered Lamborghini Urus and the Bentley Bentayga, these SUVs are only driven on smooth roads.
This year, the Italian company is celebrating its 70th anniversary. And to honor this milestone, the company will present their new strategy concerning their product roadmap early next year, where the strategy will extend until 2022. Marchionne did mention that they will expand their product lineup and this probably means taller models - starting with the model with the codename F16X. The company hopes to exponentially increase their sales from this model, according to Bloomberg. The F16X may have hints of the GT4Lusso, while featuring a hybrid V8 powertrain with an all-wheel-drive setup.
I guess Marchionne was forced to eat his words when he said that someone has to shoot him first before he comes out with an SUV. And it was just not him who said that, former Ferrari boss Luca di Montezemolo also vowed that Ferrari will never have an SUV or a four-door sedan. I guess those days are over, because technically, the FUV is one. The company has so far refused to call it what it actually is, similar to how Rolls Royce prefers to call the Cullinan an “all-terrain, high-sided vehicle” instead.