Fiat Chrysler's deliveries in the U.S. went up 5.8% in April, pushed up by impressive sales of Jeep and Chrysler 200. Fiat Chrysler Automobiles sold 189,027 units in the U.S. – its 61st straight month of year-over-year sales increases. The company reported gains even with a 0.5% drop in light truck sales, primarily caused by inadequate supplies of the brand’s three minivans.
The assembly plant of the minivans has been closed for retooling. In April, Chrysler-brand sales grew 26% -- the largest jump by any of FCA’s brands in the U.S. The monthly climb was mainly because of strong sales of the Chrysler 200. Its US dealerships started displaying the redesigned 2015 Chrysler 200 in May 2014.
Meanwhile, sales of the 300 and Town & Country (the automaker’s two other nameplates) plunged. A 20% increase in Jeep-brand sales was seen in April, driven by the launch of the Jeep Renegade subcompact SUV. The Cherokee was able to achieve an all-time sales record while the Wrangler and Patriot posted record sales for April.
Ram-brand sales scored a 4.3% increase. The Ram pickup had a 3.4% increase in sales – setting a record for April. Sales of the Ram C/V steeply dropped but were offset by steady sales of the newly launched ProMaster and ProMaster City commercial vans. The Windsor Assembly facility is presently not operating due to retooling so there is a limited supply of the Ram C/V as well as FCA’s two passenger minivans.
The plant will resume production in late May. In the meantime, the fleet sales of the Town & Country and Dodge Grand Caravan minivans have been restricted. Fiat brand sales declined 13% in April, with the 500 minicar sales experiencing a sudden drop.
Sales of the 500L were flat for April. Dodge-brand sales decreased by 16% for the same month, due largely to lost sales of the phased out Avenger and limited sales of the Grand Caravan minivan. It’s not all bad news though.
Sales of the Challenger grew 32%, setting an all-time monthly sales record. The compact Dart sedan was also able to break records for sales in April.
“We launched the spring selling season with nine vehicle sales records and a 6 percent year-over-year increase that extends our sales streak to 61-consecutive months of sales gains,” said Reid Bigland, Head of U.S. Sales. “Our all-new Jeep Renegade small SUV is off to an exceptional start with more than 4,200 units sold in its first full month in the market helping to propel our Jeep brand to its best monthly sales ever.”