First car rolls off the assembly line at BMW’s plant in Brazil

Article by Christian A., on October 12, 2014

BMW Group announced that its first plant in South America opened its doors and the first car to roll off the assembly line is a BMW 328i ActiveFlex. Located in Araquari, Santa Cantarina State (Brazil), the new site will create around 1,300 new jobs and 500 new employees are already on board.

By September 2015, the plant will get a body shop as well as a paint shop and over the next few years, more than 200 million euros will be invested. According to the official press release, the plant will produce the MINI Countryman, BMW 1-Series 5-door, BMW 3-Series Sedan, BMW X1 and BMW X3.

"The new plant in Brazil will be an important element in our international production network and will make a significant contribution to the BMW Group's profitable and globally balanced growth. Our strategic principle of ‘production follows the market' has previously proven effective in countries such as the US and China and will also ensure our success in Brazil, an important future market." Arturo Piñeiro, President and CEO of BMW Group Brazil, explained. [source: BMW]

If you liked the article, share on:

Comments

Recommended

We’re willing to bet that the Bentley Bentayga is not the first thing that comes to mind for most people who are into off-roading and outdoor activities. It just doesn’t...
by - November 23, 2017
The other day, it was confirmed that Volvo will finally bring the XC40 to US soil, where it will first make an appearance at the 2017 Los Angeles Auto Show....
by - November 23, 2017
There is no question that the new BMW M5 (F90) high performance sports sedan is more powerful, faster and more enticing than the previous model. But for interested customers in...
by - November 23, 2017
Following the Tesla Roadster’s electrifying revelation on Thursday, Musk’s highly ambitious goals have skyrocketed when he tweeted about his future plans for the new sports car. Well, kind of. The...
by - November 23, 2017
Earlier in November at the 2017 SEMA Show in Vegas is when Hennessey unwrapped the Venom F5 to all of us. But it was actually first introduced as a concept...
by - November 22, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries