Fisker taps Jim Yos as its new chief financial officer

Article by Christian A., on July 6, 2012

Fisker Automotive Inc. has named Jim Yost to be its new chief financial officer. The producer of luxury plug-in hybrid cars appointed Yost, a former Ford Motor Co. and Dana Holdings Corp. executive, as the company is aiming to rise above the difficulties of acquiring funding and raising its quality. Yost was the CFO for Dana from 2008 until May.

Yost will be reporting directly to CEO Tom LaSorda and Henrik Fisker, the executive chairman and co-founder of Fisker. In the statement, LaSorda said that Yost’s skills in managing the finances, operations, and strategy as well as his international experience are considered a “tremendous asset” as it continues to widen the worldwide reach of the Karma sedan and make preparations for the next-generation Atlantic sedan.

Before Yost was hired, Fisker had appointed LaSorda in February. He is a former CEO of the predecessor of Chrysler Group LLC as Fisker aids its operations by hiring auto industry veterans. The closely held company had gotten $529 million in U.S. loans to engineer and build rechargeable cars.

It is repairing battery-pack glitches in its Karma model and is attempting to regain access to federal funds for a Delaware factory after not being able to meet delivery deadlines. Fisker spokesman Russell Datz said that Yost is the replacement for Joe DaMour, who will stay as a special adviser to the company. Yost was with Ford for 27 years. Yost served in different senior- and executive-level finance roles in North America, Europe and South America.

“We are delighted to add a high caliber global automotive executive like Jim to the Fisker leadership team,” said CEO Tom LaSorda. “Jim’s extensive financial, operational and strategic skills as well as international experience will be a tremendous asset as we continue to expand the global reach of the Karma sedan and prepare the path for the next‑generation Atlantic sedan.”

In Sanskrit, the word Karma means deeds or action but it can sometimes loosely refer to getting rewarded for a good action. This is what the new Fisker Karma is offering customers. In terms of specifics, the new Karma enables customers who prefer cars that have performance and style to also drive one that is friendly to the environment.

This is because when it comes to fuel consumption and emissions, the Karma has one of the best compared to many of the standard luxury cars available in the market today. Manufactured by Fisker Automotive, which is based in California, the Karma can be considered as the first ever Electric Vehicle with extended range (EVer) in the world.

A simple description of the Karma would be that it is a new model by a new company and is fitted with the newest technology. That is not all as when it was first revealed as a concept way back in 2008, it would start what is now known as the Premium Luxury EV segment. With the production version, the Karma is once again telling the world that there are still some excellent possibilities in the automotive world.

One reason for the success of the Karma is the use of its very own EVer powertrain. Based on the technology used in military stealth vehicles, this powertrain enables the Karma to go from stop to 60 mph in 5.9 seconds.

Even with this performance figure, the estimated fuel economy based on an annual real-world driving is seen to be at 100 mpg. CO2 emissions rating meanwhile is measured to be 83 g/km.

The four-door and four-seat Karma delivers high performance while ensuring that fuel consumption is low and zero emission is possible on demand. All of these are then placed under a graceful and eye-catching design.

It is safe to say that the Karma is the best example of the brand’s guarantee of being able to create a vehicle that showed Uncompromised Responsible Luxury vehicles while being able to offer Pure Driving Passion. The Karma is slated to arrive in various showrooms by summer, once again setting a new standard when it comes to time-to-market.

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Topics: fisker



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