GM China sales increase by 15.2 percent in September 2014

Article by Christian A., on October 10, 2014

Thanks to its Chevrolet brand, GM was able to post sales increase of 15.2 percent on an annual basis to 319,936 units. Both Shanghai GM and SAIC-GM-Wiling but also companies other brands posted record sales in September. According to the official press release, Shanghai GM sales were up 19.6 percent year on year to 158,792 units, while SAIC-GM-Wuling sales increased by 14.5 percent to 159,906.

Meanwhile, FAW-GM sales dropped almost 74 percent to 1,238 vehicles. Buick also had a good month when it comes to sales as 83,638 units left the dealerships, which means a 17.8 percent increase.

Chevrolet posted a 19.3 percent increase year on year as it sold 68,346 units. Cruze was Chevrolet bestseller as the new-generation model arrived, followed by the Sail and Malibu. Cadillac also saw a big increase of 51.4 percent to 6,807 units and its bestsellers were the XTS and SRX.

Baojun sales increased by 147.1 percent to 24,778 units thanks to the 730 MPV. Wuling sales in China totaled 135,128 units in September, an increase of 4.2 percent year on year, as sales of the Hong Guang family grew 18.4 percent to 60,652 units.

GM China actually started the 2014 year on the right path, posting a 12-percent surge in deliveries in January to 348,061 units, as boosted by strong demand for its Buick and Wuling vehicles. Buick logged a 16-percent gain in deliveries to top 100,000 units for the first time.

After the retirement of Bob Soca, GM China is now led by a local, Matthew Tsien. GM is planning to inject $11 billion investment through 2016 to expand in China, with four new assembly plants increasing its annual production capacity to 5 million vehicles. SAIC-GM-Wuling -- which builds Wuling and Baojun vehicles -- is rolling out a compact hatchback and a new multipurpose vehicle under the Baojun brand as well as a new SUV in 2015, according to its executive vice president Raymond Bierzynski.

In January, GM saw its premium Cadillac marque triple its deliveries and Wuling leap 13 percent to 163,886 vehicles, accounting for nearly half of its sales in China. GM is expecting Cadillac to improve its sales in China at least 40 percent next year to as it ramps up local production, GM China Vice President John Stadwick told Reuters in an interview.

Cadillac saw its sales in China jump 72 percent in the first half of 2014, outpacing the 32-percent growth in the country’s premium vehicle market. To further boost its growth in China, GM unveiled a second Cadillac model in August that will be built in the country. GM will also announce a third Cadillac model early next year. [source: GM]

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