Mary Barra, senior vice president for Global Product Development at General Motors, was conferred Wednesday by the Society of Automotive Engineering Foundation with the 2013 Industry Leadership Award. This makes Barra the first woman recipient of the award in its 25 years of history.
The award comes as Barra disclosed that the carmaker would donate the first production 2014 Cadillac CTS Vsport -- including a performance driving school package -- to the SAE Foundation.
CTS Vsport, the first Cadillac to feature an eight-speed automatic transmission, is underpinned by the high-performance ATS architecture and is powered by a Twin-Turbo V-6 engine. Barrett-Jackson will hold a live auction later this year, with proceeds going to the SAE Foundation for its science, technology, engineering and mathematics (STEM) student outreach programs.
According to Barra, the foundation’s STEM programs are vital to ensuring the ignition of young student’s passion for math and science, noting that they will be the “future leaders of the auto industry.”
Barra related that at a recent SAE project, she was gratified to see students having “so much fun” applying key principles of math and science. She said that it is only fitting to support SAE’s programs by donating a vehicle that embodies what is possible “when ingenuity meets engineering excellence.”
GM has been a sponsor of SAE Foundation’s STEM outreach programs. Aside from providing financial support from the GM Foundation, GM also provides over 1,500 mentors and volunteers to help reach around 85,000 students participating in SAE’s World in Motion K-12 programs. John Calabrese, GM vice president, Global Vehicle Engineering, remarked SAE’s programs show young people that math and science is a viable career choice.
Cadillac is launching the new Cadillac CTS sedan, which for the 2014 model year comes wth high levels of performance, luxury and technology.
Now in its third generation, the 2014 Cadillac CTS sedan is underpinned by the rear-drive platform that also underpins the Cadillac ATS sport sedan. As the lightest unit in its segment, the 2014 Cadillac CTS offers the most agile driving dynamics in the class of midsize luxury sedans. Its sportiness is underscored by the fact it is powered by any of the available dynamic engines from the carmaker, including the new Cadillac Twin-Turbo engine as mated to an eight-speed automatic transmission.
Bob Ferguson, vice president for Global Cadillac, remarked that the new 2014 Cadillac CTS sedan doesn’t only deliver well-crafted design and exciting performance but also comes with sophisticated technology. He noted that both figuratively and literally, the new CTS has grown to challenge the best in the world.
As designed, the new Cadillac CTS is now longer and lower and boasts of sportier proportions, thereby further evolving the brand's Art & Science design philosophy. Despite having a length and wheelbase that are longer than its predecessor (by five inches and 1.2 inches, respectively), the new CTS features a roofline and cowl that are around an inch lower.